---
title: "Asarai Face Mask — $43K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/asarai-face-mask"
last_updated: "2026-08-09T11:03:48.706Z"
locale: en
meta:
description: "Niche score 39/100 · $43K/yr market · 35K searches/yr · $22.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · $43K/yr market · 35K searches/yr · $22.69 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Asarai Face Mask — $43K/yr Amazon US Niche (2026) - Flapen"
---
# **asarai face mask**
**Skip it**
A small market ($43K/yr) — this niche doesn't clear our bar today.
Market size 11Growth 20Conversion 62Competition 15Returns 96Price range 73Avg price 94Brand share 18Review moat 36Quality gap 45
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$22.69**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$5.21–$41.43**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****5.5%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,938.91**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-10.2%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****93%**
top-5 brand share — brand-locked demand
**Competition**
**Bad****82%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$43K**
$43K/yr · 35K searches
According to Flapen's Amazon United States niche tracking, asarai face mask is a $43K/yr Amazon United States market (35K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Skip it — 39/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **asarai face mask market data**
- **Units sold / yr**
- **2K–2K**
- avg 100–250/product
- **Revenue / yr**
- **$34K–$45K**
- units × avg price
- **Conversion rate**
- **5.5%**
- **Avg BSR**
- **#1,156**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **91%**
- **Out of stock**
- **8.2%**
- **Avg brand age**
- **52 months**
- **Avg seller age**
- **134 days**
## **Competition & brand share**
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**7 **▼falling
**Sellers**
**30**
**Top-5 brand share**
**93%**
Top 20: 100%
**Top-5 click share**
**82%**
Top 20: 100%
**Open market**
**3%**
- Sand & Sky61% - SKIN100416% - ANAI RUI7% - mGanna5% - Freeman5% - Beauty of Joseon4% - Open — no brand owns it (1 brand, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -10.2% search growth over the last 90 days.
7K5KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul, Aug, Sep · busiest ÷ quietest = 4.4×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/asarai-face-mask/trend)
## **Top asarai face mask search terms**
- **pink clay mask**14K/yr-5.4%3.3% conv. - **sand and sky**12K/yr-10.9%4.5% conv. - **sand and sky pink clay mask**5K/yr-21.2%13.2% conv. - **rose clay mask**3K/yr-13.2%2.0% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/asarai-face-mask/search-terms)
## **Top asarai face mask products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$7K30%$13K45%$20K60%$26K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Sand & Sky Clay Mask for Face Pore Minimizer - Australian Pink Clay Detoxifying Face Mask for Pores Kaolin Clay Mask Brightening Vitamin C Formula Brush Included**Sand & Sky**$37.39**4.5★7,380 rev](https://www.amazon.com/dp/B076Z6PVVQ) [2![SKIN1004 [Hudsons Pick] Poremizing Quick Clay Stick Mask Facial Clay Mask for Pores Centella Clay Stick for Pore Minimizing Pink Pore Mud Mask for Sebum Balance Korean Skin Care 0.95 oz / 27g](https://m.media-amazon.com/images/I/41JnWZuIzmL.jpg)**SKIN1004 \[Hudsons Pick\] Poremizing Quick Clay Stick Mask Facial Clay Mask for Pores Centella Clay Stick for Pore Minimizing Pink Pore Mud Mask for Sebum Balance Korean Skin Care 0.95 oz / 27g**SKIN1004**$14.27**4.6★7,770 rev](https://www.amazon.com/dp/B0C8Y1TSKZ) [3**ANAI RUI Rose Facial Clay Mask 4.23Oz**ANAI RUI**$13.56**4.3★3,877 rev](https://www.amazon.com/dp/B08BZ5C7L6) [4**Sand & Sky Face Wash Deep Pore Cleanser with Witch Hazel & Squalane - Pink Clay Facial Cleanser for Oily Skin Makeup Remover & Exfoliating Face Wash AHA Pore Minimizer Australian Skincare 4.2oz**Sand & Sky**$27.73**4.6★328 rev](https://www.amazon.com/dp/B08Y5PHJLD) [5**mGanna 100% Natural Rose Clay/Pink Kaolin Clay Powder 227g / 0.5Lbs for Creams Face Masks and Soap Making**mGanna**$8.35**4.7★541 rev](https://www.amazon.com/dp/B09C8RRS6S)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Caudalie Instant Detox Mask Pore Minimizing Pink Clay Face Mask - 35 mL**Caudalie**$21.28**5,676 rev2y ago](https://www.amazon.com/dp/B0CZV1GXS2) [![SKIN1004 [Hudsons Pick] Poremizing Quick Clay Stick Mask Facial Clay Mask for Pores Centella Clay Stick for Pore Minimizing Pink Pore Mud Mask for Sebum Balance Korean Skin Care 0.95 oz / 27g](https://m.media-amazon.com/images/I/41JnWZuIzmL.jpg)**SKIN1004 \[Hudsons Pick\] Poremizing Quick Clay Stick Mask Facial Clay Mask for Pores Centella Clay Stick for Pore Minimizing Pink Pore Mud Mask for Sebum Balance Korean Skin Care 0.95 oz / 27g**SKIN1004**$14.27**7,770 rev3y ago](https://www.amazon.com/dp/B0C8Y1TSKZ) [**Beauty of Joseon Red Bean Pore Refreshing Mask Mud Cream Hydrating Wash Off Pack Pore Cleansing Exfoliator Korean Skin Care for Men and Women 140ml 4.73 fl.oz**Beauty of Joseon**$18.54**5,002 rev3y ago](https://www.amazon.com/dp/B0BJPKX14D) [**Sand & Sky Oil Control Blemish Clearing Clay Face Mask with Salicylic Acid & Niacinamide - Blemish Fighting Mask Minimizes Redness Tightens Pores**Sand & Sky**$27.89**131 rev4y ago](https://www.amazon.com/dp/B0B123FTTB) [**Sand & Sky Face Mask Hydrating Skincare with Hyaluronic Acid - Tasmanian Spring Water Intense Hydration Facial Mask Skin Barrier Repair Soothes Redness Anti Aging Sleeping Mask Australian Beauty**Sand & Sky**$33.97**162 rev4y ago](https://www.amazon.com/dp/B09RG5F6X9)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Sand & Sky Vitamin C Serum Hyaluronic Acid Serum Glow Drops - Australian Glow Berries Brightening Face Serum Fine Line Reducing Plumping Dual Phase 1 fl oz**Sand & Sky**$41.43**4.5★**▲ 108%**](https://www.amazon.com/dp/B07ZPZ5BDS) [![SKIN1004 [Hudsons Pick] Poremizing Quick Clay Stick Mask Facial Clay Mask for Pores Centella Clay Stick for Pore Minimizing Pink Pore Mud Mask for Sebum Balance Korean Skin Care 0.95 oz / 27g](https://m.media-amazon.com/images/I/41JnWZuIzmL.jpg)**SKIN1004 \[Hudsons Pick\] Poremizing Quick Clay Stick Mask Facial Clay Mask for Pores Centella Clay Stick for Pore Minimizing Pink Pore Mud Mask for Sebum Balance Korean Skin Care 0.95 oz / 27g**SKIN1004**$14.27**4.6★**▲ 43%**](https://www.amazon.com/dp/B0C8Y1TSKZ) [**Caudalie Instant Detox Mask Pore Minimizing Pink Clay Face Mask - 35 mL**Caudalie**$21.28**4.6★**▲ 16%**](https://www.amazon.com/dp/B0CZV1GXS2) [**mGanna 100% Natural Rose Clay/Pink Kaolin Clay Powder 227g / 0.5Lbs for Creams Face Masks and Soap Making**mGanna**$8.35**4.7★**— 3%**](https://www.amazon.com/dp/B09C8RRS6S) [**Sand & Sky Clay Mask for Face Pore Minimizer - Australian Pink Clay Detoxifying Face Mask for Pores Kaolin Clay Mask Brightening Vitamin C Formula Brush Included**Sand & Sky**$37.39**4.5★**— 3%**](https://www.amazon.com/dp/B076Z6PVVQ)
**~~View all trending →~~**
## **What buyers say about asarai face mask**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Suitability Combination Skin**13%
*“makes my skin look amazing”*
**Moist/Dry**8%
*“Effective Hydration good good price”*
**Smell**8%
*“Smells great”*
**Soft Feel**7%
*“Goes on super smooth”*
**Quality-Overall**7%
*“Overall, its a nice product with good ingredients and a practical format,”*
**Ease Of Use**5%
*“Easy to Use”*
**Cleansing**5%
*“I love this face cleanser”*
**Value For Money**4%
*“good product for the price”*
**Suitability Dry Skin**4%
*“It definitely hydrates your skin”*
**Ease Of Application**3%
*“Application is great”*
### **What buyers complain about **
**Allergies**9%
*“Rash”*
**Smell**7%
*“the smell is too strong”*
**Value For Money**7%
*“not worth the price”*
**Functionality-Overall**5%
*“Did not work”*
**Size-Overall**5%
*“Be warned, the $22 gets you something smaller than your palm”*
**Quality-Overall**4%
*“This is a poor quality mask”*
**Skin Health**3%
*“Terrible product, bad for skin”*
**Ease Of Use**3%
*“hard to take off”*
**Sensitivity-Overall**3%
*“Be careful not to use in sensitive areas or where theres any hair”*
**Color**3%
*“It is a very dull pinkish color”*
### **Top return reasons **
**Functionality-Overall**20%
**Size-Overall**16%
**Advertised Vs Actual Product**10%
**Value For Money**9%
**Product Condition**6%
**Moist/Dry**5%
**Smell**5%
**Defective Material/Parts**4%
**Skin Health**4%
**Suitability Combination Skin**3%
## **Common questions**
- **Is asarai face mask profitable to sell on Amazon United States?**
- The niche generates $43K/yr across 11 tracked products. 90-day search growth is -10.2%. Flapen's verdict: Skip it (39/100).
- **How competitive is the asarai face mask niche?**
- 7 brands and 30 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 93% of demand.
- **What do buyers complain about in asarai face mask?**
- Top complaints mined from reviews: Allergies, Smell, Value For Money. The return rate is 0.8%.
- **When does demand for asarai face mask peak?**
- Demand peaks in Jul–Aug–Sep; the busiest month runs 4.4× the quietest.
- **What does it cost to enter the asarai face mask niche?**
- Listings span $5.21–$41.43; the average listing price is $22.69 (sweet spot $15–$100). The average incumbent carries 2,939 reviews — the moat a new listing must climb.
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