---
title: "Burgundy Boho Human Hair — $78K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/burgundy-boho-human-hair"
last_updated: "2026-08-05T22:23:44.360Z"
locale: en
meta:
description: "Niche score 58/100 · $78K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 58/100 · $78K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Burgundy Boho Human Hair — $78K/yr Amazon US Niche (2026) - Flapen"
---
# **burgundy boho human hair**
**Worth a look**
Shows a sweet-spot price point ($34.27 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 19Growth 40Conversion 24Competition 81Returns 50Price range 88Avg price 95Brand share 79Review moat 74Quality gap 85
**Avg price**
**Incredible****$34.27**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.32–$72.28**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Competition**
**Great****34%**
top-5 click share — an open shelf
**Brand share**
**Great****56%**
top-5 brand share — no brand owns this niche
**Review moat**
**Good****536.83**
avg incumbent reviews — the moat a new listing must climb
**Returns**
**Okay****3.0%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+12.2%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.9%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$78K**
$78K/yr · 121K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, burgundy boho human hair is a $78K/yr Amazon United States market (121K searches/yr). The top 5 brands hold 56% of demand. Verdict: Worth a look — 58/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **burgundy boho human hair market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$69K–$86K**
- units × avg price
- **Conversion rate**
- **1.9%**
- **Avg BSR**
- **#2,075**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **67%**
- **Out of stock**
- **30.8%**
- **Avg brand age**
- **20 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.
**Brands**
**35 **—flat
**Sellers**
**39**
**Top-5 brand share**
**56%**
Top 20: 91%
**Top-5 click share**
**34%**
Top 20: 66%
**Open market**
**40%**
- MOTFIN19% - WIGGSALONG12% - EERYA9% - Afihond9% - B-fashion7% - FONFUNY5%
## **Demand**
Weekly Amazon search volume, last 48 weeks — +12.2% search growth over the last 90 days.
3K2KSpike '26Aug '25Oct '25Nov '25Jan '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/burgundy-boho-human-hair/trend)
## **Top burgundy boho human hair search terms**
- **burgundy boho human hair**41K/yr+9.7%1.3% conv. - **red boho human hair**30K/yr+7.8%0.5% conv. - **99j boho human hair**15K/yr+29.2%0.8% conv. - **burgundy boho hair**14K/yr+8.3%1.5% conv. - **burgundy human boho hair**4K/yr+43.6%0.7% conv. - **99j boho hair**4K/yr+13.9%0.9% conv. - **burgundy boho**4K/yr+4.8%1.0% conv. - **boho hair for braiding burgundy**4K/yr-0.7%0.6% conv. - **burgundy human hair for boho braids**3K/yr-28.1%1.0% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/burgundy-boho-human-hair/search-terms)
## **Top burgundy boho human hair products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$5K9%$7K12%$9K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Human Braiding Hair for Boho Braids Human Hair 3 Bundles/Pack 110g 18 Inch Deep Wave Bulk Human Hair for Braiding Curly Knotless 12A Brazilian Virgin Burgundy**MOTFIN**$45.50**4.1★2,647 rev](https://www.amazon.com/dp/B0GWSJ3N45) [2**Human Braiding Hair for Boho Braids Human Hair 3 Bundles/Pack 110g 16 Inch Deep Wave Bulk Human Hair for Braiding Curly Knotless 12A Brazilian Virgin Burgundy**MOTFIN**$38.67**4.1★2,647 rev](https://www.amazon.com/dp/B0FL7FX7T1) [3**Human Braiding Hair for Boho Braids Burgundy Deep Wave Bulk Human Hair for Braiding 14 Inch 1 Bundle 50G #99J Red Wet and Wavy Curly Hair Suitable for Hair Extensions No Weft Bundles for Braiding**B-fashion**$16.57**4.0★419 rev](https://www.amazon.com/dp/B0D13PT966) [4**Eerya Long Curly Braiding Hair 18 Inch 2 Packs Burgundy Ocean Wave Crochet Hair for Black Women Deep Wave Braiding Hair for Boho Braids (18 inch BUG)**EERYA**$11.29**4.0★1,893 rev](https://www.amazon.com/dp/B0DF7NHKTG) [5**Afihond Human Braiding Hair For Boho Braids Deep Water Wave Human Bulk Hair for Braiding 12A Brazilian Virgin Human Hair Extensions for Boho Braids 3 Bundles/Pack 110g 99J Red Burgundy 14inch**Afihond**$32.93**4.0★988 rev](https://www.amazon.com/dp/B0F25NFFD4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**100% Unprocessed Human Hair for Braiding #99J Burgundy Pre-Separated Curly Bulk Hair 12A Grade Boho Braiding Hair Extensions Deep Wine Red Color Real Human Hair 22 Inch 50g 1 Bundles**WIGGSALONG**$36.73**127 rev3mo ago](https://www.amazon.com/dp/B0GR9NPHXN) [**100% Unprocessed