---
title: "Danessa Myricks Blurring Balm Powder — $804K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/danessa-myricks-blurring-balm-powder"
last_updated: "2026-08-10T14:59:31.390Z"
locale: en
meta:
  description: "Niche score 57/100 · $804K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $804K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Danessa Myricks Blurring Balm Powder — $804K/yr Amazon US Niche (2026) - Flapen"
---

# **danessa myricks blurring balm powder**

**Worth a look**

Shows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 73Growth 30Conversion 50Competition 64Returns 88Price range 84Avg price 82Brand share 11Review moat 38Quality gap 65

**Returns**

**Great****1.3%**

return rate — above 5% kills the launch gate

**Price range**

**Great****$6.36–$66.69**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$17.77**

avg listing price — sweet spot $15–$100

**Market size**

**Good****$804K**

$804K/yr · 1.1M searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****4.0%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****2,689.61**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+4.2%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****96%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, danessa myricks blurring balm powder is a $804K/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jan–Feb–May–Jun. Verdict: Worth a look — 57/100.

Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **danessa myricks blurring balm powder market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**50K–60K**</dd><dd>avg 1,000–1,250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$889K–$1.1M**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**4.0%**</dd>

<dt>**Avg BSR**</dt><dd>**#375**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**98%**</dd>

<dt>**Sponsored**</dt><dd>**78%**</dd>

<dt>**Out of stock**</dt><dd>**3.6%**</dd>

<dt>**Avg brand age**</dt><dd>**53 months**</dd>

<dt>**Avg seller age**</dt><dd>**126 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**11 **▲rising

**Sellers**

**98**

**Top-5 brand share**

**96%**

Top 20: 100%

**Top-5 click share**

**47%**

Top 20: 79%

**Open market**

**3%**

- Milani37% - Danessa Myricks27% - e.l.f.23% - Catrice Cosmetics8% - LANEIGE1% - Smashbox1% - Open — no brand owns it (5 brands, 3%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +4.2% search growth over the last 90 days.

30K20KSpike '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Feb, May, Jun · busiest ÷ quietest = 3.8×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/danessa-myricks-blurring-balm-powder/trend)

## **Top danessa myricks blurring balm powder search terms**

- **danessa myricks blurring balm**234K/yr+37.4%0.6% conv. - **milani conceal and perfect**305K/yr-23.4%4.2% conv. - **catrice blush**87K/yr+4.2%1.8% conv. - **elf putty primer**70K/yr+42.6%12.4% conv. - **milani foundation**107K/yr-21.5%3.0% conv. - **blurring balm**51K/yr+17.3%0.8% conv. - **elf poreless putty primer**64K/yr-5.9%13.7% conv. - **milani primer**56K/yr-16.9%6.3% conv. - **danessa myricks yummy skin blurring balm powder**8K/yr+482.1%0.3% conv. - **yummy skin blurring balm powder**20K/yr-7.0%0.5% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/danessa-myricks-blurring-balm-powder/search-terms)

