---
title: "Centella Hyalu-cica Water-fit Sun Serum — $583K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/centella-hyalu-cica-water-fit-sun-serum"
last_updated: "2026-08-10T04:26:50.206Z"
locale: en
meta:
  description: "Niche score 48/100 · $583K/yr market · 428K searches/yr · $18.76 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $583K/yr market · 428K searches/yr · $18.76 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Centella Hyalu-cica Water-fit Sun Serum — $583K/yr Amazon US Niche (2026) - Flapen"
---

# **centella hyalu-cica water-fit sun serum**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 63Growth 42Conversion 76Competition 14Returns 96Price range 89Avg price 84Brand share 0Review moat 23Quality gap 27

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Price range**

**Great****$13.29–$37.47**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$18.76**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****7.3%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$583K**

$583K/yr · 428K searches

**Growth**

**Okay****+13.5%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****7,750.82**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****84%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, centella hyalu-cica water-fit sun serum is a $583K/yr Amazon United States market (428K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 48/100.

Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **centella hyalu-cica water-fit sun serum market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**25K–30K**</dd><dd>avg 1,500–2,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$469K–$563K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**7.3%**</dd>

<dt>**Avg BSR**</dt><dd>**#235**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**82%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**38 months**</dd>

<dt>**Avg seller age**</dt><dd>**122 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**2 **▼falling

**Sellers**

**33**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**84%**

Top 20: 100%

**Open market**

**0%**

- SKIN100496% - CENTELLIAN 244% - Open — no brand owns it (0%)

## **Demand & seasonality**

Weekly Amazon search volume, last 76 weeks — +13.5% search growth over the last 90 days.

15K10KSpike '25Prime Day '25Holiday '25Spike '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 4.3×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/centella-hyalu-cica-water-fit-sun-serum/trend)

## **Top centella hyalu-cica water-fit sun serum search terms**

- **centella moisturizer**134K/yr+3.2%7.6% conv. - **skin1004 madagascar centella hyalu-cica water-fit sun serum**34K/yr+70.3%7.5% conv. - **centella asiatica cream**40K/yr+46.4%1.8% conv. - **skin1004 hyalu-cica water-fit sun serum**24K/yr+262.6%9.0% conv. - **centella cream**48K/yr-14.3%4.5% conv. - **skin1004 moisturizer**25K/yr-0.3%6.8% conv. - **skin 1004 moisturizer**18K/yr+2.5%7.2% conv. - **centella hyalu cica**11K/yr+20.7%4.2% conv. - **skin1004 sun serum**9K/yr+2.7%4.4% conv. - **skin 1004 hyalu-cica sun serum**11K/yr+45.6%7.4% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/centella-hyalu-cica-water-fit-sun-serum/search-terms)

