---
title: "Bhringraj Powder — $68K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/bhringraj-powder"
last_updated: "2026-08-09T13:00:34.210Z"
locale: en
meta:
description: "Niche score 37/100 · $68K/yr market · 94K searches/yr · $11.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · $68K/yr market · 94K searches/yr · $11.02 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Bhringraj Powder — $68K/yr Amazon US Niche (2026) - Flapen"
---
# **bhringraj powder**
**Skip it**
Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Market size 17Growth 19Conversion 72Competition 22Returns 98Price range 40Avg price 42Brand share 8Review moat 74Quality gap 28
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****555.3**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****6.6%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Okay****$11.02**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$6.31–$20.69**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-12.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$68K**
$68K/yr · 94K searches
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, bhringraj powder is a $68K/yr Amazon United States market (94K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Dec. Verdict: Skip it — 37/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bhringraj powder market data**
- **Units sold / yr**
- **6K–8K**
- avg 500–750/product
- **Revenue / yr**
- **$66K–$88K**
- units × avg price
- **Conversion rate**
- **6.6%**
- **Avg BSR**
- **#289**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.6%**
- **Avg brand age**
- **63 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**7**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**0%**
- MB Herbals46% - Shudh Online18% - CARMEL ORGANICS13% - YOGI’S GIFT – Celebrating health10% - Herbs Botanica10% - Herbsforever3%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -12.4% search growth over the last 90 days.
25K15KPrime Day '24Spike '24Holiday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 4.1×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/bhringraj-powder/trend)
## **Top bhringraj powder search terms**
- **bhringraj powder**63K/yr-9.0%6.7% conv. - **bhringraj powder organic**20K/yr-37.1%6.3% conv. - **bhringraj powder for hair**5K/yr+136.9%5.9% conv. - **bhringraj powder for hair growth**7K/yr-55.4%7.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/bhringraj-powder/search-terms)
## **Top bhringraj powder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$7K20%$14K30%$21K40%$27K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**MB Herbals Pure Bhringraj Powder 100 Grams | Pure Bhringaraj Eclipta Alba Powder | Hair Care**MB Herbals**$6.97**4.6★1,492 rev](https://www.amazon.com/dp/B06XNSFF6L) [2**CARMEL ORGANICS Bhringraj Powder 8 Ounce**CARMEL ORGANICS**$9.64**4.7★57 rev](https://www.amazon.com/dp/B0DZH7YDSL) [3**Herbs Botanica Bhringraj Powder Organic Eclipta Alba False Daisy Karisalankanni Bhringrajasava Powder Nourish Your Hair Naturally for Radiant Locks 5.3 oz / 150 gms**Herbs Botanica**$6.93**4.6★157 rev](https://www.amazon.com/dp/B08CV9Z8T3) [4**Bhringraj Powder for Hair Growth - Pure Stemless (3.5 oz - 0.2 lb) Eclipta Alba for Hair Growth - False Daisy Herb Bhringraj - Karisalankanni Eclipta Prostrata (100g)**Shudh Online**$6.31**4.2★324 rev](https://www.amazon.com/dp/B09NHM18NK) [5**MB Herbals Pure Bhringraj Powder 227g | 8 oz | 0.5 LB | Bhringaraj | 100% Pure Eclipta alba Powder | Hair Care**MB Herbals**$9.65**4.6★808 rev](https://www.amazon.com/dp/B079DP6H3K)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Bhringraj Powder for Hair Growth - Pure Stemless (3.5 oz - 0.2 lb) Eclipta Alba for Hair Growth - False Daisy Herb Bhringraj - Karisalankanni Eclipta Prostrata (100g)**Shudh Online**$6.31**324 rev2y ago](https://www.amazon.com/dp/B09NHM18NK) [**100% Pure Bhringraj Powder | 1 Pound (454 grams) | Eclipta Alba | Karisalankanni Powder | False Daisy Powder | By Yogis gift**YOGI’S GIFT – Celebrating health**$13.78**350 rev3y ago](https://www.amazon.com/dp/B0C6QF7NQB) [**CARMEL ORGANICS Bhringraj