## **Top danessa myricks blurring balm powder products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$24K6%$48K9%$72K12%$96K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Danessa Myricks Beauty Yummy Skin Moisture Repair Balm Serum - An intensely hydrating balm that preps the skin for optimal smooth makeup application.](https://m.media-amazon.com/images/I/41QcqViTkHL.jpg)**Danessa Myricks Beauty Yummy Skin Moisture Repair Balm Serum - An intensely hydrating balm that preps the skin for optimal smooth makeup application.**Danessa Myricks**$40.16**4.5★71 rev](https://www.amazon.com/dp/B0F16BGZ8S) [2![e.l.f. Poreless Face Primer Skin-Perfecting & Lightweight Long Lasting Smooths & Preps to Create Flawless Base Infused with Tea Tree and Vitamins A & E 2 Fl Oz](https://m.media-amazon.com/images/I/31UnGN4RiUL.jpg)**e.l.f. Poreless Face Primer Skin-Perfecting & Lightweight Long Lasting Smooths & Preps to Create Flawless Base Infused with Tea Tree and Vitamins A & E 2 Fl Oz**e.l.f.**$10.32**4.4★43,495 rev](https://www.amazon.com/dp/B07NSH2B4D) [3![e.l.f. Liquid Poreless Putty Primer Lightweight Face Primer For Long-lasting Makeup Wear Creates A Smooth Complexion Vegan & Cruelty-free](https://m.media-amazon.com/images/I/31fOSjRUmSL.jpg)**e.l.f. Liquid Poreless Putty Primer Lightweight Face Primer For Long-lasting Makeup Wear Creates A Smooth Complexion Vegan & Cruelty-free**e.l.f.**$10.27**4.4★4,495 rev](https://www.amazon.com/dp/B0C7WQ9GG5) [4![Danessa Myricks Beauty Yummy Skin Blurring Balm Powder - Universal - Translucent](https://m.media-amazon.com/images/I/41mpo3aCDCL.jpg)**Danessa Myricks Beauty Yummy Skin Blurring Balm Powder - Universal - Translucent**Danessa Myricks**$38.42**4.3★134 rev](https://www.amazon.com/dp/B0C54958B4) [5![Milani Conceal + Perfect Blur Out Smoothing Primer Hydrating Niacinamide Blurring Face Base Pore Minimizer Longwear Makeup Primer for Dry Skin Whipped Hydration Gel Cream Base 0.74 oz](https://m.media-amazon.com/images/I/310Us3IghTL.jpg)**Milani Conceal + Perfect Blur Out Smoothing Primer Hydrating Niacinamide Blurring Face Base Pore Minimizer Longwear Makeup Primer for Dry Skin Whipped Hydration Gel Cream Base 0.74 oz**Milani**$13.55**4.2★1,511 rev](https://www.amazon.com/dp/B0DHSR6DXF)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Catrice | Velvet Pudding Blurring Blush | Cream-to-Powder Mousse Formula with Soft-Focus Finish | Buildable & Long-Lasting Color | Vegan & Cruelty Free (010 | Raspberry Fudge)](https://m.media-amazon.com/images/I/3193bsnRfoL.jpg)**Catrice | Velvet Pudding Blurring Blush | Cream-to-Powder Mousse Formula with Soft-Focus Finish | Buildable & Long-Lasting Color | Vegan & Cruelty Free (010 | Raspberry Fudge)**Catrice Cosmetics**$6.83**154 rev5mo ago](https://www.amazon.com/dp/B0G44DF4G9) [![Double down on your blur with this best sellers kit](https://m.media-amazon.com/images/I/41SbjobAi1L.jpg)**Double down on your blur with this best sellers kit**Danessa Myricks**$63.61**0 rev6mo ago](https://www.amazon.com/dp/B0G6MLJDG6) [![e.l.f. Liquid Poreless Putty Primer + Cica Face Primer For Gripping Makeup Visibly Reducing Redness & Soothing Skin Vegan & Cruelty-Free](https://m.media-amazon.com/images/I/31EMwJn3RnL.jpg)**e.l.f. Liquid Poreless Putty Primer + Cica Face Primer For Gripping Makeup Visibly Reducing Redness & Soothing Skin Vegan & Cruelty-Free**e.l.f.**$10.71**4,495 rev7mo ago](https://www.amazon.com/dp/B0FWTRXM9C) [![Catrice Soft Glam Baked Blush | Luminous Lightweight Powder for Buildable Color | Vegan & Cruelty Free (010 | On Cloud Pink)](https://m.media-amazon.com/images/I/31MkVGS6RCL.jpg)**Catrice Soft Glam Baked Blush | Luminous Lightweight Powder for Buildable Color | Vegan & Cruelty Free (010 | On Cloud Pink)**Catrice Cosmetics**$7.71**379 rev10mo ago](https://www.amazon.com/dp/B0FGJTH16N) [![Danessa Myricks Beauty Yummy Skin Moisture Repair Balm Serum - An intensely hydrating balm that preps the skin for optimal smooth makeup application.](https://m.media-amazon.com/images/I/41QcqViTkHL.jpg)**Danessa Myricks Beauty Yummy Skin Moisture Repair Balm Serum - An intensely hydrating balm that preps the skin for optimal smooth makeup application.**Danessa Myricks**$40.16**71 rev1y ago](https://www.amazon.com/dp/B0F16BGZ8S)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Double down on your blur with this best sellers kit](https://m.media-amazon.com/images/I/41SbjobAi1L.jpg)**Double down on your blur with this best sellers kit**Danessa Myricks**$63.61**0.0★**▲ 265%**](https://www.amazon.com/dp/B0G6MLJDG6) [![Milani Conceal + Perfect Blur Out Skin Tint Stick - Light to Medium Coverage Tinted Moisturizer Stick with Vitamin C & E - Soft Matte Pore Blurring Natural Finish 05-Light Warm](https://m.media-amazon.com/images/I/31GHKL5UltL.jpg)**Milani Conceal + Perfect Blur Out Skin Tint Stick - Light to Medium Coverage Tinted Moisturizer Stick with Vitamin C & E - Soft Matte Pore Blurring Natural Finish 05-Light Warm**Milani**$15.99**4.1★**▲ 222%**](https://www.amazon.com/dp/B0DHSXVMPD) [![Danessa Myricks Beauty Yummy Skin Blurring Balm Powder - Universal - Translucent](https://m.media-amazon.com/images/I/41mpo3aCDCL.jpg)**Danessa Myricks Beauty Yummy Skin Blurring Balm Powder - Universal - Translucent**Danessa Myricks**$38.42**4.3★**▲ 166%**](https://www.amazon.com/dp/B0C54958B4) [![Catrice | Blushin Charm Multi Stick | Creamy Multi-Use Blush & Lip Tint | Buildable Dewy Finish | Vegan & Cruelty Free (010 Pink Sweetheart)](https://m.media-amazon.com/images/I/31vIJ3+oRXL.jpg)**Catrice | Blushin Charm Multi Stick | Creamy Multi-Use Blush & Lip Tint | Buildable Dewy Finish | Vegan & Cruelty Free (010 Pink Sweetheart)**Catrice Cosmetics**$6.67**4.3★**▲ 155%**](https://www.amazon.com/dp/B0DPB7CC4X) [![Catrice | Velvet Pudding Blurring Blush | Cream-to-Powder Mousse Formula with Soft-Focus Finish | Buildable & Long-Lasting Color | Vegan & Cruelty Free (010 | Raspberry Fudge)](https://m.media-amazon.com/images/I/3193bsnRfoL.jpg)**Catrice | Velvet Pudding Blurring Blush | Cream-to-Powder Mousse Formula with Soft-Focus Finish | Buildable & Long-Lasting Color | Vegan & Cruelty Free (010 | Raspberry Fudge)**Catrice Cosmetics**$6.83**4.2★**▲ 128%**](https://www.amazon.com/dp/B0G44DF4G9)

