---
title: "Dermmatch — $28K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/dermmatch"
last_updated: "2026-08-10T18:13:48.540Z"
locale: en
meta:
description: "Niche score 37/100 · $28K/yr market · 97K searches/yr · $19.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · $28K/yr market · 97K searches/yr · $19.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Dermmatch — $28K/yr Amazon US Niche (2026) - Flapen"
---
# **dermmatch**
**Skip it**
A small market ($28K/yr) — this niche doesn't clear our bar today.
Market size 7Growth 16Conversion 18Competition 20Returns 71Price range 92Avg price 87Brand share 24Review moat 17Quality gap 96
**Quality gap**
**Incredible****3.9★**
avg incumbent rating — lower means beatable quality
**Price range**
**Great****$14.19–$33.93**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$19.81**
avg listing price — sweet spot $15–$100
**Returns**
**Good****2.1%**
return rate — above 5% kills the launch gate
**Brand share**
**Bad****90%**
top-5 brand share — brand-locked demand
**Competition**
**Bad****76%**
top-5 click share — a locked-up shelf
**Conversion**
**Bad****1.5%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****18,062.42**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-18.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$28K**
$28K/yr · 97K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0")
According to Flapen's Amazon United States niche tracking, dermmatch is a $28K/yr Amazon United States market (97K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 37/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **dermmatch market data**
- **Units sold / yr**
- **2K–2K**
- avg 100–250/product
- **Revenue / yr**
- **$30K–$40K**
- units × avg price
- **Conversion rate**
- **1.5%**
- **Avg BSR**
- **#173**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **83%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **146 days**
## **Competition & brand share**
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▼falling
**Sellers**
**11**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**76%**
Top 20: 100%
**Open market**
**5%**
- FOR: BEAUT60% - Boldify15% - LIPFISBARBERSHOP.COM5% - Nuva Colors5% - BATCI HAIR ATELIER5% - Thick Fiber4% - Open — no brand owns it (2 brands, 5%)
## **Demand**
Weekly Amazon search volume, last 11 weeks — -18.0% search growth over the last 90 days.
3K2KApr '26May '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/dermmatch/trend)
## **Top dermmatch search terms**
- **scalp tattoo**27K/yr-39.2%1.7% conv. - **scalp dye**13K/yr+25.0%1.0% conv. - **dermmatch**10K/yr+45.2%0.8% conv. - **spray on hair**8K/yr-14.7%0.5% conv. - **scalp tattoo for thinning hair**4K/yr-29.5%0.6% conv. - **forbeaut scalp tattoo**4K/yr-21.0%3.4% conv. - **waterproof hair concealer**4K/yr+32.9%0.4% conv. - **scalp tatoo**4K/yr-47.2%1.3% conv. - **dermmatch hair loss concealer**5K/yr+7.6%0.5% conv. - **dermatch**4K/yr+19.2%0.8% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/dermmatch/search-terms)
## **Top dermmatch products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$4K30%$8K45%$13K60%$17K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**FORBEAUT Scalp Tattoo Black Hairline Filler for Thinning Spots & Parting Lines Water & Sweat Resistant Roller Type Dye Natural Finish 2-Week Lasting Easy 5-Min Application 15g**FOR: BEAUT**$19.46**3.0★242 rev](https://www.amazon.com/dp/B0F62D5HP5) [2**FORBEAUT Scalp Tattoo Brown Hairline Filler for Thinning Spots & Parting Lines Water & Sweat Resistant Roller Type Dye Natural Finish 2-Week Lasting Easy 5-Min Application 15g (Brown)**FOR: BEAUT**$19.30**3.0★242 rev](https://www.amazon.com/dp/B0GHQB56NC) [3**LIPFISBARBERSHOP.COM BLACKIFY Herbal Hair Concealer for Thinning Hair and Bald Spots (50 ml)**LIPFISBARBERSHOP.COM**$20.20**3.1★282 rev](https://www.amazon.com/dp/B0FBS51Z74) [4**BOLDIFY Hairline Powder - Water-Resistant Root Touch Up Hair Color for Gray Coverage - 24-Hour Stain-Proof Mess-Free Hair Powder for Thinning Hair - Dark Brown**Boldify**$16.39**4.3★42,009 rev](https://www.amazon.com/dp/B08N1CWL7S) [5**Nuva Scalp Micro-Pigmentation Ink - Customizable Neutral Undertone for SMP Procedures Vegan Made in USA (Black)**Nuva Colors**$14.19**4.4★32 rev](https://www.amazon.com/dp/B0CZZ341SK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**FORBEAUT Scalp Tattoo Brown Hairline Filler for Thinning