---
title: "Search terms — bath bombs - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/bath-bombs/search-terms"
last_updated: "2026-07-21T07:44:10.053Z"
locale: en
meta:
  description: "bath bombs shows a $11.4M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "bath bombs shows a $11.4M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — bath bombs - Flapen"
---

# **bath bombs**

**Worth a look**

Shows a $11.4M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 100Growth 0Conversion 73Competition 91Returns 96Price range 73Avg price 88Brand share 96Review moat 42Quality gap 55

**Market size**

**Incredible****$11.4M**

$11.4M/yr · 8.4M searches

**Brand share**

**Incredible****35%**

top-5 brand share — no brand owns this niche

**Returns**

**Incredible****0.7%**

return rate — above 6% kills the launch gate

**Competition**

**Great****24%**

top-5 click share — an open shelf

**Avg price**

**Great****$20.00**

avg listing price — sweet spot $15–$100

**Conversion**

**Good****6.8%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$6.04–$39.69**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,322.16**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-50.1%**

90-day search growth — must beat 0% to launch