## **Top centella hyalu-cica water-fit sun serum products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$58K20%$117K30%$175K40%$233K1K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![SKIN1004 Centella Hyalu-Cica Water-Fit Sun Serum UV Korean Sunscreen SPF 50 Centella Sunscreen Travel Essentials Sunscreen with Hyaluronic Acid No White Cast Korean Skin Care 1.69 fl.oz / 50ml](https://m.media-amazon.com/images/I/21YL9HZ-UjL.jpg)**SKIN1004 Centella Hyalu-Cica Water-Fit Sun Serum UV Korean Sunscreen SPF 50 Centella Sunscreen Travel Essentials Sunscreen with Hyaluronic Acid No White Cast Korean Skin Care 1.69 fl.oz / 50ml**SKIN1004**$18.17**4.5★1,043 rev](https://www.amazon.com/dp/B0FXH5LHN8) [2![SKIN1004 Centella Soothing Cream Face Moisturizer with Centella Asiatica Korean Centella Moisturizer Cream for Soothing & Skin Barrier Support Cica Gel Cream Korean Skin Care 2.53 fl.oz / 75ml](https://m.media-amazon.com/images/I/31C4YM1Sj2L.jpg)**SKIN1004 Centella Soothing Cream Face Moisturizer with Centella Asiatica Korean Centella Moisturizer Cream for Soothing & Skin Barrier Support Cica Gel Cream Korean Skin Care 2.53 fl.oz / 75ml**SKIN1004**$13.29**4.6★9,855 rev](https://www.amazon.com/dp/B09B221Q7K) [3![SKIN1004 Hyalu-Cica Moisture Cream Face Moisturizer with Hyaluronic Acid Centella Cream for Deep Hydration Lightweight Nourishing Gel Moisturizer for Face Korean Skin Care 2.53 fl oz / 75ml](https://m.media-amazon.com/images/I/31XCQiKahSL.jpg)**SKIN1004 Hyalu-Cica Moisture Cream Face Moisturizer with Hyaluronic Acid Centella Cream for Deep Hydration Lightweight Nourishing Gel Moisturizer for Face Korean Skin Care 2.53 fl oz / 75ml**SKIN1004**$13.84**4.6★9,855 rev](https://www.amazon.com/dp/B09XKFFQQX) [4![SKIN1004 Madagascar Centella TECA Cream Face Moisturizer with 50X Centella TECA Technology for Post-Blemish Care & Moisture Barrier Facial Cream with TECA & PDRN Korean Skin Care 2.53 fl oz 75 ml](https://m.media-amazon.com/images/I/31b94P7z99L.jpg)**SKIN1004 Madagascar Centella TECA Cream Face Moisturizer with 50X Centella TECA Technology for Post-Blemish Care & Moisture Barrier Facial Cream with TECA & PDRN Korean Skin Care 2.53 fl oz 75 ml**SKIN1004**$17.56**4.6★9,855 rev](https://www.amazon.com/dp/B0GQB5BYJX) [5![SKIN1004 Probio Cica Enrich Cream 1.69 fl.oz 50ml Korean Face Moisturiser Night Face Cream with Madagascar Centella Hydrating Moisturizer for Soothing and Strengthening the Skin Korean Skin Care](https://m.media-amazon.com/images/I/21FOQCSP2fL.jpg)**SKIN1004 Probio Cica Enrich Cream 1.69 fl.oz 50ml Korean Face Moisturiser Night Face Cream with Madagascar Centella Hydrating Moisturizer for Soothing and Strengthening the Skin Korean Skin Care**SKIN1004**$17.20**4.6★9,855 rev](https://www.amazon.com/dp/B0BTPGPK7H)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![SKIN1004 Madagascar Centella TECA Cream Face Moisturizer with 50X Centella TECA Technology for Post-Blemish Care & Moisture Barrier Facial Cream with TECA & PDRN Korean Skin Care 2.53 fl oz 75 ml](https://m.media-amazon.com/images/I/31b94P7z99L.jpg)**SKIN1004 Madagascar Centella TECA Cream Face Moisturizer with 50X Centella TECA Technology for Post-Blemish Care & Moisture Barrier Facial Cream with TECA & PDRN Korean Skin Care 2.53 fl oz 75 ml**SKIN1004**$17.56**9,855 rev4mo ago](https://www.amazon.com/dp/B0GQB5BYJX) [![SKIN1004 - Madagascar Centella Hyalu-CICA Water-Fit Sun Serum 2-pack OTC](https://m.media-amazon.com/images/I/41CiAU4tj8L.jpg)**SKIN1004 - Madagascar Centella Hyalu-CICA Water-Fit Sun Serum 2-pack OTC**SKIN1004**$37.47**1,043 rev6mo ago](https://www.amazon.com/dp/B0G616CQHX) [![SKIN1004 Centella Hyalu-Cica Water-Fit Sun Serum UV Korean Sunscreen SPF 50 Centella Sunscreen Travel Essentials Sunscreen with Hyaluronic Acid No White Cast Korean