---
title: "Beurre De Karite — $51K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/beurre-de-karite"
last_updated: "2026-08-09T16:17:31.468Z"
locale: en
meta:
description: "Niche score 44/100 · $51K/yr market · 52K searches/yr · $25.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $51K/yr market · 52K searches/yr · $25.59 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Beurre De Karite — $51K/yr Amazon US Niche (2026) - Flapen"
---
# **beurre de karite**
**Skip it**
A small market ($51K/yr) — this niche doesn't clear our bar today.
Market size 13Growth 13Conversion 48Competition 66Returns 93Price range 79Avg price 95Brand share 30Review moat 24Quality gap 30
**Avg price**
**Incredible****$25.59**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.1%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$6.95–$48.44**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****3.8%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****5,008.21**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$51K**
$51K/yr · 52K searches
**Growth**
**Bad****-24.5%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, beurre de karite is a $51K/yr Amazon United States market (52K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Dec. Verdict: Skip it — 44/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **beurre de karite market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$51K–$64K**
- units × avg price
- **Conversion rate**
- **3.8%**
- **Avg BSR**
- **#398**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **68%**
- **Out of stock**
- **8.8%**
- **Avg brand age**
- **71 months**
- **Avg seller age**
- **158 days**
## **Competition & brand share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▲rising
**Sellers**
**20**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**46%**
Top 20: 91%
**Open market**
**10%**
- L'OCCITANE46% - Jersey Botanical15% - SmellGood10% - RA COSMETICS10% - MGL Naturals6% - Karité Shea Butter4% - Open — no brand owns it (5 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 89 weeks — -24.5% search growth over the last 90 days.
2K1KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Dec · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/beurre-de-karite/trend)
## **Top beurre de karite search terms**
- **beurre de karite**25K/yr-32.3%2.1% conv. - **loccitane shea butter**19K/yr-17.3%3.1% conv. - **loccitane shea**5K/yr-24.2%3.0% conv. - **beurre de karite shea butter**2K/yr+10.9%1.5% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/beurre-de-karite/search-terms)
## **Top beurre de karite products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$2K8%$4K12%$6K16%$8K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Jersey Botanical African Shea Butter Ivory Raw - 100% Pure - Unrefined Soft Creamy. For Dry and Cracked Skin. DIY Body Butter Hair and Face Treatment. (8 oz.)**Jersey Botanical**$9.32**4.5★334 rev](https://www.amazon.com/dp/B0BWK9C9VJ) [2**LOCCITANE Limited Edition Shea Butter Ultra Rich Body Cream**L'OCCITANE**$42.58**4.6★1,578 rev](https://www.amazon.com/dp/B0FRHKPG7K) [3**African Shea Butter 100% Natural 32oz**SmellGood**$20.39**4.6★7,711 rev](https://www.amazon.com/dp/B00CPQOPFI) [4**LOCCITANE KARIT CONFORT MULTI-PURPOSE SHEA BUTTER 0.31 Fl Oz**L'OCCITANE**$13.64**4.2★626 rev](https://www.amazon.com/dp/B0G43DFRDP) [5**LOCCITANE Shea Butter Ultra Rich Body Cream 6.90 oz**L'OCCITANE**$44.41**4.6★1,578 rev](https://www.amazon.com/dp/B09JZRX753)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**LOCCITANE KARIT CONFORT MULTI-PURPOSE SHEA BUTTER 0.31 Fl Oz**L'OCCITANE**$13.64**626 rev2mo ago](https://www.amazon.com/dp/B0G43DFRDP) [**LOCCITANE 20% Organic Shea Butter Hand