---
title: "Search terms — bath and body works hand sanitizer holder - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/bath-and-body-works-hand-sanitizer-holder/search-terms"
last_updated: "2026-08-09T13:47:23.706Z"
locale: en
meta:
  description: "Niche score 49/100 · $69K/yr market · 635K searches/yr · $14.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · $69K/yr market · 635K searches/yr · $14.20 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — bath and body works hand sanitizer holder - Flapen"
---

# **bath and body works hand sanitizer holder**

**Skip it**

Weak search conversion (0.8%) — this niche doesn't clear our bar today.

Market size 17Growth 21Conversion 10Competition 82Returns 85Price range 60Avg price 68Brand share 55Review moat 85Quality gap 55

**Review moat**

**Great****304.45**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.5%**

return rate — above 5% kills the launch gate

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Avg price**

**Good****$14.20**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$5.14–$30.06**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-7.8%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$69K**

$69K/yr · 635K searches

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

## Search terms