---
title: "Armani Code Cologne for Men — $1.4M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/armani-code-cologne-for-men"
last_updated: "2026-08-09T08:42:25.216Z"
locale: en
meta:
description: "Niche score 48/100 · $1.4M/yr market · 1.1M searches/yr · $95.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $1.4M/yr market · 1.1M searches/yr · $95.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Armani Code Cologne for Men — $1.4M/yr Amazon US Niche (2026) - Flapen"
---
# **armani code cologne for men**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 84Growth 28Conversion 17Competition 55Returns 100Price range 55Avg price 77Brand share 0Review moat 31Quality gap 30
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Market size**
**Great****$1.4M**
$1.4M/yr · 1.1M searches
**Avg price**
**Great****$95.56**
avg listing price — sweet spot $15–$100
**Competition**
**Good****52%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$25.44–$160.99**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****3,405.26**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+2.2%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, armani code cologne for men is a $1.4M/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 48/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **armani code cologne for men market data**
- **Units sold / yr**
- **15K–20K**
- avg 500–750/product
- **Revenue / yr**
- **$1.4M–$1.9M**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#327**
- **Page quality**
- **0%**
- **Prime**
- **87%**
- **Sponsored**
- **96%**
- **Out of stock**
- **10.5%**
- **Avg brand age**
- **85 months**
- **Avg seller age**
- **150 days**
## **Competition & brand share**
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**4 **—flat
**Sellers**
**28**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**52%**
Top 20: 96%
**Open market**
**0%**
- Armani Beauty92% - AFLUXE4% - Generic2% - Emporio Armani2%
## **Demand**
Weekly Amazon search volume, last 41 weeks — +2.2% search growth over the last 90 days.
60K40KSpike '25Black Friday '25Holiday '25Spike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/armani-code-cologne-for-men/trend)
## **Top armani code cologne for men search terms**
- **armani code for men**179K/yr+43.8%2.2% conv. - **armani code**284K/yr-13.9%1.4% conv. - **armani cologne for men**262K/yr-15.9%1.5% conv. - **armani perfume for men**56K/yr+21.6%0.5% conv. - **armani code parfum**51K/yr+2.8%1.3% conv. - **armani cologne**37K/yr-3.4%0.9% conv. - **perfume armani para hombre**26K/yr-5.5%0.4% conv. - **armani code cologne for men**56K/yr-34.5%1.8% conv. - **giorgio armani perfume for men**25K/yr-15.7%0.8% conv. - **armani code perfume**10K/yr+45.0%0.3% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/armani-code-cologne-for-men/search-terms)
## **Top armani code cologne for men products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$69K10%$138K15%$207K20%$276K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Armani Beauty- Code - Eau de Toilette - Cologne for Men - Ambery Woody Fragrance - Citrus Lavandin Tonka Bean Notes - 4.2 Fl Oz**Armani Beauty**$112.33**4.7★1,946 rev](https://www.amazon.com/dp/B0BTDCRCXF) [2**Armani Beauty Code Parfum Cologne for Men Fresh & Aromatic Mens Fragrance Bergamot Clary Sage Tonka Bean Notes - 4.2 Fl Oz**Armani Beauty**$159.35**4.6★1,060 rev](https://www.amazon.com/dp/B0B946ZKHN) [3**Armani Beauty Code Eau de Parfum Cologne for Men Fougre Ambery Spicy Mens Fragrance Green Mandarin Nutmeg Tonka Bean Notes - 2.5 Fl Oz**Armani Beauty**$101.30**4.6★1,563 rev](https://www.amazon.com/dp/B0DBRBVW63) [4**Armani Beauty- Code - Eau de Toilette - Cologne for Men - Ambery Woody Fragrance - Citrus Lavandin Tonka Bean Notes - 2.5 Fl Oz**Armani Beauty**$102.37**4.7★1,946 rev](https://www.amazon.com/dp/B0BV2M7RC1) [5**Armani Beauty - Acqua di Gio - Eau de Toilette - Cologne for Men - Long Lasting Fragrance with Bergamot notes Jasmine White Musks Patchouli & Cedarwood 1.0 Fl Oz**Armani Beauty**$58.55**4.7★25,684 rev](https://www.amazon.com/dp/B0014XJJHW)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Armani Code 125ml Eau de Parfum by Giorgio Armani**Armani