---
title: "Trend — burgundy hair dye - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/burgundy-hair-dye/trend"
last_updated: "2026-08-10T04:27:47.993Z"
locale: en
meta:
  description: "Niche score 55/100 · $170K/yr market · 498K searches/yr. A deep review moat (13,848 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $170K/yr market · 498K searches/yr. A deep review moat (13,848 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — burgundy hair dye - Flapen"
---

# **burgundy hair dye**

**Worth a look**

Shows low returns (0.6%), but a deep review moat (13,848 avg reviews) keeps it on the watch list.

Market size 35Growth 23Conversion 30Competition 85Returns 97Price range 63Avg price 67Brand share 72Review moat 20Quality gap 58

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Brand share**

**Good****62%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Good****$14.07**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$4.91–$32.52**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$170K**

$170K/yr · 498K searches

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-3.0%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****13,847.9**

avg incumbent reviews — the moat a new listing must climb

## Trend