Powder 8 Ounce**CARMEL ORGANICS**$9.64**57 rev5y ago](https://www.amazon.com/dp/B0DZH7YDSL) [**Herbal Hair Mask Powder Combo Indian Ayurvedic Herbal Powder for Hair Growth (8.8oz 250g) Bhringraj Hibiscus Shikakai Reetha Amla Shampoo (1.76oz each)**Shudh Online**$13.50**1,669 rev5y ago](https://www.amazon.com/dp/B07PRJH5KK) [**MB Herbals Pure Bhringraj Powder 1 Pound | 16 oz / 454 Gram | 100% Pure Bhringaraj Powder | Diet Supplement Eclipta alba for Hair Care | No Preservatives | Non GMO**MB Herbals**$13.69**315 rev5y ago](https://www.amazon.com/dp/B08PZ8PC1N)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Bhringraj Powder for Hair Growth - Pure Stemless (3.5 oz - 0.2 lb) Eclipta Alba for Hair Growth - False Daisy Herb Bhringraj - Karisalankanni Eclipta Prostrata (100g)**Shudh Online**$6.31**4.2★**▲ 70%**](https://www.amazon.com/dp/B09NHM18NK) [**Herbs Botanica Bhringraj Powder Organic Eclipta Alba False Daisy Karisalankanni Bhringrajasava Powder Nourish Your Hair Naturally for Radiant Locks 5.3 oz / 150 gms**Herbs Botanica**$6.93**4.6★**▲ 42%**](https://www.amazon.com/dp/B08CV9Z8T3) [**Herbal Hair Mask Powder Combo Indian Ayurvedic Herbal Powder for Hair Growth (8.8oz 250g) Bhringraj Hibiscus Shikakai Reetha Amla Shampoo (1.76oz each)**Shudh Online**$13.50**4.7★**▲ 38%**](https://www.amazon.com/dp/B07PRJH5KK) [**HerbsForever Bhringaraj(Eclipta Alba)-Whole Plant Powder Hair Scalp & Liver Support Wild Harvested -Non GMO - 2X Potency| Ultra Clean| NO Sand & Mud | Steam Sterilized| 16oz-1LBS Ayurvedic Premium**Herbsforever**$20.69**4.8★**▲ 32%**](https://www.amazon.com/dp/B003PRX2TQ) [**100% Pure Bhringraj Powder | 1 Pound (454 grams) | Eclipta Alba | Karisalankanni Powder | False Daisy Powder | By Yogis gift**YOGI’S GIFT – Celebrating health**$13.78**4.4★**▲ 25%**](https://www.amazon.com/dp/B0C6QF7NQB)
**~~View all trending →~~**
## **What buyers say about bhringraj powder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**27%
*“Excellent product”*
**Hair Growth**22%
*“Improved scalp and hair”*
**Soft Feel**7%
*“After using it, my hair feels softer, stronger, and healthier with a noticeable shine”*
**Suitability Straight Hair**6%
*“It's good for hair”*
**Cleansing**4%
*“easy to clean”*
**Moist/Dry**4%
*“It helps reduce dryness”*
**Ingredients-Overall**3%
*“Love it, powder is potent and a lot in the package”*
**Hair Styling**3%
*“Use this to make clay treatm we nt and hair oil love it great consistency, quality, & cost”*
**Advertised Vs Actual Product**3%
*“Just as described”*
**Value For Money**3%
*“Good value for the money as a little goes a long way when mixed”*
### **What buyers complain about **
**Functionality-Overall**17%
*“It didnt work waste”*
**Thickness**8%
*“Have not noticed any growth or thickness as yet”*
**Size-Overall**8%
*“Small for what I thought”*
**Ease Of Application**7%
*“It will not spread easily”*
**Smell**6%
*“Does have a strong smell”*
**Moist/Dry**3%
*“However, it dried out all the un-natural and natural oils”*
### **Top return reasons **
**Advertised Vs Actual Product**21%
**Smell**12%
**Value For Money**12%
**Leak-Proof**12%
**Functionality-Overall**11%
**Quality-Overall**6%
**Moist/Dry**5%
**Gap/Hole**3%
**Damage/Burn Hair**3%
**Oily/Greasy**3%
## **Common questions**
- **Is bhringraj powder profitable to sell on Amazon United States?**
- The niche generates $68K/yr across 10 tracked products. 90-day search growth is -12.4%. Flapen's verdict: Skip it (37/100).
- **How competitive is the bhringraj powder niche?**
- 6 brands and 7 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in bhringraj powder?**
- Top complaints mined from reviews: Functionality-Overall, Thickness, Size-Overall. The return rate is 0.4%.
- **When does demand for bhringraj powder peak?**
- Demand peaks in Dec; the busiest month runs 4.1× the quietest.
- **What does it cost to enter the bhringraj powder niche?**
- Listings span $6.31–$20.69; the average listing price is $11.02 (sweet spot $15–$100). The average incumbent carries 555 reviews — the moat a new listing must climb.
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