**~~View all trending →~~**

## **What buyers say about danessa myricks blurring balm powder**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**13%

*“The quality is great as is the color selection in this pallet”*

**Color**11%

*“Color is pretty”*

**Suitability Combination Skin**10%

*“Makes your skin feel wonderful”*

**Soft Feel**8%

*“Goes on smooth”*

**Value For Money**7%

*“Good price”*

**Coverage**5%

*“Smooth coverage”*

**Brightness/Shine/Glow**4%

*“my face is super shiny”*

**Moist/Dry**3%

*“super moisturizing”*

**Advertised Vs Actual Product**3%

*“Does exactly what it says”*

**Durability**2%

*“The bottle it comes in is durable”*

### **What buyers complain about **

**Value For Money**9%

*“not worth the price”*

**Size-Overall**9%

*“the tube is quite small”*

**Color**5%

*“Awful colors”*

**Smell**5%

*“Has a weird smell”*

**Functionality-Overall**4%

*“It doesnt work as described”*

**Adhesion/Stickiness**4%

*“there was a pulling effect due to stickiness”*

**Moist/Dry**4%

*“So dry”*

**Suitability Dry Skin**3%

*“Might not be good for dry skin”*

**Oily/Greasy**3%

*“It feels oily initially”*

**Ease Of Use**2%

*“not so easy”*

### **Top return reasons **

**Color**25%

**Functionality-Overall**12%

**Advertised Vs Actual Product**11%

**Size-Overall**9%

**Product Condition**5%

**Texture/Consistency-Overall**4%

**Moist/Dry**4%

**Smell**3%

**Value For Money**3%

**Coverage**2%

## **Common questions**

<dl>

<dt>**Is danessa myricks blurring balm powder profitable to sell on Amazon United States?**</dt><dd>The niche generates $804K/yr across 46 tracked products. 5 of 9 products launched in the last 360 days are still selling. 90-day search growth is +4.2%. Flapen's verdict: Worth a look (57/100).</dd>

<dt>**How competitive is the danessa myricks blurring balm powder niche?**</dt><dd>11 brands and 98 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 96% of demand.</dd>

<dt>**What do buyers complain about in danessa myricks blurring balm powder?**</dt><dd>Top complaints mined from reviews: Value For Money, Size-Overall, Color. The return rate is 1.3%.</dd>

<dt>**When does demand for danessa myricks blurring balm powder peak?**</dt><dd>Demand peaks in Jan–Feb–May–Jun; the busiest month runs 3.8× the quietest.</dd>

<dt>**What does it cost to enter the danessa myricks blurring balm powder niche?**</dt><dd>Listings span $6.36–$66.69; the average listing price is $17.77 (sweet spot $15–$100). The average incumbent carries 2,690 reviews — the moat a new listing must climb.</dd>

</dl>

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