---
title: "Search terms — coconut tanning lotion - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/coconut-tanning-lotion/search-terms"
last_updated: "2026-08-08T23:16:42.911Z"
locale: en
meta:
  description: "Niche score 46/100 · $643K/yr market · 209K searches/yr · $45.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $643K/yr market · 209K searches/yr · $45.43 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — coconut tanning lotion - Flapen"
---

# **coconut tanning lotion**

**Skip it**

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 66Growth 14Conversion 73Competition 14Returns 96Price range 60Avg price 95Brand share 4Review moat 27Quality gap 53

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$45.43**

avg listing price — sweet spot $15–$100

**Conversion**

**Good****6.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$643K**

$643K/yr · 209K searches

**Price range**

**Good****$12.44–$154.39**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****3,791.67**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-22.4%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****83%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

## Search terms