---
title: "Butterfly Knife Comb — $61K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/butterfly-knife-comb"
last_updated: "2026-08-10T15:24:15.248Z"
locale: en
meta:
description: "Niche score 46/100 · $61K/yr market · 111K searches/yr · $13.64 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 46/100 · $61K/yr market · 111K searches/yr · $13.64 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Butterfly Knife Comb — $61K/yr Amazon US Niche (2026) - Flapen"
---
# **butterfly knife comb**
**Skip it**
A small market ($61K/yr) — this niche doesn't clear our bar today.
Market size 15Growth 16Conversion 50Competition 32Returns 93Price range 49Avg price 64Brand share 49Review moat 76Quality gap 79
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Great****477.35**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****$13.64**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****4.0%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Price range**
**Okay****$6.67–$23.03**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****66%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-17.0%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$61K**
$61K/yr · 111K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, butterfly knife comb is a $61K/yr Amazon United States market (111K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Dec. Verdict: Skip it — 46/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **butterfly knife comb market data**
- **Units sold / yr**
- **4K–5K**
- avg 250–500/product
- **Revenue / yr**
- **$55K–$68K**
- units × avg price
- **Conversion rate**
- **4.0%**
- **Avg BSR**
- **#791**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **82%**
- **Out of stock**
- **9.0%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▼falling
**Sellers**
**15**
**Top-5 brand share**
**76%**
Top 20: 100%
**Top-5 click share**
**66%**
Top 20: 100%
**Open market**
**17%**
- Jaasuee26% - Boao21% - NYKKOLA12% - DJBVHSF9% - Canumer7% - CHENGU7% - Open — no brand owns it (7 brands, 17%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -17.0% search growth over the last 90 days.
3K2KHoliday '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/butterfly-knife-comb/trend)
## **Top butterfly knife comb search terms**
- **butterfly knife comb**47K/yr-13.3%3.5% conv. - **butterfly comb**40K/yr-17.7%3.6% conv. - **balisong comb**14K/yr-17.4%2.9% conv. - **comb butterfly knife**6K/yr-31.6%3.6% conv. - **butterfly comb knife**4K/yr-29.6%5.5% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/butterfly-knife-comb/search-terms)
## **Top butterfly knife comb products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$6K20%$12K30%$18K40%$24K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Jaasuee 2 Pieces Stainless Steel Folding Practice Combs Available in Black and Silver Foldable Hair Styling Tools for Sports and Outdoor Use Silver+Black**Jaasuee**$7.10**4.1★179 rev](https://www.amazon.com/dp/B0D6V18WML) [2**2 Pieces Combs Stainless Steel Folding Practice Combs Hair Styling Tools for Sport Outdoor Use (Black Silver)**Boao**$10.35**4.0★1,757 rev](https://www.amazon.com/dp/B083FP517D) [3**Generic New 1Pc Black Metal Practice Butterfly Comb Style Knife Trainer Tool**NYKKOLA**$7.88**4.2★1,651 rev](https://www.amazon.com/dp/B01LXVXVJ7) [4**2 Pieces Combs Stainless Steel Folding Practice Combs Hair Styling Tools for Sport Outdoor Use (Colorful)**Boao**$10.36**4.0★1,757 rev](https://www.amazon.com/dp/B086DP27SY) [5**2 Pack Automatic Switch Folding Practice Combs Stainless Steel Butterfly Comb Switchblades Comb Outdoor Training Pocket Combs Hair Brush for Beard Mustache Hair Styling Tools(Skull)**DJBVHSF**$13.56**4.8★9 rev](https://www.amazon.com/dp/B0GLMZNJ5M)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**2 Pack Automatic Switch Folding Practice Combs Stainless Steel Butterfly Comb Switchblades Comb Outdoor Training Pocket Combs Hair Brush for Beard Mustache Hair Styling Tools(Skull)**DJBVHSF**$13.56**9 rev5mo ago](https://www.amazon.com/dp/B0GLMZNJ5M) [**1 Pcs Metal Stainless Steel Wooden Handle Durable Folding Butterfly Comb Gift