---
title: "Barber Shaver — $708K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/barber-shaver"
last_updated: "2026-08-09T11:56:12.587Z"
locale: en
meta:
  description: "Niche score 52/100 · $708K/yr market · 322K searches/yr. A deep review moat (4,264 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $708K/yr market · 322K searches/yr. A deep review moat (4,264 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Barber Shaver — $708K/yr Amazon US Niche (2026) - Flapen"
---

# **barber shaver**

**Worth a look**

Shows a sweet-spot price point ($71.20 avg), but a deep review moat (4,264 avg reviews) keeps it on the watch list.

Market size 69Growth 31Conversion 39Competition 52Returns 44Price range 54Avg price 85Brand share 48Review moat 25Quality gap 78

**Avg price**

**Great****$71.20**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****$708K**

$708K/yr · 322K searches

**Price range**

**Good****$17.18–$171.77**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****54%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Returns**

**Okay****3.5%**

return rate — above 5% kills the launch gate

**Conversion**

**Okay****3.1%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+4.9%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****4,263.73**

avg incumbent reviews — the moat a new listing must climb

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

According to Flapen's Amazon United States niche tracking, barber shaver is a $708K/yr Amazon United States market (322K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Nov. Verdict: Worth a look — 52/100.

Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **barber shaver market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**8K–10K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$570K–$712K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**3.1%**</dd>

<dt>**Avg BSR**</dt><dd>**#71**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**96%**</dd>

<dt>**Out of stock**</dt><dd>**6.3%**</dd>

<dt>**Avg brand age**</dt><dd>**32 months**</dd>

<dt>**Avg seller age**</dt><dd>**149 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**16 **▼falling

**Sellers**

**53**

**Top-5 brand share**

**76%**

Top 20: 100%

**Top-5 click share**

**54%**

Top 20: 92%

**Open market**

**19%**

- MANSCAPED28% - BaBylissPRO15% - Supreme Trimmer13% - Ufree10% - Andis10% - Mbzoey4%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +4.9% search growth over the last 90 days.

35K25KSpike '24Holiday '24Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 2.2×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/barber-shaver/trend)

## **Top barber shaver search terms**

- **barber shaver**76K/yr-5.9%1.3% conv. - **double foil shaver**29K/yr+12.9%2.4% conv. - **balder shaver**21K/yr+11.6%2.8% conv. - **foil shaver barber**28K/yr-5.0%1.1% conv. - **foil head shavers for men**9K/yr+88.9%1.7% conv. - **mini foil shaver**16K/yr+14.0%1.3% conv. - **foil shaver for head**14K/yr+3.5%1.4% conv. - **double foil shaver for men**14K/yr-3.7%1.8% conv. - **balder**14K/yr+8.1%2.4% conv. - **box shaver**12K/yr-8.2%2.9% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/barber-shaver/search-terms)

