---
title: "Products — benzoyl peroxide 5 percent - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/benzoyl-peroxide-5-percent/products"
last_updated: "2026-08-09T16:52:53.358Z"
locale: en
meta:
  description: "Niche score 53/100 · $226K/yr market · 139K searches/yr. A deep review moat (10,065 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $226K/yr market · 139K searches/yr. A deep review moat (10,065 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — benzoyl peroxide 5 percent - Flapen"
---

# **benzoyl peroxide 5 percent**

**Worth a look**

Shows low returns (0.2%), but a deep review moat (10,065 avg reviews) keeps it on the watch list.

Market size 43Growth 30Conversion 89Competition 37Returns 99Price range 71Avg price 76Brand share 52Review moat 22Quality gap 42

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.5%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$15.42**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$4.96–$39.30**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****$226K**

$226K/yr · 139K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****63%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+3.8%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****10,064.59**

avg incumbent reviews — the moat a new listing must climb

## Products