Set**DYBADYSA**$21.16**3 rev7mo ago](https://www.amazon.com/dp/B0G5JVSG9J) [**2 Pieces Folding Combs Automatic Butterfly Comb Pocket Comb for Hair & Beard Styling - Black**Canumer**$18.62**149 rev10mo ago](https://www.amazon.com/dp/B0FQV43ZTK) [**2 Pack Automatic Switch Folding Practice Combs Stainless Steel Butterfly Comb Switchblades Comb Outdoor Training Pocket Combs Hair Brush for Beard Mustache Hair Styling Tools(Black&Brown)**DJBVHSF**$14.75**9 rev10mo ago](https://www.amazon.com/dp/B0FQ2N7C5L) [**Yiyiring 6 Pieces Butterfly Practice Combs Hair Styling Tools Comb Stainless Steel Folding Practice Training Combs Hair Styling Tools for Sport Outdoor Use (Colorful)**Yiyiring**$23.03**13 rev1y ago](https://www.amazon.com/dp/B0FDKJQHJY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**2 Pack Automatic Switch Folding Practice Combs Stainless Steel Butterfly Comb Switchblades Comb Outdoor Training Pocket Combs Hair Brush for Beard Mustache Hair Styling Tools(Skull)**DJBVHSF**$13.56**4.8★**▲ 279%**](https://www.amazon.com/dp/B0GLMZNJ5M) [**2 Pack Automatic Switch Folding Practice Combs Stainless Steel Butterfly Comb Switchblades Comb Outdoor Training Pocket Combs Hair Brush for Beard Mustache Hair Styling Tools(Black&Brown)**DJBVHSF**$14.75**4.8★**▲ 110%**](https://www.amazon.com/dp/B0FQ2N7C5L) [**Coufce Stainless Steel Folding Practice Comb Hair Styling Tool for Sports Outdoor Activities & On-the-Go Grooming (Silver)**Coufce**$6.67**3.0★**▲ 94%**](https://www.amazon.com/dp/B0CRNBKYYH) [**1 Pcs Metal Stainless Steel Wooden Handle Durable Folding Butterfly Comb Gift Set**DYBADYSA**$21.16**5.0★**▲ 62%**](https://www.amazon.com/dp/B0G5JVSG9J) [**2 Pieces Folding Combs Automatic Butterfly Comb Pocket Comb for Hair & Beard Styling - Black**Canumer**$18.62**4.3★**▲ 51%**](https://www.amazon.com/dp/B0FQV43ZTK)
**~~View all trending →~~**
## **What buyers say about butterfly knife comb**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**23%
*“Great quality”*
**Value For Money**17%
*“Cheap”*
**Advertised Vs Actual Product**8%
*“As advertised”*
**Design-Overall**7%
*“Cool and functional”*
**Material Quality**6%
*“Solid 6/10”*
**Durability**5%
*“It's durable and it's strong so if you get this it's funny light cool not sharp easy to use and I love it I hope you do to”*
**Gifting Purpose**5%
*“Great gaf gift”*
**Weight Heavy**4%
*“These are very heavy duty”*
**Ease Of Use**4%
*“Easy to use alittle stiff at the start”*
**Weight Light**4%
*“It's really close in weight”*
### **What buyers complain about **
**Durability**28%
*“broke pretty soon”*
**Quality-Overall**14%
*“Cheaply made”*
**Functionality-Overall**8%
*“Worked barely”*
**Stiffness**4%
*“its kinda stiff”*
**Size-Overall**4%
*“the length is a bit longer”*
**Strength**4%
*“then it gets too loose then falls apart”*
**Comfort-Overall**4%
*“The metal comb is uncomfortable at best”*
**Sharpness**4%
*“are kinda sharp”*
**Thickness**2%
*“Skinny,”*
**Assembly/Installation**2%
*“Poor assembly”*
### **Top return reasons **
**Durability**20%
**Functionality-Overall**15%
**Defective Material/Parts**15%
**Advertised Vs Actual Product**8%
**Weight Heavy**7%
**Quality-Overall**7%
**Material Quality**5%
**Ease Of Use**4%
**Stiffness**2%
**Handle Quality**2%
## **Common questions**
- **Is butterfly knife comb profitable to sell on Amazon United States?**
- The niche generates $61K/yr across 17 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -17.0%. Flapen's verdict: Skip it (46/100).
- **How competitive is the butterfly knife comb niche?**
- 13 brands and 15 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in butterfly knife comb?**
- Top complaints mined from reviews: Durability, Quality-Overall, Functionality-Overall. The return rate is 1.1%.
- **When does demand for butterfly knife comb peak?**
- Demand peaks in Dec; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the butterfly knife comb niche?**
- Listings span $6.67–$23.03; the average listing price is $13.64 (sweet spot $15–$100). The average incumbent carries 477 reviews — the moat a new listing must climb.
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