---
title: "Delilah Perfume — $697K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/delilah-perfume"
last_updated: "2026-08-10T18:16:53.860Z"
locale: en
meta:
description: "Niche score 49/100 · $697K/yr market · 1.4M searches/yr · $31.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $697K/yr market · 1.4M searches/yr · $31.33 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Delilah Perfume — $697K/yr Amazon US Niche (2026) - Flapen"
---
# **delilah perfume**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 68Growth 23Conversion 19Competition 26Returns 100Price range 77Avg price 95Brand share 6Review moat 58Quality gap 72
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$31.33**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$16.13–$124.57**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Market size**
**Good****$697K**
$697K/yr · 1.4M searches
**Review moat**
**Good****1,163.13**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****69%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-4.8%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.5%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, delilah perfume is a $697K/yr Amazon United States market (1.4M searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 49/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **delilah perfume market data**
- **Units sold / yr**
- **20K–25K**
- avg 500–750/product
- **Revenue / yr**
- **$627K–$783K**
- units × avg price
- **Conversion rate**
- **1.5%**
- **Avg BSR**
- **#333**
- **Page quality**
- **0%**
- **Prime**
- **88%**
- **Sponsored**
- **31%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **55 months**
- **Avg seller age**
- **150 days**
## **Competition & brand share**
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**6 **▼falling
**Sellers**
**75**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**69%**
Top 20: 100%
**Open market**
**0%**
- Maison Alhambra56% - Lattafa31% - A CENTER5% - ARIAT3% - SPEC2% - URBAN COLLECTION2% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -4.8% search growth over the last 90 days.
40K30KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 5.7×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/delilah-perfume/trend)
## **Top delilah perfume search terms**
- **maison alhambra**832K/yr+1.6%0.4% conv. - **delilah perfume**76K/yr+54.8%4.7% conv. - **maison alhambra perfume**51K/yr+43.9%0.3% conv. - **delilah**50K/yr-4.4%2.6% conv. - **mason alhambra**40K/yr+4.3%0.6% conv. - **masion alhambra**40K/yr-11.3%0.4% conv. - **maison alhambra delilah**17K/yr+21.5%5.9% conv. - **alhambra**25K/yr+7.6%0.3% conv. - **delilah perfume for women**128K/yr-82.5%2.8% conv. - **masion alhambra perfume**12K/yr+6.9%0.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/delilah-perfume/search-terms)
## **Top delilah perfume products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$70K20%$139K30%$209K40%$279K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Lattafa Maison Alhambra Delilah Pour Femme Eau de Parfum Spray for Women 3.4 Ounce / 100 Ml**Lattafa**$22.28**4.4★1,810 rev](https://www.amazon.com/dp/B09PD2SWCC) [2**Maison Alhambra Delilah Blanc Citrus Amber Floral Musky Eau de Parfum Spray Long-Lasting Fragrance for Women 3.4 Ounce / 100 ml**Maison Alhambra**$29.31**4.3★1,055 rev](https://www.amazon.com/dp/B0DQ8VSNL7) [3**Maison Alhambra Jean Lowe Vibe Citrus Fruity Aromatic Woody Eau de Parfum Spray for Unisex 3.4 Ounce / 100 ml**Maison Alhambra**$30.29**4.5★1,571 rev](https://www.amazon.com/dp/B0DT3VBJY6) [4**Jean Lowe Immortel by Maison Alhambra for Men - 3.4 oz EDP Spray**Maison Alhambra**$26.93**4.5★2,435 rev](https://www.amazon.com/dp/B0C4CQVX9W) [5**Maison Alhambra Delilah Pour Femme Eau De Parfum Spray for Women 3.4 Ounce**Maison Alhambra**$21.47**4.4★4,472 