## **Top barber shaver products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$71K20%$142K30%$212K40%$283K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![MANSCAPED The Handyman Compact Face Shaver Portable Mens Travel Facial Hair Groomer USB-C Rechargeable Razor Electric Foil Face Shaver Waterproof Cordless Dual-Action SkinSafe Foil Blades](https://m.media-amazon.com/images/I/41ZlVWglSbL.jpg)**MANSCAPED The Handyman Compact Face Shaver Portable Mens Travel Facial Hair Groomer USB-C Rechargeable Razor Electric Foil Face Shaver Waterproof Cordless Dual-Action SkinSafe Foil Blades**MANSCAPED**$62.08**4.3★4,583 rev](https://www.amazon.com/dp/B0C9LKH31T) [2![Andis TS-1 17235 Pro Foil Lithium Titanium Foil Shaver Cord/Cordless Smooth Shaving Cordless Shaver with Charger Gray](https://m.media-amazon.com/images/I/31BKAgTd5vL.jpg)**Andis TS-1 17235 Pro Foil Lithium Titanium Foil Shaver Cord/Cordless Smooth Shaving Cordless Shaver with Charger Gray**Andis**$65.22**4.2★3,113 rev](https://www.amazon.com/dp/B0BJ185758) [3![Supreme Trimmer Crunch Lite STF600 | Professional Double Foil Shaver for Men | Cordless & Corded 60 Min Runtime Hidden LED Display | Barber Face & Head Finishing Razor](https://m.media-amazon.com/images/I/31sjQQgLRPL.jpg)**Supreme Trimmer Crunch Lite STF600 | Professional Double Foil Shaver for Men | Cordless & Corded 60 Min Runtime Hidden LED Display | Barber Face & Head Finishing Razor**Supreme Trimmer**$35.74**4.2★871 rev](https://www.amazon.com/dp/B0C5F6X3VT) [4![Ufree Close Shave Electric Foil Shavers for Men 3-Speed Electric Razor Bald Head Shavers Face Shaving Beard Trimmer with LCD Display Gifts for Men](https://m.media-amazon.com/images/I/51okMkZqVlL.jpg)**Ufree Close Shave Electric Foil Shavers for Men 3-Speed Electric Razor Bald Head Shavers Face Shaving Beard Trimmer with LCD Display Gifts for Men**Ufree**$35.36**4.2★6,036 rev](https://www.amazon.com/dp/B09Q5BQ9FM) [5![BaBylissPRO Baberology Double Foil Shaver FXFS2G GOLDFX Professional Electric Shaver](https://m.media-amazon.com/images/I/41OdwmsX5IL.jpg)**BaBylissPRO Baberology Double Foil Shaver FXFS2G GOLDFX Professional Electric Shaver**BaBylissPRO**$137.02**4.4★10,447 rev](https://www.amazon.com/dp/B07SZG537S)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Tulzim Electric Foil Shaver for Men: Cordless Electric Razor for Face & Beard -   100-Min Runtime USB-C Fast Charge IPX7 for Travel Carbon Black](https://m.media-amazon.com/images/I/413symXLytL.jpg)**Tulzim Electric Foil Shaver for Men: Cordless Electric Razor for Face & Beard - 100-Min Runtime USB-C Fast Charge IPX7 for Travel Carbon Black**Tulzim**$35.39**252 rev4mo ago](https://www.amazon.com/dp/B0GG9WL1HD) [![EchoByte Full Metal Electric Foil Shaver for Men: 4 Floating Blades IPX7 Waterproof Wet & Dry Mini Razor 120-Min Runtime USB-C Rechargeable Quiet Travel Groomer with LED Display & Travel Lock](https://m.media-amazon.com/images/I/410VNQXFqnL.jpg)**EchoByte Full Metal Electric Foil Shaver for Men: 4 Floating Blades IPX7 Waterproof Wet & Dry Mini Razor 120-Min Runtime USB-C Rechargeable Quiet Travel Groomer with LED Display & Travel Lock**EchoByte**$67.10**675 rev5mo ago](https://www.amazon.com/dp/B0GM573CJZ) [![LYRSLF Electric Foil Shavers for Men: Mini Electric Razor Foil Shaver for Face IPX7 Waterproof Wet Dry Cordless Razor with 3 Floating Blades LED Display for Travel & Home USB Type C](https://m.media-amazon.com/images/I/41eqz6P-RfL.jpg)**LYRSLF Electric Foil Shavers for Men: Mini Electric Razor Foil Shaver for Face IPX7 Waterproof Wet Dry Cordless Razor with 3 Floating Blades LED Display for Travel & Home USB Type C**LYRSLF**$22.84**351 rev1y ago](https://www.amazon.com/dp/B0FBGWD48X) [![BaBylissPRO High-Performance Compact LO-PROFX Single Foil Shaver](https://m.media-amazon.com/images/I/31+0VvUqoQL.jpg)**BaBylissPRO High-Performance Compact LO-PROFX Single Foil Shaver**BaBylissPRO**$81.33**155 rev1y ago](https://www.amazon.com/dp/B0FDH8L4VB) [![Aberlite Touch 2 Foil Head Shaver for Bald Men - Finishing Foil Shaver for Bald Head & Face 0.05mm Ultra-Thin Foils for Razor-Smooth Results Ergonomic Multi-Grip Waterproof USB-C Charging (Silver)](https://m.media-amazon.com/images/I/410eGzTTYiL.jpg)**Aberlite Touch 2 Foil Head Shaver for Bald Men - Finishing Foil Shaver for Bald Head & Face 0.05mm Ultra-Thin Foils for Razor-Smooth Results Ergonomic Multi-Grip Waterproof USB-C Charging (Silver)**Aberlite**$78.11**303 rev1y ago](https://www.amazon.com/dp/B0F8QRNLRY)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Tulzim Electric Foil Shaver for Men: Cordless Electric Razor for Face & Beard -   100-Min Runtime USB-C Fast Charge IPX7 for Travel Carbon Black](https://m.media-amazon.com/images/I/413symXLytL.jpg)**Tulzim Electric Foil Shaver for Men: Cordless Electric Razor for Face & Beard - 100-Min Runtime USB-C Fast Charge IPX7 for Travel Carbon Black**Tulzim**$35.39**4.4★**▲ 271%**](https://www.amazon.com/dp/B0GG9WL1HD) [![EchoByte Full Metal Electric Foil Shaver for Men: 4 Floating Blades IPX7 Waterproof Wet & Dry Mini Razor 120-Min Runtime USB-C Rechargeable Quiet Travel Groomer with LED Display & Travel Lock](https://m.media-amazon.com/images/I/410VNQXFqnL.jpg)**EchoByte Full Metal Electric Foil Shaver for Men: 4 Floating Blades IPX7 Waterproof Wet & Dry Mini Razor 120-Min Runtime USB-C Rechargeable Quiet Travel Groomer with LED Display & Travel Lock**EchoByte**$67.10**4.5★**▲ 270%**](https://www.amazon.com/dp/B0GM573CJZ) [![Aberlite Touch 2 Foil Head Shaver for Bald Men - Finishing Foil Shaver for Bald Head & Face 0.05mm Ultra-Thin Foils for Razor-Smooth Results Ergonomic Multi-Grip Waterproof USB-C Charging (Silver)](https://m.media-amazon.com/images/I/410eGzTTYiL.jpg)**Aberlite Touch 2 Foil Head Shaver for Bald Men - Finishing Foil Shaver for Bald Head & Face 0.05mm Ultra-Thin Foils for Razor-Smooth Results Ergonomic Multi-Grip Waterproof USB-C Charging (Silver)**Aberlite**$78.11**3.8★**▲ 138%**](https://www.amazon.com/dp/B0F8QRNLRY) [![BaBylissPRO Barberology Double Foil Shaver FXFS2B BLACKFX Professional Electric Shaver](https://m.media-amazon.com/images/I/31ApmoZHG6L.jpg)**BaBylissPRO Barberology Double Foil Shaver FXFS2B BLACKFX Professional Electric Shaver**BaBylissPRO**$132.04**4.4★**▲ 95%**](https://www.amazon.com/dp/B08WDZ1828) [![Braun Electric Series 3 Razor with Precision Trimmer Rechargeable Wet & Dry Foil Shaver for Men Blue/Black 4 Piece](https://m.media-amazon.com/images/I/41xV5h5sxTL.jpg)**Braun Electric Series 3 Razor with Precision Trimmer Rechargeable Wet & Dry Foil Shaver for Men Blue/Black 4 Piece**Braun**$60.89**4.3★**▲ 67%**](https://www.amazon.com/dp/B0115I2DRI)

