---
title: "Trend — chanel lipstick - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/chanel-lipstick/trend"
last_updated: "2026-08-06T18:02:50.280Z"
locale: en
meta:
  description: "Niche score 57/100 · $471K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $471K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — chanel lipstick - Flapen"
---

# **chanel lipstick**

**Worth a look**

Shows a sweet-spot price point ($35.19 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 59Growth 29Conversion 20Competition 92Returns 86Price range 84Avg price 95Brand share 29Review moat 33Quality gap 57

**Avg price**

**Incredible****$35.19**

avg listing price — sweet spot $15–$100

**Competition**

**Great****23%**

top-5 click share — an open shelf

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Price range**

**Great****$5.75–$72.22**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$471K**

$471K/yr · 836K searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****3,219.59**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+3.4%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****1.6%**

search→purchase rate — share of searches ending in a sale

## Trend