---
title: "boar bristle hair brush — $3.2M/yr Amazon United States Niche, Score 67/100 - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/boar-bristle-hair-brush"
last_updated: "2026-07-20T23:30:50.098Z"
locale: en
meta:
description: "boar bristle hair brush clears our launch bar: a $3.2M/yr market growing +18.3% this quarter with returns at 1.7%. Data updated Jul 2026."
"og:description": "boar bristle hair brush clears our launch bar: a $3.2M/yr market growing +18.3% this quarter with returns at 1.7%. Data updated Jul 2026."
"og:title": "boar bristle hair brush — $3.2M/yr Amazon United States Niche, Score 67/100 - Flapen"
---
# **boar bristle hair brush**
**Launch it**
A $3.2M/yr market growing +18.3% this quarter with returns at 1.7% — clears our launch bar.
Market size 96Growth 48Conversion 63Competition 64Returns 82Price range 82Avg price 82Brand share 80Review moat 24Quality gap 42
**Market size**
**Incredible****$3.2M**
$3.2M/yr · 3.2M searches
**Returns**
**Great****1.7%**
return rate — above 6% kills the launch gate
**Avg price**
**Great****$17.93**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$5.67–$64.91**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****55%**
top-5 brand share — no brand owns this niche
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****5.6%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+18.3%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****6,360.43**
avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, boar bristle hair brush is a $3.2M/yr Amazon United States market (3.2M searches/yr). The top 5 brands hold 55% of demand. Verdict: Launch it — 67/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **Market data**
- **Units sold / yr**
- **150K–200K**
- avg 4,000–5,000/product
- **Revenue / yr**
- **$2.7M–$3.6M**
- units × avg price
- **Launch success**
- **—**
- 3 of 3 new (360d)
- **Conversion rate**
- **5.6%**
- **Avg BSR**
- **#134**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **91%**
- **Out of stock**
- **0.2%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **152 days**
## **Competition**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**24 **—flat
**Sellers**
**44**
**Top-5 brand share**
**55%**
Top 20: 97%
**Top-5 click share**
**46%**
Top 20: 86%
**Open market**
**39%**
- FRAMAR15% - Belula14% - BESTOOL14% - GranNaturals6% - BLACK EGG6% - GOODY6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +18.3% search growth over the last 90 days.
90K70KHoliday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/boar-bristle-hair-brush/trend)
## **Product shelf**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$97K6%$194K9%$291K12%$389K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 35 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**FRAMAR Soft Boar Bristle Hair Brush For Women Boars Hair Brush For Women Boar Brush For Fine Hair Hairbrush For Fine Hair Soft Bristle Brush For Slick Back Volume and Shine - Chocolate**FRAMAR**$17.90**4.6★4,349 rev](https://www.amazon.com/dp/B0DT9N4P61) [2**Belula 100% Boar Bristle Hair Brush Set (Medium). Soft Natural Bristles for Thin and Fine Hair. Restore Shine And Texture. Wooden Comb Travel Bag and Spa Headband Included!**Belula**$24.87**4.4★13,232 rev](https://www.amazon.com/dp/B07F9QG9XZ) [3**BESTOOL Hair Brush-Boar Bristle Hair Brushes Natural Bamboo Wooden Cushion Massage Anti Static Large Paddle Hairbrush for Women Men and Kid (Round)**BESTOOL**$9.82**4.6★22,800 rev](https://www.amazon.com/dp/B06XG93V8K) [4**GranNaturals Boar Bristle Slick Back Hair Brush - Large Soft/Medium Smoothing Hairbrush to Style Polish & Lay Hair Down Flat to Create a Sleek Frizz Free Hairstyle for Women and Men**GranNaturals**$10.12**4.5★2,132 rev](https://www.amazon.com/dp/B0984ZYR5V) [5**BLACK EGG Boar Bristle Hair Brush for Women Men Kid Soft Natural Bristles Brush for Thin and Fine Hair Restore Shine and Texture Set includes Bamboo comb and 3 hair ties Excellent Gift Idea**BLACK EGG**$9.62**4.3★16,451 rev](https://www.amazon.com/dp/B07JGT79FS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Kitsch Smooth & Polish Brush Dual Bristle Detangler Brush Shine & Frizz Control Vegan Boar & Nylon Hair Brush with Cushioned Pad for Scalp Massage Hair Care Tool for All Hair Types - Terracotta**Kitsch**$13.31**394 rev6mo ago](https://www.amazon.com/dp/B0GGV8D7T9) [**Boar Bristle Hair Brush Since 1965 British Craftsmanship