Spots & Parting Lines Water & Sweat Resistant Roller Type Dye Natural Finish 2-Week Lasting Easy 5-Min Application 15g (Brown)**FOR: BEAUT**$19.30**242 rev5mo ago](https://www.amazon.com/dp/B0GHQB56NC) [**Batci Hair Concealer Cream for Thinning Hair & Bald Spots - Non-Fiber Scalp Concealer Root Touch-Up for Men & Women Sweat/Water Resistant One Shade for Black Brown & Grey Hair 1 fl oz (30ml)**BATCI HAIR ATELIER**$33.93**287 rev10mo ago](https://www.amazon.com/dp/B0FNRQ5P9C) [**LIPFISBARBERSHOP.COM BLACKIFY Herbal Hair Concealer for Thinning Hair and Bald Spots (50 ml)**LIPFISBARBERSHOP.COM**$20.20**282 rev1y ago](https://www.amazon.com/dp/B0FBS51Z74) [**FORBEAUT Scalp Tattoo Black Hairline Filler for Thinning Spots & Parting Lines Water & Sweat Resistant Roller Type Dye Natural Finish 2-Week Lasting Easy 5-Min Application 15g**FOR: BEAUT**$19.46**242 rev1y ago](https://www.amazon.com/dp/B0F62D5HP5) [**Nuva Scalp Micro-Pigmentation Ink - Customizable Neutral Undertone for SMP Procedures Vegan Made in USA (Black)**Nuva Colors**$14.19**32 rev2y ago](https://www.amazon.com/dp/B0CZZ341SK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**FORBEAUT Scalp Tattoo Brown Hairline Filler for Thinning Spots & Parting Lines Water & Sweat Resistant Roller Type Dye Natural Finish 2-Week Lasting Easy 5-Min Application 15g (Brown)**FOR: BEAUT**$19.30**3.0★**▲ 88%**](https://www.amazon.com/dp/B0GHQB56NC) [**BOLDIFY Hairline Powder - Water-Resistant Root Touch Up Hair Color for Gray Coverage - 24-Hour Stain-Proof Mess-Free Hair Powder for Thinning Hair - Medium Brown**Boldify**$17.02**4.3★**▲ 12%**](https://www.amazon.com/dp/B08N1BTF6F) [**LIPFISBARBERSHOP.COM BLACKIFY Herbal Hair Concealer for Thinning Hair and Bald Spots (50 ml)**LIPFISBARBERSHOP.COM**$20.20**3.1★**▲ 10%**](https://www.amazon.com/dp/B0FBS51Z74) [**Batci Hair Concealer Cream for Thinning Hair & Bald Spots - Non-Fiber Scalp Concealer Root Touch-Up for Men & Women Sweat/Water Resistant One Shade for Black Brown & Grey Hair 1 fl oz (30ml)**BATCI HAIR ATELIER**$33.93**3.6★**— 9%**](https://www.amazon.com/dp/B0FNRQ5P9C) [**FORBEAUT Scalp Tattoo Black Hairline Filler for Thinning Spots & Parting Lines Water & Sweat Resistant Roller Type Dye Natural Finish 2-Week Lasting Easy 5-Min Application 15g**FOR: BEAUT**$19.46**3.0★**— 3%**](https://www.amazon.com/dp/B0F62D5HP5)
**~~View all trending →~~**
## **What buyers say about dermmatch**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**13%
*“Excellent Product”*
**Coverage**11%
*“Covers well”*
**Color**10%
*“shade is perfect”*
**Ease Of Use**8%
*“Easy fix”*
**Ease Of Application**7%
*“Easy application”*
**Efficiency**5%
*“Effective”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Value For Money**4%
*“Great price”*
**Suitability Colored Hair**4%
*“It blends naturally with my hair color”*
**Durability**3%
*“that lasts and have used for years now”*
### **What buyers complain about **
**Color**14%
*“Disappointed in the color”*
**Functionality-Overall**7%
*“not good results”*
**Value For Money**7%
*“Waste of money”*
**Ease Of Application**5%
*“Not as easy to apply”*
**Coverage**5%
*“Not a strong coverage”*
**Durability**4%
*“Fell short”*
**Suitability Colored Hair**3%
*“Color did not match my hair”*
**Advertised Vs Actual Product**3%
*“False advertising”*
**Ease Of Use**3%
*“Kinda hard to use”*
**Allergies**3%
*“Itchy”*
### **Top return reasons **
**Color**47%
**Advertised Vs Actual Product**10%
**Functionality-Overall**9%
**Suitability Colored Hair**7%
**Coverage**7%
**Suitability Short Hair**2%
**Ease Of Application**1%
**Defective Material/Parts**1%
**Size-Overall**1%
**Value For Money**1%
## **Common questions**
- **Is dermmatch profitable to sell on Amazon United States?**
- The niche generates $28K/yr across 12 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -18.0%. Flapen's verdict: Skip it (37/100).
- **How competitive is the dermmatch niche?**
- 8 brands and 11 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in dermmatch?**
- Top complaints mined from reviews: Color, Functionality-Overall, Value For Money. The return rate is 2.1%.
- **What does it cost to enter the dermmatch niche?**
- Listings span $14.19–$33.93; the average listing price is $19.81 (sweet spot $15–$100). The average incumbent carries 18,062 reviews — the moat a new listing must climb.
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