---
title: "Reviews — coconut sunscreen - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/coconut-sunscreen/reviews"
last_updated: "2026-07-21T07:45:47.197Z"
locale: en
meta:
  description: "coconut sunscreen clears our launch bar: a $2.6M/yr market growing +106.7% this quarter with returns at 0.5%. Data updated Jul 2026."
  "og:description": "coconut sunscreen clears our launch bar: a $2.6M/yr market growing +106.7% this quarter with returns at 0.5%. Data updated Jul 2026."
  "og:title": "Reviews — coconut sunscreen - Flapen"
---

# **coconut sunscreen**

**Launch it**

A $2.6M/yr market growing +106.7% this quarter with returns at 0.5% — clears our launch bar.

Market size 95Growth 94Conversion 91Competition 73Returns 97Price range 47Avg price 65Brand share 0Review moat 25Quality gap 32

**Returns**

**Incredible****0.5%**

return rate — above 6% kills the launch gate

**Market size**

**Incredible****$2.6M**

$2.6M/yr · 1.7M searches

**Growth**

**Great****+106.7%**

90-day search growth — must beat 0% to launch

**Conversion**

**Great****11.0%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****41%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Good****$13.75**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****$8.29–$21.07**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****4,480.18**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand