---
title: "Trend — avocado shampoo - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/avocado-shampoo/trend"
last_updated: "2026-08-09T09:58:54.794Z"
locale: en
meta:
  description: "Niche score 54/100 · $2.3M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $2.3M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — avocado shampoo - Flapen"
---

# **avocado shampoo**

**Worth a look**

Shows low returns (0.3%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 95Growth 40Conversion 95Competition 23Returns 99Price range 74Avg price 83Brand share 0Review moat 25Quality gap 18

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Market size**

**Incredible****$2.3M**

$2.3M/yr · 1.0M searches

**Conversion**

**Incredible****12.3%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$18.25**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$7.87–$35.65**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+12.2%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****4,426.93**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****72%**

top-5 click share — a locked-up shelf

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Trend