rev](https://www.amazon.com/dp/B0BJGVMMMP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Maison Alhambra Jean Lowe EDP Unisex 3.4 Fl Oz (Fantasme)**Maison Alhambra**$33.70**64 rev5mo ago](https://www.amazon.com/dp/B0GP8X76YL) [**Maison Alhambra Jean Lowe Summer Vibes**Maison Alhambra**$34.61**58 rev5mo ago](https://www.amazon.com/dp/B0GMHJVLKC) [**Maison Alhambra Reyna Pour Femme Eau de Parfum for Women 100ml / 3.4 Fl Oz Natural Spray Long Lasting Feminine Fragrance**Maison Alhambra**$23.75**110 rev1y ago](https://www.amazon.com/dp/B0C9MNPBQP) [**Delilah for Women - Floral Fruity Fragrance - Top Notes of Rose Peony Lychee Bergamot & Nutmeg - Base Scents of Cashmeran Cedar & Incense - Free of Paraben - Elegant 100ml Bottle Women Parfume**URBAN COLLECTION**$24.91**119 rev1y ago](https://www.amazon.com/dp/B0F2FL9XV3) [**Maison Alhambra Jean Lowe Vibe Citrus Fruity Aromatic Woody Eau de Parfum Spray for Unisex 3.4 Ounce / 100 ml**Maison Alhambra**$30.29**1,571 rev1y ago](https://www.amazon.com/dp/B0DT3VBJY6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Maison Alhambra Jean Lowe EDP Unisex 3.4 Fl Oz (Fantasme)**Maison Alhambra**$33.70**4.8★**▲ 296%**](https://www.amazon.com/dp/B0GP8X76YL) [**ARIAT womens Delilah Round Toe Western Boot Distressed Brown 5.5 US**ARIAT**$124.57**4.6★**▲ 295%**](https://www.amazon.com/dp/B01N4TIUOM) [**Maison Alhambra Jean Lowe Summer Vibes**Maison Alhambra**$34.61**3.8★**▲ 268%**](https://www.amazon.com/dp/B0GMHJVLKC) [**A CENTER Delilah Perfume for Women Long Lasting Fragrance Eau de Parfum with Vanilla White musk and Cashmere Notes Daily Used 3.4 Fluid Ounce**A CENTER**$16.13**3.8★**▲ 120%**](https://www.amazon.com/dp/B0CSWS96M2) [**Maison Alhambra Jean Lowe Vibe Citrus Fruity Aromatic Woody Eau de Parfum Spray for Unisex 3.4 Ounce / 100 ml**Maison Alhambra**$30.29**4.5★**▲ 42%**](https://www.amazon.com/dp/B0DT3VBJY6)
**~~View all trending →~~**
## **What buyers say about delilah perfume**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**69%
*“fresh scent”*
**Value For Money**8%
*“Great Value”*
**Durability**4%
*“lasts all day”*
**Quality-Overall**4%
*“Decent quality”*
**Soft Feel**1%
*“It captures the essence of soft”*
**Gifting Purpose**1%
*“Great gift idea fellers”*
**Advertised Vs Actual Product**1%
*“The description was accurate”*
**Suitability Hot Weather**1%
*“nice in summer i recommend this”*
**Design-Overall**1%
*“It is housed in a beautifully designed”*
**Cleansing**1%
*“Clean, vibrant”*
### **What buyers complain about **
**Smell**50%
*“it smells disgusting”*
**Durability**12%
*“Not lasting”*
**Value For Money**4%
*“Waste of money”*
**Quality-Overall**3%
*“Poor quality”*
**Moist/Dry**2%
*“Terrible drieddown smell”*
**Strength**2%
*“Not strong”*
**Advertised Vs Actual Product**1%
*“False descriptions”*
**Size-Overall**1%
*“its a small bottle”*
**Allergies**1%
*“Im allergic to most”*
**Natural Ingredients**1%
*“A little too synthetic for me”*
### **Top return reasons **
**Size-Overall**67%
**Width**33%
## **Common questions**
- **Is delilah perfume profitable to sell on Amazon United States?**
- The niche generates $697K/yr across 16 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -4.8%. Flapen's verdict: Skip it (49/100).
- **How competitive is the delilah perfume niche?**
- 6 brands and 75 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in delilah perfume?**
- Top complaints mined from reviews: Smell, Durability, Value For Money. The return rate is 0.0%.
- **When does demand for delilah perfume peak?**
- Demand peaks in Jan–Feb–Dec; the busiest month runs 5.7× the quietest.
- **What does it cost to enter the delilah perfume niche?**
- Listings span $16.13–$124.57; the average listing price is $31.33 (sweet spot $15–$100). The average incumbent carries 1,163 reviews — the moat a new listing must climb.
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