---
title: "Coco Beauty Eye Patch — $1.4M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/coco-beauty-eye-patch"
last_updated: "2026-08-10T17:22:27.978Z"
locale: en
meta:
description: "Niche score 56/100 · $1.4M/yr market · 374K searches/yr · $40.79 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 56/100 · $1.4M/yr market · 374K searches/yr · $40.79 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Coco Beauty Eye Patch — $1.4M/yr Amazon US Niche (2026) - Flapen"
---
# **coco beauty eye patch**
**Launch it**
A $1.4M/yr market growing +0.8% this quarter with returns at 1.0% — clears our launch bar.
Market size 85Growth 26Conversion 84Competition 23Returns 95Price range 88Avg price 95Brand share 0Review moat 28Quality gap 77
**Returns**
**Incredible****1.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$40.79**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$10.02–$64.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Great****$1.4M**
$1.4M/yr · 374K searches
**Conversion**
**Great****9.2%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****3,696.5**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+0.8%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, coco beauty eye patch is a $1.4M/yr Amazon United States market (374K searches/yr). The top 5 brands hold 100% of demand. Verdict: Launch it — 56/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **coco beauty eye patch market data**
- **Units sold / yr**
- **30K–40K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **$1.2M–$1.6M**
- units × avg price
- **Conversion rate**
- **9.2%**
- **Avg BSR**
- **#121**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **31%**
- **Out of stock**
- **14.9%**
- **Avg brand age**
- **48 months**
- **Avg seller age**
- **137 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▲rising
**Sellers**
**13**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**0%**
- Peter Thomas Roth93% - grace & stella3% - BIODANCE2% - Summer Fridays2% - Open — no brand owns it (0%)
## **Demand**
Weekly Amazon search volume, last 39 weeks — +0.8% search growth over the last 90 days.
15K10KBlack Friday '25Holiday '25Spike '26Oct '25Nov '25Jan '26Feb '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/coco-beauty-eye-patch/trend)
## **Top coco beauty eye patch search terms**
- **peter thomas roth eye patches**271K/yr+14.0%8.4% conv. - **peter roth eye patches**17K/yr+22.9%7.2% conv. - **eye patches peter thomas roth**9K/yr-11.7%8.5% conv. - **thomas roth eye patches**7K/yr-4.6%11.4% conv. - **peter thomas eye patches**5K/yr+17.4%6.0% conv. - **under eye patches peter thomas roth**4K/yr-23.6%8.3% conv. - **peter thomas roth eye patch**4K/yr-4.3%7.2% conv. - **peter thomas roth under eye patches**3K/yr+27.6%6.7% conv. - **peter thomas roth eye mask**2K/yr-31.2%6.2% conv. - **serene skincare eye patches**22K/yr-98.4%0.0% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/coco-beauty-eye-patch/search-terms)
## **Top coco beauty eye patch products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$140K20%$281K30%$421K40%$561K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Peter Thomas Roth | Water Drench Hyaluronic Cloud Hydra-Gel Eye Patches | Hyaluronic Acid Eye Masks for Hydration and Dark Circles**Peter Thomas Roth**$48.87**4.3★1,074 rev](https://www.amazon.com/dp/B00YP3RZAG) [2**Peter Thomas Roth | 24K Gold Firming Hydra-Gel Eye Patches | Gold-Infused Eye Mask Patches for Fine Lines Crows Feet and Dark Circles**Peter Thomas Roth**$64.84**4.3★1,621 rev](https://www.amazon.com/dp/B00YP4JJVS) [3**Peter Thomas Roth | Instant FIRMx Collagen Tightening Eye Patches | Eye Patches For Firming Under-Eye Bags & Wrinkles | Eye Masks For Puffiness**Peter Thomas Roth**$34.02**4.1★254 rev](https://www.amazon.com/dp/B0FC5S982S) [4**Peter Thomas Roth | Peptide Skinjection Peptide-Infused Face & Eye Tape | Face Tape For Wrinkles and Aging Skin | Peptide Face Tape**Peter Thomas Roth**$34.77**3.6★49 rev](https://www.amazon.com/dp/B0GYQDL5BL) [5**Peter Thomas Roth | Cucumber De-Tox Hydra-Gel Eye Patches | Cucumber Extract Eye Mask Patches for Puffiness and Dark Circles**Peter Thomas Roth**$47.56**4.3★1,203 rev](https://www.amazon.com/dp/B01MCSVZC4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Peter Thomas Roth | Peptide Skinjection Peptide-Infused Face & Eye Tape | Face Tape For Wrinkles and Aging Skin | Peptide Face Tape**Peter Thomas Roth**$34.77**49 rev2mo ago](https://www.amazon.com/dp/B0GYQDL5BL) [**BIODANCE Collagen Peptide Eye Patches Anti Wrinkle & Smile Line Patches for Face Under Eye Mask for Fine Lines & Eye Bags Travel Essentials & Self Care Gifts for Women Korean Skin Care (60 Count)**BIODANCE**$20.84**1,768 rev6mo ago](https://www.amazon.com/dp/B0GD6R7CFJ) [**Peter Thomas Roth | Full-Size Water Drench Essentials 2-Piece Face & Eye Kit | Hyaluronic Acid Skincare Set Moisturizer and Eye Masks**Peter Thomas Roth**$50.97**20 rev8mo ago](https://www.amazon.com/dp/B0G16JB5PW) [**Peter Thomas Roth | Full-Size Vitamin C & Hyaluronic Eye Patches 2-Piece Kit**Peter Thomas Roth**$50.80**88 rev1y ago](https://www.amazon.com/dp/B0FHJPL2MW) [**Peter Thomas Roth | Instant FIRMx Collagen Tightening Eye Patches | Eye Patches For Firming Under-Eye Bags & Wrinkles | Eye Masks For Puffiness**Peter Thomas Roth**$34.02**254 rev1y ago](https://www.amazon.com/dp/B0FC5S982S)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Peter Thomas Roth | Peptide Skinjection Peptide-Infused Face & Eye Tape | Face Tape For Wrinkles and Aging Skin | Peptide Face Tape**Peter Thomas Roth**$34.77**3.6★**▲ 293%**](https://www.amazon.com/dp/B0GYQDL5BL) [**BIODANCE Collagen Peptide Eye Patches Anti Wrinkle & Smile Line Patches for Face Under Eye Mask for Fine Lines & Eye Bags Travel Essentials & Self Care Gifts for Women Korean Skin Care (60 Count)**BIODANCE**$20.84**4.6★**▲ 269%**](https://www.amazon.com/dp/B0GD6R7CFJ) [**Peter Thomas Roth | Patch + Go Eye Patch Travel Pack**Peter Thomas Roth**$10.02**4.3★**▲ 206%**](https://www.amazon.com/dp/B0FC5DTYC6) [**Peter Thomas Roth | Full-Size Water Drench Essentials 2-Piece Face & Eye Kit | Hyaluronic Acid Skincare Set Moisturizer and Eye Masks**Peter Thomas Roth**$50.97**4.6★**▲ 171%**](https://www.amazon.com/dp/B0G16JB5PW) [**Summer Fridays Jet Lag Hydrating Eye Patches - De-puffing Hydrogel Under Eye Masks with Hyaluronic Acid Caffeine + Peptides - Soothing + Refreshing At-Home + Travel Skin Care (6 Pairs)**Summer Fridays**$24.01**4.6★**▲ 56%**](https://www.amazon.com/dp/B0F19YY96Z)
**~~View all trending →~~**
## **What buyers say about coco beauty eye patch**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**13%
*“Super moisturizing”*
**Quality-Overall**12%
*“Improved product”*
**Value For Money**8%
*“value for money”*
**Soft Feel**7%
*“The skin also feels much softer”*
**Ease Of Use**6%
*“Easy to use”*
**Advertised Vs Actual Product**5%
*“it does what they claim”*
**Wrinkle**4%
*“It helps with the wrinkles”*
**Suitability Combination Skin**4%
*“They feel so good on the skin”*
**Comfort-Overall**3%
*“Very comfy”*
**Efficiency**3%
*“They're effective in the capacity I mentioned”*
### **What buyers complain about **
**Functionality-Overall**16%
*“It did not work as indicated”*
**Residue**11%
*“White residue”*
**Moist/Dry**10%
*“Dried out”*
**Value For Money**9%
*“it's expensive”*
**Allergies**5%
*“Skin reaction”*
**Symptom Reduction**4%
*“Didnt notice any improvement”*
**Color**3%
*“the redness showed up”*
**Wrinkles**3%
*“wrinkles under my eyes”*
**Skin Health**3%
*“Burned my skin”*
**Advertised Vs Actual Product**3%
*“Misleading Advertisement”*
### **Top return reasons **
**Functionality-Overall**28%
**Advertised Vs Actual Product**18%
**Moist/Dry**9%
**Residue**8%
**Value For Money**6%
**Defective Material/Parts**4%
**Adhesion/Stickiness**3%
**Skin Health**3%
**Size-Overall**2%
**Product Condition**2%
## **Common questions**
- **Is coco beauty eye patch profitable to sell on Amazon United States?**
- The niche generates $1.4M/yr across 16 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +0.8%. Flapen's verdict: Launch it (56/100).
- **How competitive is the coco beauty eye patch niche?**
- 4 brands and 13 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in coco beauty eye patch?**
- Top complaints mined from reviews: Functionality-Overall, Residue, Moist/Dry. The return rate is 1.0%.
- **What does it cost to enter the coco beauty eye patch niche?**
- Listings span $10.02–$64.84; the average listing price is $40.79 (sweet spot $15–$100). The average incumbent carries 3,697 reviews — the moat a new listing must climb.
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