Cream**L'OCCITANE**$30.16**12,072 rev2mo ago](https://www.amazon.com/dp/B0G3XVV4SY) [**LOCCITANE Shea Butter Hand Cream 1 oz**L'OCCITANE**$12.73**12,072 rev2mo ago](https://www.amazon.com/dp/B0G3XTHKJF) [**LOCCITANE Limited Edition Shea Butter Ultra Rich Body Cream**L'OCCITANE**$42.58**1,578 rev10mo ago](https://www.amazon.com/dp/B0FRHKPG7K) [**RA COSMETICS 100% Pure Shea Butter Ivory 16oz | Raw Unrefined African Shea Butter from Ghana | Ultra-Rich Moisturizer for Dry Skin | Whipped Texture | Ideal for DIY Skincare & Haircare Routines**RA COSMETICS**$16.22**11,569 rev1y ago](https://www.amazon.com/dp/B0FG87GLZJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**LOCCITANE Shea Butter Hand Cream 1 oz**L'OCCITANE**$12.73**4.7★**▲ 396%**](https://www.amazon.com/dp/B0G3XTHKJF) [**LOCCITANE KARIT CONFORT MULTI-PURPOSE SHEA BUTTER 0.31 Fl Oz**L'OCCITANE**$13.64**4.2★**▲ 394%**](https://www.amazon.com/dp/B0G43DFRDP) [**LOCCITANE 20% Organic Shea Butter Hand Cream**L'OCCITANE**$30.16**4.7★**▲ 390%**](https://www.amazon.com/dp/B0G3XVV4SY) [**Karite Creme Corps Shea Butter Body Cream | Hydrating Moisturizer for Dry & Sensitive Skin | Dermatologist-Formulated and Approved | Cruelty-free & Hypoallergenic for all Skin Types**Karité Shea Butter**$45.42**4.5★**▲ 265%**](https://www.amazon.com/dp/B0C9WB8W7R) [**LOCCITANE Shea All Day Body Skincare Gift Set Ultra Rich Cream Hand Lotion Foot Balm Nourishing Lip Care Hydrate & Comfort Dry Cracked Skin**L'OCCITANE**$45.20**4.7★**▲ 191%**](https://www.amazon.com/dp/B0CST7TKYX)
**~~View all trending →~~**
## **What buyers say about beurre de karite**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“it's a great quality butter”*
**Moist/Dry**16%
*“Great moisturizer”*
**Soft Feel**12%
*“Smooth and creamy”*
**Smell**9%
*“Smells good”*
**Value For Money**5%
*“Excellent price”*
**Texture/Consistency-Overall**4%
*“Smooth Texture”*
**Suitability Combination Skin**4%
*“Good for my skin”*
**Suitability Dry Skin**4%
*“Comforting for dry skin”*
**Absorbency**3%
*“It absorbs well”*
**Advertised Vs Actual Product**1%
*“As advertised”*
### **What buyers complain about **
**Smell**28%
*“Not fragrance free”*
**Value For Money**7%
*“A little expensive”*
**Moist/Dry**5%
*“The product is dry”*
**Size-Overall**4%
*“The container is SMALL”*
**Advertised Vs Actual Product**3%
*“Not as described”*
**Texture/Consistency-Overall**3%
*“Unfortunate, as the texture looks ok”*
**Quality-Overall**2%
*“Im not 💯 satisfied with the quality of this Shea Butter”*
**Color**2%
*“really odd color”*
**Product Condition**2%
*“Came opened and looked used”*
**Thickness**2%
*“It goes on thick”*
### **Top return reasons **
**Smell**35%
**Size-Overall**10%
**Advertised Vs Actual Product**9%
**Product Condition**8%
**Texture/Consistency-Overall**5%
**Value For Money**4%
**Moist/Dry**4%
**Defective Material/Parts**4%
**Color**3%
**Oily/Greasy**2%
## **Common questions**
- **Is beurre de karite profitable to sell on Amazon United States?**
- The niche generates $51K/yr across 28 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -24.5%. Flapen's verdict: Skip it (44/100).
- **How competitive is the beurre de karite niche?**
- 11 brands and 20 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in beurre de karite?**
- Top complaints mined from reviews: Smell, Value For Money, Moist/Dry. The return rate is 1.1%.
- **When does demand for beurre de karite peak?**
- Demand peaks in Dec; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the beurre de karite niche?**
- Listings span $6.95–$48.44; the average listing price is $25.59 (sweet spot $15–$100). The average incumbent carries 5,008 reviews — the moat a new listing must climb.
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