Skin Care 1.69 fl.oz / 50ml](https://m.media-amazon.com/images/I/21YL9HZ-UjL.jpg)**SKIN1004 Centella Hyalu-Cica Water-Fit Sun Serum UV Korean Sunscreen SPF 50 Centella Sunscreen Travel Essentials Sunscreen with Hyaluronic Acid No White Cast Korean Skin Care 1.69 fl.oz / 50ml**SKIN1004**$18.17**1,043 rev8mo ago](https://www.amazon.com/dp/B0FXH5LHN8) [![CENTELLIAN 24 Madeca Cream Time Reverse - Firming Face Moisturizer with TECA Centella Asiatica Skin Elasticity & Barrier Support Deep Hydration Anti-Aging Face Cream Korean Skincare 1.69 fl oz](https://m.media-amazon.com/images/I/21wSvn24wnL.jpg)**CENTELLIAN 24 Madeca Cream Time Reverse - Firming Face Moisturizer with TECA Centella Asiatica Skin Elasticity & Barrier Support Deep Hydration Anti-Aging Face Cream Korean Skincare 1.69 fl oz**CENTELLIAN 24**$25.90**5,142 rev1y ago](https://www.amazon.com/dp/B0DFY92NDB) [![SKIN1004 Tea-Trica B5 Cream Face Moisturizer with Centella Asiatica & Panthenol B5 Gel Moisturizer for Soothing & Hydrating Cica Cream with Tea Tree & Centella Korean Skin Care 2.53 fl.oz / 75ml](https://m.media-amazon.com/images/I/21hUQfUwqOL.jpg)**SKIN1004 Tea-Trica B5 Cream Face Moisturizer with Centella Asiatica & Panthenol B5 Gel Moisturizer for Soothing & Hydrating Cica Cream with Tea Tree & Centella Korean Skin Care 2.53 fl.oz / 75ml**SKIN1004**$15.12**9,855 rev3y ago](https://www.amazon.com/dp/B0C8SBJD89)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![SKIN1004 Madagascar Centella TECA Cream Face Moisturizer with 50X Centella TECA Technology for Post-Blemish Care & Moisture Barrier Facial Cream with TECA & PDRN Korean Skin Care 2.53 fl oz 75 ml](https://m.media-amazon.com/images/I/31b94P7z99L.jpg)**SKIN1004 Madagascar Centella TECA Cream Face Moisturizer with 50X Centella TECA Technology for Post-Blemish Care & Moisture Barrier Facial Cream with TECA & PDRN Korean Skin Care 2.53 fl oz 75 ml**SKIN1004**$17.56**4.6★**▲ 145%**](https://www.amazon.com/dp/B0GQB5BYJX) [![SKIN1004 Centella Hyalu-Cica Water-Fit Sun Serum UV Korean Sunscreen SPF 50 Centella Sunscreen Travel Essentials Sunscreen with Hyaluronic Acid No White Cast Korean Skin Care 1.69 fl.oz / 50ml](https://m.media-amazon.com/images/I/21YL9HZ-UjL.jpg)**SKIN1004 Centella Hyalu-Cica Water-Fit Sun Serum UV Korean Sunscreen SPF 50 Centella Sunscreen Travel Essentials Sunscreen with Hyaluronic Acid No White Cast Korean Skin Care 1.69 fl.oz / 50ml**SKIN1004**$18.17**4.5★**▲ 88%**](https://www.amazon.com/dp/B0FXH5LHN8) [![SKIN1004 - Madagascar Centella Hyalu-CICA Water-Fit Sun Serum 2-pack OTC](https://m.media-amazon.com/images/I/41CiAU4tj8L.jpg)**SKIN1004 - Madagascar Centella Hyalu-CICA Water-Fit Sun Serum 2-pack OTC**SKIN1004**$37.47**4.5★**▲ 62%**](https://www.amazon.com/dp/B0G616CQHX) [![[Hudsons Pick] SKIN1004 Madagascar Centella Ampoule Korean Face Serum with Centella Asiatica for Hydrating & Moisturizing Soothing Facial Serum for Skin Balance Korean Skin Care 3.38 fl.oz 100ml](https://m.media-amazon.com/images/I/31Kxg2RcOgL.jpg)**\[Hudsons Pick\] SKIN1004 Madagascar Centella Ampoule Korean Face Serum with Centella Asiatica for Hydrating & Moisturizing Soothing Facial Serum for Skin Balance Korean Skin Care 3.38 fl.oz 100ml**SKIN1004**$15.54**4.7★**▲ 29%**](https://www.amazon.com/dp/B06Y15D1LH) [![SKIN1004 Centella Soothing Cream Face Moisturizer with Centella Asiatica Korean Centella Moisturizer Cream for Soothing & Skin Barrier Support Cica Gel Cream Korean Skin Care 2.53 fl.oz / 75ml](https://m.media-amazon.com/images/I/31C4YM1Sj2L.jpg)**SKIN1004 Centella Soothing Cream Face Moisturizer with Centella Asiatica Korean Centella Moisturizer Cream for Soothing & Skin Barrier Support Cica Gel Cream Korean Skin Care 2.53 fl.oz / 75ml**SKIN1004**$13.29**4.6★**— 3%**](https://www.amazon.com/dp/B09B221Q7K)

