---
title: "Search terms — dermmatch - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/dermmatch/search-terms"
last_updated: "2026-08-10T21:09:13.175Z"
locale: en
meta:
  description: "Niche score 37/100 · $28K/yr market · 97K searches/yr · $19.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 37/100 · $28K/yr market · 97K searches/yr · $19.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — dermmatch - Flapen"
---

# **dermmatch**

**Skip it**

A small market ($28K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 16Conversion 18Competition 20Returns 71Price range 92Avg price 87Brand share 24Review moat 17Quality gap 96

**Quality gap**

**Incredible****3.9★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****$14.19–$33.93**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$19.81**

avg listing price — sweet spot $15–$100

**Returns**

**Good****2.1%**

return rate — above 5% kills the launch gate

**Brand share**

**Bad****90%**

top-5 brand share — brand-locked demand

**Competition**

**Bad****76%**

top-5 click share — a locked-up shelf

**Conversion**

**Bad****1.5%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****18,062.42**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-18.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$28K**

$28K/yr · 97K searches

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0")

## Search terms