---
title: "Trend — brown hair - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/brown-hair/trend"
last_updated: "2026-08-07T14:42:19.865Z"
locale: en
meta:
  description: "Niche score 35/100 · $164K/yr market · 1.0M searches/yr · $8.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 35/100 · $164K/yr market · 1.0M searches/yr · $8.24 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — brown hair - Flapen"
---

# **brown hair**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 34Growth 23Conversion 25Competition 27Returns 95Price range 0Avg price 23Brand share 0Review moat 24Quality gap 77

**Returns**

**Incredible****1.0%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$164K**

$164K/yr · 1.0M searches

**Competition**

**Okay****69%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Bad****2.0%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Bad****5,399.35**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-4.9%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****$8.24**

avg listing price — sweet spot $15–$100

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Price range**

**Bad****$6.09–$14.43**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Trend