**~~View all trending →~~**

## **What buyers say about centella hyalu-cica water-fit sun serum**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Moist/Dry**19%

*“Nice Hydration”*

**Suitability Combination Skin**12%

*“Works well even on sensitive skin”*

**Quality-Overall**12%

*“Overall great product, nice texture and very moisturizing”*

**Soft Feel**9%

*“Soft and smooth”*

**Suitability Dry Skin**5%

*“I have sensitive and dry skin and this works for me”*

**Weight Light**4%

*“This cream is fantastic and lightweight”*

**Absorbency**4%

*“Absorbs great”*

**Value For Money**3%

*“Definitely worth the price”*

**Texture/Consistency-Overall**3%

*“Good texture”*

**Smell**3%

*“Love the smell”*

### **What buyers complain about **

**Allergies**11%

*“itchy very easily”*

**Smell**10%

*“Smells funny”*

**Moist/Dry**5%

*“Not a moisturizer”*

**Skin Health**5%

*“Burned my skin”*

**Suitability Dry Skin**4%

*“Deff so dry skin”*

**Sensitivity-Overall**4%

*“Not for Sensitive Skin”*

**Functionality-Overall**4%

*“Didn't work for me”*

**Value For Money**3%

*“Not worth the price”*

**Symptom Reduction**3%

*“do not see drastic changes”*

**Oily/Greasy**2%

*“it is greasy”*

### **Top return reasons **

**Advertised Vs Actual Product**12%

**Smell**10%

**Value For Money**10%

**Functionality-Overall**9%

**Moist/Dry**7%

**Oily/Greasy**5%

**Ingredients-Overall**5%

**Skin Health**5%

**Texture/Consistency-Overall**4%

**Product Condition**4%

## **Common questions**

<dl>

<dt>**Is centella hyalu-cica water-fit sun serum profitable to sell on Amazon United States?**</dt><dd>The niche generates $583K/yr across 11 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +13.5%. Flapen's verdict: Skip it (48/100).</dd>

<dt>**How competitive is the centella hyalu-cica water-fit sun serum niche?**</dt><dd>2 brands and 33 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in centella hyalu-cica water-fit sun serum?**</dt><dd>Top complaints mined from reviews: Allergies, Smell, Moist/Dry. The return rate is 0.8%.</dd>

<dt>**When does demand for centella hyalu-cica water-fit sun serum peak?**</dt><dd>Demand peaks in Jan–Dec; the busiest month runs 4.3× the quietest.</dd>

<dt>**What does it cost to enter the centella hyalu-cica water-fit sun serum niche?**</dt><dd>Listings span $13.29–$37.47; the average listing price is $18.76 (sweet spot $15–$100). The average incumbent carries 7,751 reviews — the moat a new listing must climb.</dd>

</dl>

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