Handmade Natural Wooden Slick Back Hairbrush/Beard Brush Pure Soft Bristles Gentle Detangling Women Men Kids Thin Fine Hair Smooth & Shine**Oumigiz**$40.46**319 rev8mo ago](https://www.amazon.com/dp/B0FZJ1TDCL) [**FRAMAR Slick Back Hair Brush Boar Bristles Slick Back Brush Smoothing Hair Brush For Women Boar Bristle Hair Brush For Fine Hair Slickback Brush For Volume and Shine - Brown Velvet**FRAMAR**$14.75**742 rev11mo ago](https://www.amazon.com/dp/B0FJM37GLS) [**SWEET VIEW Boar Bristle Slick Back Hair Brush for Smooth Flyaways Frizz Sleek Ponytail Buns and Edge Baby Hair Teasing | Gel Comb Styling Accessories for Girls Kids and Women**SWEET VIEW**$7.83**10,597 rev1y ago](https://www.amazon.com/dp/B0F6CFK65G) [**Lynnielle Boar Bristle Hair Brush for Fine Hair - Ultimate Smoothing Vented Detangler Wet Brush for Women Gentle Scalp Massage A Great Gift**Lynnieëlle**$22.19**545 rev1y ago](https://www.amazon.com/dp/B0F4R8C72T)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**100% Boar Bristle Hair Brush for Women Set by Belula (L Size). Soft Natural Bristles for Thin and Fine Hair. Wooden Comb Travel Bag and Spa Headband Included!**Belula**$27.71**4.4★**▲ 177%**](https://www.amazon.com/dp/B0BLP7VPFX) [**Kitsch Smooth & Polish Brush Dual Bristle Detangler Brush Shine & Frizz Control Vegan Boar & Nylon Hair Brush with Cushioned Pad for Scalp Massage Hair Care Tool for All Hair Types - Terracotta**Kitsch**$13.31**4.7★**▲ 132%**](https://www.amazon.com/dp/B0GGV8D7T9) [**Peach Wood Boar Bristle Slick Back Hair Brush & Rat Tail Comb Set - Controls Frizz Smooths Flyaways Restores Shine - Creates Sleek Ponytails Buns & Edge Control Teasing for Women & Kids**Samnyte**$6.44**4.4★**▲ 111%**](https://www.amazon.com/dp/B0D3WNTPDL) [**BESTOOL Hair Brush Boar Bristle Hair Brushes for Women Men Kids Boar Bristle Brush for Hair Smoothing Everyday Brush Enhances Shine & Health**BESTOOL**$13.21**4.6★**▲ 60%**](https://www.amazon.com/dp/B0D44TMPVB) [**Premium Boar Bristle Hair Brush for Thick Hair Set. Hairbrush for Women With Thick Long or Curly Hair. Restores Hairs Shine and Health. Comb Travel Bag & Spa Headband Included**Belula**$25.39**4.7★**▲ 44%**](https://www.amazon.com/dp/B07GT1KMB5)
**~~View all trending →~~**
## **Reviews**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Brush Quality**22%
*“soft brush”*
**Quality-Overall**15%
*“Amazing quality”*
**Soft Feel**13%
*“Incredibly soft”*
**Value For Money**7%
*“Very fair price”*
**Suitability Straight Hair**5%
*“It works well on my thick, coarse hair and really smooths it out”*
**Hair Styling**5%
*“Shine when styling”*
**Advertised Vs Actual Product**3%
*“Does what it says”*
**Ease Of Cleaning**3%
*“Easy to clean”*
**Ease Of Use**2%
*“Easy to hold”*
**Hair Growth**2%
*“Offers soft manageable hair”*
### **What buyers complain about **
**Durability**8%
*“Falling Apart”*
**Hair Related**8%
*“Pulls hair”*
**Quality-Overall**7%
*“Junk quality”*
**Hard Feel**6%
*“It is not soft at all”*
**Suitability Short Hair**6%
*“Useless for short hair”*
**Size-Overall**4%
*“Too small”*
**Value For Money**4%
*“Overpriced”*
**Smell**3%
*“Has a rough smell to it”*
**Brush Quality**3%
*“This brush is not useable”*
**Product Condition**3%
*“Received used”*
### **Top return reasons **
**Size-Overall**12%
**Advertised Vs Actual Product**11%
**Suitability Short Hair**8%
**Functionality-Overall**7%
**Brush Quality**7%
**Stiffness**6%
**Hard Feel**6%
**Quality-Overall**5%
**Suitability Straight Hair**5%
**Product Condition**4%
## **Common questions**
- **Is boar bristle hair brush profitable to sell on Amazon United States?**
- The niche generates $3.2M/yr across 35 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +18.3%. Flapen's verdict: Launch it (67/100).
- **How competitive is the boar bristle hair brush niche?**
- 24 brands and 44 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 55% of demand.
- **What do buyers complain about in boar bristle hair brush?**
- Top complaints mined from reviews: Durability, Hair Related, Quality-Overall. The return rate is 1.7%.
- **When does demand for boar bristle hair brush peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the boar bristle hair brush niche?**
- Listings span $5.67–$64.91; the average listing price is $17.93 (sweet spot $15–$100). The average incumbent carries 6,360 reviews — the moat a new listing must climb.
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