**~~View all trending →~~**

## **What buyers say about barber shaver**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**17%

*“Best quality”*

**Value For Money**10%

*“Money well spent”*

**Ease Of Use**10%

*“EASY TO USE”*

**Charging**8%

*“Fully charged”*

**Battery Life**7%

*“Battery lasts a long time”*

**Advertised Vs Actual Product**5%

*“Just what I needed”*

**Cutting/Trimming**4%

*“Super close shave”*

**Soft Feel**4%

*“gives a smooth shave”*

**Ease Of Cleaning**3%

*“No mess”*

**Efficiency**3%

*“The item works well”*

### **What buyers complain about **

**Durability**18%

*“Broke right away”*

**Quality-Overall**10%

*“Expensive for the quality”*

**Charging**10%

*“Not charging”*

**Functionality-Overall**9%

*“Did not work”*

**Value For Money**6%

*“Too expensive”*

**Allergies**5%

*“Irritates skin”*

**Battery Life**4%

*“Battery life is horrible”*

**Size-Overall**3%

*“too big”*

**Suitability Short Hair**2%

*“will not cut the hair”*

**Hair Related**2%

*“Yanks ur facial hair out”*

### **Top return reasons **

**Functionality-Overall**30%

**Advertised Vs Actual Product**11%

**Suitability Short Hair**7%

**Charging**7%

**Damage/Burn Hair**6%

**Defective Material/Parts**6%

**Size-Overall**5%

**Value For Money**5%

**Quality-Overall**4%

**Product Condition**3%

## **Common questions**

<dl>

<dt>**Is barber shaver profitable to sell on Amazon United States?**</dt><dd>The niche generates $708K/yr across 26 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +4.9%. Flapen's verdict: Worth a look (52/100).</dd>

<dt>**How competitive is the barber shaver niche?**</dt><dd>16 brands and 53 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 76% of demand.</dd>

<dt>**What do buyers complain about in barber shaver?**</dt><dd>Top complaints mined from reviews: Durability, Quality-Overall, Charging. The return rate is 3.5%.</dd>

<dt>**When does demand for barber shaver peak?**</dt><dd>Demand peaks in Nov; the busiest month runs 2.2× the quietest.</dd>

<dt>**What does it cost to enter the barber shaver niche?**</dt><dd>Listings span $17.18–$171.77; the average listing price is $71.20 (sweet spot $15–$100). The average incumbent carries 4,264 reviews — the moat a new listing must climb.</dd>

</dl>

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