Beauty**$115.49**5 rev2mo ago](https://www.amazon.com/dp/B0GX2K9YJN) [**Armani Beauty Acqua di Gio Travel Gift Set for Men 2-Piece Mini Cologne Set Eau de Toilette & Profondo Eau de Parfum Fresh Aquatic Woody Scent Marine Citrus Notes 0.5 fl oz Each**Armani Beauty**$50.08**20 rev4mo ago](https://www.amazon.com/dp/B0GJG5SV64) [**Codee Cologne for Men Eau De Toillete Spray 4.2 Fl Oz (Pack of 1)**Generic**$79.12**7 rev5mo ago](https://www.amazon.com/dp/B0GMKN7XY5) [**Armani Beauty - Stronger With You - Parfum - Cologne for Men - Woody & Ambery Fragrance - Rum Bergamot Lavendar Cedarwood and Vanilla Notes - 3.4 Fl Oz**Armani Beauty**$104.96**1,129 rev1y ago](https://www.amazon.com/dp/B0DQVLQ1QK) [**AFLUXE Mens Cologne Amazing Code Combo Eau De Toilette for Men-Fresh Romantic Scent Perfume for Men 3.4 Fl Oz Each Natural Spray For All Skin Daily Used**AFLUXE**$25.44**71 rev1y ago](https://www.amazon.com/dp/B0DLNPZ5Y4)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Armani Code 125ml Eau de Parfum by Giorgio Armani**Armani Beauty**$115.49**5.0★**▲ 321%**](https://www.amazon.com/dp/B0GX2K9YJN) [**Armani Beauty Acqua di Gio Travel Gift Set for Men 2-Piece Mini Cologne Set Eau de Toilette & Profondo Eau de Parfum Fresh Aquatic Woody Scent Marine Citrus Notes 0.5 fl oz Each**Armani Beauty**$50.08**4.5★**▲ 319%**](https://www.amazon.com/dp/B0GJG5SV64) [**Emporio Armani Mens Chronograph Stainless Steel and Black Leather Watch (Model: AR1807)**Emporio Armani**$138.95**4.5★**▲ 274%**](https://www.amazon.com/dp/B00JGODETK) [**Codee Cologne for Men Eau De Toillete Spray 4.2 Fl Oz (Pack of 1)**Generic**$79.12**4.0★**▲ 223%**](https://www.amazon.com/dp/B0GMKN7XY5) [**Armani Beauty Stronger With You Intensely Cologne for Men Fougre Ambery Woody Mens Fragrance Pink Pepper Lavender Vanilla Notes - 1.7 Fl Oz**Armani Beauty**$93.30**4.7★**▲ 69%**](https://www.amazon.com/dp/B0DBRGYTDB)
**~~View all trending →~~**
## **What buyers say about armani code cologne for men**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**72%
*“Amazing fragrance”*
**Quality-Overall**7%
*“Good quality cologne”*
**Value For Money**6%
*“Worth the price”*
**Durability**3%
*“Longevity is solid”*
**Advertised Vs Actual Product**2%
*“As advertised”*
**Gifting Purpose**1%
*“Highly recommended to add to your collection or to give as a gift”*
**Size-Overall**1%
*“Perfect size”*
**Soft Feel**1%
*“His skin does somehow seem soft after shaving”*
**Suitability Winter Weather**0%
*“Perfect for cool weather, especially fall and winter nights”*
**Cleansing**0%
*“It is surprisingly long-lasting for an eau de toilette”*
### **What buyers complain about **
**Smell**36%
*“No smell”*
**Value For Money**13%
*“Waste of money”*
**Durability**10%
*“Not long lasting”*
**Advertised Vs Actual Product**9%
*“Description is misleading”*
**Size-Overall**4%
*“Prize doesnt match size”*
**Strength**4%
*“It is not very strong”*
**Quality-Overall**3%
*“Cheap Do Not Buy”*
**Functionality-Overall**2%
*“It will not spray after trying over”*
**Stain Resistance**1%
*“stains my clothes”*
**Oily/Greasy**1%
*“no long lasting needs more oil than alcohol”*
### **Top return reasons **
**Smell**39%
**Advertised Vs Actual Product**20%
**Durability**5%
**Functionality-Overall**4%
**Value For Money**4%
**Size-Overall**4%
**Defective Material/Parts**3%
**Product Condition**3%
**Adhesion/Stickiness**3%
**Wrist Fit**3%
## **Common questions**
- **Is armani code cologne for men profitable to sell on Amazon United States?**
- The niche generates $1.4M/yr across 23 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +2.2%. Flapen's verdict: Skip it (48/100).
- **How competitive is the armani code cologne for men niche?**
- 4 brands and 28 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in armani code cologne for men?**
- Top complaints mined from reviews: Smell, Value For Money, Durability. The return rate is 0.1%.
- **What does it cost to enter the armani code cologne for men niche?**
- Listings span $25.44–$160.99; the average listing price is $95.56 (sweet spot $15–$100). The average incumbent carries 3,405 reviews — the moat a new listing must climb.
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