Human Hair for Braiding #99J Burgundy Pre-Separated Curly Bulk Hair 12A Grade Boho Braiding Hair Extensions Deep Wine Red Color Real Human Hair 18 Inch 100g 2 Bundles**WIGGSALONG**$51.86**127 rev3mo ago](https://www.amazon.com/dp/B0GR9R13Q5) [**100% Unprocessed Human Hair for Braiding #99J Burgundy Pre-Separated Curly Bulk Hair 12A Grade Boho Braiding Hair Extensions Deep Wine Red Color Real Human Hair 14 Inch 100g 2 Bundles**WIGGSALONG**$38.90**127 rev3mo ago](https://www.amazon.com/dp/B0GR9Q631R) [**100% Unprocessed Human Hair for Braiding #99J Burgundy Pre-Separated Curly Bulk Hair 12A Grade Boho Braiding Hair Extensions Deep Wine Red Color Real Human Hair 20 Inch 50g 1 Bundles**WIGGSALONG**$30.43**127 rev3mo ago](https://www.amazon.com/dp/B0GR9DLRK9) [**100g 3 bundles 99j Red Burgundy Human Braiding Hair 18 Inch Deep Water Wave Bulk Human Hair for Braiding No Weft 12A Brazilian Virgin Curly Human Hair Extensions for Boho Braids**LIREN**$56.70**130 rev3mo ago](https://www.amazon.com/dp/B0GRFG5HSG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**100g 3 bundles 99j Red Burgundy Human Braiding Hair 14 Inch Deep Water Wave Bulk Human Hair for Braiding No Weft 12A Brazilian Virgin Curly Human Hair Extensions for Boho Braids**LIREN**$45.56**4.4★**▲ 150%**](https://www.amazon.com/dp/B0GRFVYS3R) [**Human Braiding Hair for Boho Braids Human Hair 3 Bundles/Pack 110g 18 Inch Deep Wave Bulk Human Hair for Braiding Curly Knotless 12A Brazilian Virgin Burgundy**MOTFIN**$45.50**4.1★**▲ 149%**](https://www.amazon.com/dp/B0GWSJ3N45) [**Boho Hair for Braiding Curly Virgin Human Braiding Hair for Women 12A Knotless Deep Wave Bulk Bohemian Styles 100g 18 Inch 2 Bundles/Pack Burgundy Color 99J**MAKAMAKA**$54.16**4.6★**▲ 149%**](https://www.amazon.com/dp/B0GR9P4G7W) [**100% Unprocessed Human Hair for Braiding #99J Burgundy Pre-Separated Curly Bulk Hair 12A Grade Boho Braiding Hair Extensions Deep Wine Red Color Real Human Hair 22 Inch 50g 1 Bundles**WIGGSALONG**$36.73**4.6★**▲ 149%**](https://www.amazon.com/dp/B0GR9NPHXN) [**100% Unprocessed Human Hair for Braiding #99J Burgundy Pre-Separated Curly Bulk Hair 12A Grade Boho Braiding Hair Extensions Deep Wine Red Color Real Human Hair 18 Inch 100g 2 Bundles**WIGGSALONG**$51.86**4.6★**▲ 149%**](https://www.amazon.com/dp/B0GR9R13Q5)
**~~View all trending →~~**
## **What buyers say about burgundy boho human hair**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Hair Styling**17%
*“Perfect curls”*
**Quality-Overall**17%
*“One thing I love is how consistent they are with their quality”*
**Soft Feel**16%
*“Hair is soft”*
**Value For Money**7%
*“Great Value”*
**Suitability Curly Hair**5%
*“Good curly hair”*
**Suitability Straight Hair**4%
*“Hair was great”*
**Wig/Artificial Hair Quality**4%
*“Perfect Curls”*
**Ease Of Use**3%
*“Easy to use”*
**Durability**3%
*“Reliable”*
**Texture/Consistency-Overall**3%
*“Great texture”*
### **What buyers complain about **
**Hair Related**26%
*“do not get this hair”*
**Suitability Short Hair**8%
*“do not get this hair”*
**Quality-Overall**6%
*“Hair is not good quality”*
**Smell**6%
*“Has a strong chemical smell”*
**Advertised Vs Actual Product**5%
*“Description WRONG”*
**Value For Money**3%
*“Not worth it”*
**Durability**3%
*“I felt as if it doesnt last”*
**Suitability Wavy Hair**3%
*“The hair tangles too much”*
**Allergies**3%
*“neck started itching”*
**Thickness**3%
*“It may look thick on first look”*
### **Top return reasons **
**Suitability Straight Hair**15%
**Suitability Long Hair**12%
**Advertised Vs Actual Product**12%
**Color**10%
**Quality-Overall**7%
**Suitability Short Hair**6%
**Suitability Colored Hair**6%
**Hair Related**5%
**Smell**5%
**Size-Overall**4%
## **Common questions**
- **Is burgundy boho human hair profitable to sell on Amazon United States?**
- The niche generates $78K/yr across 64 tracked products. 1 of 34 products launched in the last 360 days are still selling. 90-day search growth is +12.2%. Flapen's verdict: Worth a look (58/100).
- **How competitive is the burgundy boho human hair niche?**
- 35 brands and 39 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 56% of demand.
- **What do buyers complain about in burgundy boho human hair?**
- Top complaints mined from reviews: Hair Related, Suitability Short Hair, Quality-Overall. The return rate is 3.0%.
- **What does it cost to enter the burgundy boho human hair niche?**
- Listings span $9.32–$72.28; the average listing price is $34.27 (sweet spot $15–$100). The average incumbent carries 537 reviews — the moat a new listing must climb.
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