---
title: "Delina Perfume for Women — $3.5M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/delina-perfume-for-women"
last_updated: "2026-08-10T19:53:35.482Z"
locale: en
meta:
description: "Niche score 52/100 · $3.5M/yr market. Brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $3.5M/yr market. Brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Delina Perfume for Women — $3.5M/yr Amazon US Niche (2026) - Flapen"
---
# **delina perfume for women**
**Worth a look**
Shows low returns (0.0%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.
Market size 96Growth 35Conversion 21Competition 24Returns 100Price range 21Avg price 71Brand share 14Review moat 62Quality gap 76
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Market size**
**Incredible****$3.5M**
$3.5M/yr · 1.9M searches
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****$111.09**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****1,017.06**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+7.7%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****72%**
top-5 click share — a locked-up shelf
**Conversion**
**Bad****1.7%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Bad****$16.13–$408.46**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, delina perfume for women is a $3.5M/yr Amazon United States market (1.9M searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 52/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **delina perfume for women market data**
- **Units sold / yr**
- **25K–30K**
- avg 1,250–1,500/product
- **Revenue / yr**
- **$2.8M–$3.3M**
- units × avg price
- **Conversion rate**
- **1.7%**
- **Avg BSR**
- **#621**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **28%**
- **Out of stock**
- **8.1%**
- **Avg brand age**
- **55 months**
- **Avg seller age**
- **144 days**
## **Competition & brand share**
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▼falling
**Sellers**
**69**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**72%**
Top 20: 100%
**Open market**
**3%**
- Maison Alhambra41% - PARFUMS DE MARLY29% - Lattafa19% - URBAN COLLECTION3% - A CENTER3% - ALT. FRAGRANCES2% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +7.7% search growth over the last 90 days.
70K50KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun, Jul · busiest ÷ quietest = 3.0×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/delina-perfume-for-women/trend)
## **Top delina perfume for women search terms**
- **maison alhambra**832K/yr+1.6%0.4% conv. - **delina parfums de marly**61K/yr+163.2%1.0% conv. - **delilah perfume**76K/yr+54.8%4.5% conv. - **delilah blanc perfume for women**97K/yr+13.0%5.3% conv. - **valaya perfume for women**101K/yr-6.6%0.7% conv. - **valaya parfums de marly**48K/yr+152.6%0.6% conv. - **delina**64K/yr-8.0%0.9% conv. - **maison alhambra perfume**51K/yr+43.9%0.2% conv. - **delina perfume**59K/yr-11.5%0.9% conv. - **delina exclusif perfume for women**20K/yr+184.1%0.9% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/delina-perfume-for-women/search-terms)
## **Top delina perfume for women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$348K20%$697K30%$1.0M40%$1.4M101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Maison Alhambra Delilah Blanc Citrus Amber Floral Musky Eau de Parfum Spray Long-Lasting Fragrance for Women 3.4 Ounce / 100 ml**Maison Alhambra**$29.31**4.3★1,055 rev](https://www.amazon.com/dp/B0DQ8VSNL7) [2**Lattafa Maison Alhambra Delilah Pour Femme Eau de Parfum Spray for Women 3.4 Ounce / 100 Ml**Lattafa**$22.28**4.4★1,810 rev](https://www.amazon.com/dp/B09PD2SWCC) [3**Parfums de Marly Delina Exclusif Parfum Parfum for Women 1 Fl Oz**PARFUMS DE MARLY**$250.75**4.3★272 rev](https://www.amazon.com/dp/B0CLHHG4KM) [4**Parfums de Marly Valaya Exclusif Eau de Parfum Parfum for Women 1 Fl Oz**PARFUMS DE MARLY**$257.47**4.1★18 rev](https://www.amazon.com/dp/B0FMPYGNBJ) [5**Maison Alhambra Jean Lowe Vibe Citrus Fruity Aromatic Woody Eau de Parfum Spray for Unisex 3.4 Ounce / 100 ml**Maison