---
title: "Trend — body wave boho human hair - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/body-wave-boho-human-hair/trend"
last_updated: "2026-08-09T18:02:06.026Z"
locale: en
meta:
  description: "Niche score 58/100 · $156K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · $156K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — body wave boho human hair - Flapen"
---

# **body wave boho human hair**

**Worth a look**

Shows beatable incumbent ratings (3.9★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 33Growth 74Conversion 13Competition 56Returns 42Price range 95Avg price 95Brand share 43Review moat 84Quality gap 96

**Quality gap**

**Incredible****3.9★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Incredible****$44.06**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$25.52–$64.04**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****321.13**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+58.9%**

90-day search growth — must beat 0% to launch

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****79%**

top-5 brand share — brands hold most of the demand

**Returns**

**Okay****3.6%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****$156K**

$156K/yr · 340K searches

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0")

## Trend