---
title: "Colab Dry Shampoo — $1.2M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/colab-dry-shampoo"
last_updated: "2026-08-10T18:16:27.929Z"
locale: en
meta:
description: "Niche score 54/100 · $1.2M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $1.2M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Colab Dry Shampoo — $1.2M/yr Amazon US Niche (2026) - Flapen"
---
# **colab dry shampoo**
**Worth a look**
Shows low returns (0.2%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size 81Growth 19Conversion 95Competition 32Returns 99Price range 49Avg price 57Brand share 0Review moat 47Quality gap 76
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****12.7%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Great****$1.2M**
$1.2M/yr · 727K searches
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Good****$12.85**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$5.28–$24.38**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****1,816.58**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****66%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-11.1%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, colab dry shampoo is a $1.2M/yr Amazon United States market (727K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **colab dry shampoo market data**
- **Units sold / yr**
- **80K–100K**
- avg 5,000–6,000/product
- **Revenue / yr**
- **$1.0M–$1.3M**
- units × avg price
- **Conversion rate**
- **12.7%**
- **Avg BSR**
- **#124**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **68%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **138 days**
## **Competition & brand share**
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**2 **—flat
**Sellers**
**28**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**66%**
Top 20: 100%
**Open market**
**0%**
- MONDAY HAIRCARE85% - Kristin Ess15% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 45 weeks — -11.1% search growth over the last 90 days.
25K15KSpike '25Black Friday '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/colab-dry-shampoo/trend)
## **Top colab dry shampoo search terms**
- **monday dry shampoo**188K/yr-8.9%23.5% conv. - **monday**187K/yr+4.9%3.4% conv. - **monday haircare**109K/yr-35.1%2.8% conv. - **kristin ess dry shampoo**76K/yr-7.6%15.5% conv. - **colab dry shampoo**37K/yr-1.6%1.0% conv. - **monday hair products**16K/yr+21.9%4.3% conv. - **co lab dry shampoo**20K/yr-15.2%1.1% conv. - **monday hair care**14K/yr+17.1%3.7% conv. - **dry shampoo monday**15K/yr-2.1%20.4% conv. - **monday hair**10K/yr+23.8%5.1% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/colab-dry-shampoo/search-terms)
## **Top colab dry shampoo products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$118K20%$237K30%$355K40%$474K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**MONDAY HAIRCARE ORIGINAL Dry Shampoo with Keratin oil-absorbing for All Hair Types 200 mL**MONDAY HAIRCARE**$6.72**4.3★7,512 rev](https://www.amazon.com/dp/B0CWNJ75X1) [2**MONDAY HAIRCARE ORIGINAL Dry Shampoo with Keratin oil-absorbing for All Hair Types 200 mL Dual Pack**MONDAY HAIRCARE**$13.12**4.3★7,512 rev](https://www.amazon.com/dp/B0FNX7YJFN) [3**Kristin Ess Volumizing Vitamin C Dry Shampoo Spray for Oily Hair + Frizz - Oil Absorbing Style Extender with Minimal Residue - Powder Spray - Sulfate Free + Vegan + Color Safe - Fresh Pear Fragrance**Kristin Ess**$12.96**4.4★2,470 rev](https://www.amazon.com/dp/B06ZY1X37F) [4**MONDAY HAIRCARE MOISTURE Leave in Conditioner with Hyaluronic Acid Jojoba & Almond Oil Shea Butter& Wheat Protein for Dry & Dull Hair 150mL**MONDAY HAIRCARE**$5.28**4.4★1,790 rev](https://www.amazon.com/dp/B0CS29PK2J) [5**MONDAY HAIRCARE Smooth Shampoo + Conditioner Bathroom Set (2 Count) 27 oz Each For Frizzy Coarse & Curly Hair Made with Coconut Oil Shea Butter & Vitamin E 100% Recyclable Bottle Pink**MONDAY HAIRCARE**$23.71**4.6★919 rev](https://www.amazon.com/dp/B0D2S5X55G)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**MONDAY HAIRCARE VOLUME Texturizing Mousse with Hydrolysed Collagen For Instant Texture & Volume 