Alhambra**$30.29**4.5★1,571 rev](https://www.amazon.com/dp/B0DT3VBJY6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Maison Alhambra Jean Lowe EDP Unisex 3.4 Fl Oz (Fantasme)**Maison Alhambra**$33.70**64 rev5mo ago](https://www.amazon.com/dp/B0GP8X76YL) [**Parfums de Marly Valaya Exclusif Eau de Parfum Parfum for Women 1 Fl Oz**PARFUMS DE MARLY**$257.47**18 rev11mo ago](https://www.amazon.com/dp/B0FMPYGNBJ) [**Parfums de Marly Valaya Eau de Parfum Parfum for Women 1 Fl Oz**PARFUMS DE MARLY**$240.44**86 rev11mo ago](https://www.amazon.com/dp/B0FMPYJPNC) [**Delilah for Women - Floral Fruity Fragrance - Top Notes of Rose Peony Lychee Bergamot & Nutmeg - Base Scents of Cashmeran Cedar & Incense - Free of Paraben - Elegant 100ml Bottle Women Parfume**URBAN COLLECTION**$24.91**119 rev1y ago](https://www.amazon.com/dp/B0F2FL9XV3) [**ALT. FRAGRANCES Duchess - Inspired by De.lina Fragrance Extrait de Parfum Long Lasting Perfume for Women Floral Fruity Scent with Lychee Rose Musk 60ml**ALT. FRAGRANCES**$57.20**199 rev1y ago](https://www.amazon.com/dp/B0F4KCMB6P)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ARIAT womens Delilah Round Toe Western Boot Distressed Brown 5.5 US**ARIAT**$124.57**4.6★**▲ 198%**](https://www.amazon.com/dp/B01N4TIUOM) [**Maison Alhambra Jean Lowe EDP Unisex 3.4 Fl Oz (Fantasme)**Maison Alhambra**$33.70**4.8★**▲ 194%**](https://www.amazon.com/dp/B0GP8X76YL) [**Parfums de Marly Valaya Exclusif Eau de Parfum Parfum for Women 1 Fl Oz**PARFUMS DE MARLY**$257.47**4.1★**▲ 73%**](https://www.amazon.com/dp/B0FMPYGNBJ) [**A CENTER Delilah Perfume for Women Long Lasting Fragrance Eau de Parfum with Vanilla White musk and Cashmere Notes Daily Used 3.4 Fluid Ounce**A CENTER**$16.13**3.8★**▲ 72%**](https://www.amazon.com/dp/B0CSWS96M2) [**ALT. FRAGRANCES Duchess - Inspired by De.lina Fragrance Extrait de Parfum Long Lasting Perfume for Women Floral Fruity Scent with Lychee Rose Musk 60ml**ALT. FRAGRANCES**$57.20**3.9★**▲ 59%**](https://www.amazon.com/dp/B0F4KCMB6P)
**~~View all trending →~~**
## **What buyers say about delina perfume for women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**70%
*“fresh scent”*
**Value For Money**9%
*“Good for the price”*
**Durability**4%
*“Lasts all day”*
**Quality-Overall**3%
*“the quality is excellent”*
**Soft Feel**1%
*“It captures the essence of soft”*
**Gifting Purpose**1%
*“Great Valentines Day gift”*
**Advertised Vs Actual Product**1%
*“The description was accurate”*
**Design-Overall**1%
*“It is housed in a beautifully designed”*
**Suitability Hot Weather**1%
*“nice in summer i recommend this”*
**Cleansing**1%
*“Clean, vibrant”*
### **What buyers complain about **
**Smell**51%
*“it smells disgusting”*
**Durability**12%
*“Not lasting”*
**Value For Money**5%
*“Not worth the price”*
**Quality-Overall**3%
*“Poor quality”*
**Size-Overall**2%
*“Bottle is Way too tiny”*
**Strength**1%
*“It is too strong”*
**Moist/Dry**1%
*“gets worse on the dry down”*
**Advertised Vs Actual Product**1%
*“False descriptions”*
**Leak-Proof**1%
*“Bottle leaked”*
**Natural Ingredients**1%
*“A little too synthetic for me”*
### **Top return reasons **
**Size-Overall**67%
**Width**33%
## **Common questions**
- **Is delina perfume for women profitable to sell on Amazon United States?**
- The niche generates $3.5M/yr across 18 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +7.7%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the delina perfume for women niche?**
- 8 brands and 69 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in delina perfume for women?**
- Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.0%.
- **When does demand for delina perfume for women peak?**
- Demand peaks in Jun–Jul; the busiest month runs 3.0× the quietest.
- **What does it cost to enter the delina perfume for women niche?**
- Listings span $16.13–$408.46; the average listing price is $111.09 (sweet spot $15–$100). The average incumbent carries 1,017 reviews — the moat a new listing must climb.
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