7 oz(Pack of 2)**MONDAY HAIRCARE**$13.82**125 rev5mo ago](https://www.amazon.com/dp/B0GKC81871) [**MONDAY HAIRCARE REPAIR Hair Oil with Moroccan Argan Oil & Squalane 3 oz Deeply Nourishes Hydrates and Adds Shine(Pack of 2)**MONDAY HAIRCARE**$12.24**130 rev5mo ago](https://www.amazon.com/dp/B0GKDX83L2) [**MONDAY HAIRCARE SMOOTH Heat Protectant with Keratin 6 oz for a Smooth Polished Finish(Pack of 2)**MONDAY HAIRCARE**$13.78**99 rev5mo ago](https://www.amazon.com/dp/B0GKCJ8MW9) [**Kristin Ess Volumizing Jumbo Dry Shampoo Spray for Oily Hair + Frizz with Vitamin C - Oil Absorbing Style Extender with Minimal Residue - Sulfate Free + Vegan + Color Safe - Fresh Pear Fragrance**Kristin Ess**$20.55**78 rev7mo ago](https://www.amazon.com/dp/B0G4WXXQDN) [**MONDAY Haircare Ultimate Repair Gift Set with REPAIR Shampoo REPAIR Conditioner and REPAIR Leave-In**MONDAY HAIRCARE**$13.05**253 rev10mo ago](https://www.amazon.com/dp/B0FRQFG1W4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**MONDAY HAIRCARE VOLUME Texturizing Mousse with Hydrolysed Collagen For Instant Texture & Volume 7 oz(Pack of 2)**MONDAY HAIRCARE**$13.82**4.2★**▲ 203%**](https://www.amazon.com/dp/B0GKC81871) [**MONDAY HAIRCARE REPAIR Hair Oil with Moroccan Argan Oil & Squalane 3 oz Deeply Nourishes Hydrates and Adds Shine(Pack of 2)**MONDAY HAIRCARE**$12.24**4.4★**▲ 150%**](https://www.amazon.com/dp/B0GKDX83L2) [**MONDAY HAIRCARE SMOOTH Heat Protectant with Keratin 6 oz for a Smooth Polished Finish(Pack of 2)**MONDAY HAIRCARE**$13.78**4.5★**▲ 147%**](https://www.amazon.com/dp/B0GKCJ8MW9) [**Kristin Ess Volumizing Jumbo Dry Shampoo Spray for Oily Hair + Frizz with Vitamin C - Oil Absorbing Style Extender with Minimal Residue - Sulfate Free + Vegan + Color Safe - Fresh Pear Fragrance**Kristin Ess**$20.55**2.3★**▲ 94%**](https://www.amazon.com/dp/B0G4WXXQDN) [**MONDAY HAIRCARE ORIGINAL Dry Shampoo with Keratin oil-absorbing for All Hair Types 200 mL Dual Pack**MONDAY HAIRCARE**$13.12**4.3★**▲ 20%**](https://www.amazon.com/dp/B0FNX7YJFN)
**~~View all trending →~~**
## **What buyers say about colab dry shampoo**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**24%
*“Amazing scent”*
**Moist/Dry**10%
*“Very moisturizing”*
**Value For Money**9%
*“Not expensive”*
**Quality-Overall**9%
*“Great haircare product”*
**Soft Feel**7%
*“It's very soft”*
**Oily/Greasy**2%
*“makes your hair look less greasy”*
**Weight Light**2%
*“Lightweight & feels great”*
**Hair Growth**2%
*“Helped my hair”*
**Residue**2%
*“it doesn't really leave any residue”*
**Efficiency**2%
*“Effective product”*
### **What buyers complain about **
**Smell**12%
*“Overpowering Scent”*
**Residue**8%
*“white residue”*
**Moist/Dry**7%
*“Not Hydrating”*
**Hair Related**6%
*“My hair got so bad”*
**Oily/Greasy**5%
*“makes your hair greasy”*
**Suitability Colored Hair**3%
*“ughhh horrible for darker hair colors”*
**Functionality-Overall**3%
*“Doesnt work”*
**Value For Money**3%
*“A bit expensive”*
**Color**3%
*“The dye gets all over”*
**Allergies**2%
*“can be a bit irritating”*
### **Top return reasons **
**Smell**16%
**Size-Overall**12%
**Advertised Vs Actual Product**8%
**Suitability Short Hair**8%
**Leak-Proof**7%
**Oily/Greasy**7%
**Value For Money**5%
**Moist/Dry**5%
**Functionality-Overall**4%
**Damage/Burn Hair**4%
## **Common questions**
- **Is colab dry shampoo profitable to sell on Amazon United States?**
- The niche generates $1.2M/yr across 19 tracked products. 7 of 7 products launched in the last 360 days are still selling. 90-day search growth is -11.1%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the colab dry shampoo niche?**
- 2 brands and 28 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in colab dry shampoo?**
- Top complaints mined from reviews: Smell, Residue, Moist/Dry. The return rate is 0.2%.
- **What does it cost to enter the colab dry shampoo niche?**
- Listings span $5.28–$24.38; the average listing price is $12.85 (sweet spot $15–$100). The average incumbent carries 1,817 reviews — the moat a new listing must climb.
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