[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-sidebar-rollups":3,"research-niche-us-beauty-personal-care-argan-oil-body-wash":144},[4,11,18,25,32,39,46,53,60,67,74,81,88,95,102,109,116,123,130,137],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":58,"marketSizeTotal":59},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":61,"label":62,"slug":63,"href":64,"nichesTracked":65,"marketSizeTotal":66},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":68,"label":69,"slug":70,"href":71,"nichesTracked":72,"marketSizeTotal":73},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":75,"label":76,"slug":77,"href":78,"nichesTracked":79,"marketSizeTotal":80},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":82,"label":83,"slug":84,"href":85,"nichesTracked":86,"marketSizeTotal":87},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":89,"label":90,"slug":91,"href":92,"nichesTracked":93,"marketSizeTotal":94},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":96,"label":97,"slug":98,"href":99,"nichesTracked":100,"marketSizeTotal":101},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":103,"label":104,"slug":105,"href":106,"nichesTracked":107,"marketSizeTotal":108},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":110,"label":111,"slug":112,"href":113,"nichesTracked":114,"marketSizeTotal":115},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":117,"label":118,"slug":119,"href":120,"nichesTracked":121,"marketSizeTotal":122},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":124,"label":125,"slug":126,"href":127,"nichesTracked":128,"marketSizeTotal":129},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":131,"label":132,"slug":133,"href":134,"nichesTracked":135,"marketSizeTotal":136},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":138,"label":139,"slug":140,"href":141,"nichesTracked":142,"marketSizeTotal":143},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675,{"amazonNicheId":145,"marketplaceFlag":146,"country":147,"category":150,"niche":151,"verdict":184,"baselines":219,"demand":224,"seasonality":532,"brandShare":545,"products":556,"feedback":595,"searchTerms":733,"related":778,"lastUpdated":172},"7cac1011a63c96d0f1a43b4e8eccc930","us",{"flag":146,"name":148,"currency":149},"United States","USD",{"nodeId":12,"label":13,"slug":14,"href":15},{"marketSize":152,"searchVolume":153,"growth360":154,"growth90":155,"searchConversion":156,"top5ClickShare":157,"top5BrandShare":157,"avgRating":158,"avgReviewCount":159,"avgPrice":160,"priceMin":161,"priceMax":162,"productCount":163,"unitsSoldMax":164,"sponsoredPct":165,"returnRate":166,"successfulLaunches360":167,"newProducts360":167,"amazonNicheId":145,"title":168,"slug":169,"href":170,"leafCategoryName":171,"scrapedAt":172,"brandCount":173,"brandCountYearAgo":163,"sellerCount":174,"signals":175,"avgBsr":176,"pageQuality":167,"unitsSoldMin":177,"unitsSoldAvgMin":178,"unitsSoldAvgMax":179,"revenueMin":180,"revenueMax":181,"avgBrandAgeMonths":182,"avgSellerAgeDays":183,"top20ClickShare":157,"top20BrandShare":157,"primePct":157,"oosRate":167},167917,62779,0.9291,-0.0892,0.1594,1,4.48,6092,16.78,7.7,20.32,4,8000,0.75,0.0062,0,"argan oil body wash","argan-oil-body-wash","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fargan-oil-body-wash","Cleansers","2026-07-15T17:52:43.386907+00:00",3,28,[],573,6000,750,1000,100680,134240,63,123,{"score":185,"verdict":186,"components":187},39,"skip",[188,192,195,199,201,203,206,210,212,215],{"key":189,"score":190,"weight":191,"raw":152},"marketSize",35,0.15,{"key":193,"score":194,"weight":191,"raw":155},"growth",21,{"key":196,"score":197,"weight":198,"raw":156},"conversion",97,0.1,{"key":200,"score":167,"weight":191,"raw":157},"competition",{"key":202,"score":167,"weight":198,"raw":157},"brandShare",{"key":204,"score":205,"weight":198,"raw":158},"qualityGap",45,{"key":207,"score":208,"weight":209,"raw":159},"reviewMoat",24,0.05,{"key":211,"score":197,"weight":198,"raw":166},"returns",{"key":213,"score":214,"weight":209,"raw":160},"avgPrice",79,{"key":216,"score":217,"weight":209,"raw":218},"priceRange",42,0.4215530903328051,{"avgRating":220,"medianPrice":221,"medianReturnRate":222,"nichesTracked":223},4.42,24.38,0.0215,115062,{"points":225,"droppedPartialWeek":531},[226,229,232,235,238,241,244,247,249,252,255,258,261,264,267,270,273,276,279,282,285,288,291,294,297,300,303,306,309,312,315,318,321,324,327,330,333,336,339,342,345,348,351,354,357,360,363,366,369,372,375,378,381,383,386,389,392,395,398,401,404,407,410,413,416,419,422,425,427,430,433,436,439,441,444,447,450,453,456,459,462,465,468,471,474,477,480,483,486,489,492,494,496,499,502,505,508,511,514,516,519,522,525,528],{"week":227,"volume":228},"2024-07-21",1580,{"week":230,"volume":231},"2024-07-28",1017,{"week":233,"volume":234},"2024-08-04",962,{"week":236,"volume":237},"2024-08-11",908,{"week":239,"volume":240},"2024-08-18",1027,{"week":242,"volume":243},"2024-08-25",915,{"week":245,"volume":246},"2024-09-01",892,{"week":248,"volume":237},"2024-09-08",{"week":250,"volume":251},"2024-09-15",740,{"week":253,"volume":254},"2024-09-22",795,{"week":256,"volume":257},"2024-09-29",680,{"week":259,"volume":260},"2024-10-06",669,{"week":262,"volume":263},"2024-10-13",1098,{"week":265,"volume":266},"2024-10-20",711,{"week":268,"volume":269},"2024-10-27",913,{"week":271,"volume":272},"2024-11-03",802,{"week":274,"volume":275},"2024-11-10",780,{"week":277,"volume":278},"2024-11-17",864,{"week":280,"volume":281},"2024-11-24",805,{"week":283,"volume":284},"2024-12-01",1058,{"week":286,"volume":287},"2024-12-08",1109,{"week":289,"volume":290},"2024-12-15",1090,{"week":292,"volume":293},"2024-12-22",1161,{"week":295,"volume":296},"2024-12-29",1173,{"week":298,"volume":299},"2025-01-05",1143,{"week":301,"volume":302},"2025-01-12",1049,{"week":304,"volume":305},"2025-01-19",1129,{"week":307,"volume":308},"2025-01-26",1261,{"week":310,"volume":311},"2025-02-02",1156,{"week":313,"volume":314},"2025-02-09",1086,{"week":316,"volume":317},"2025-02-16",990,{"week":319,"volume":320},"2025-02-23",1241,{"week":322,"volume":323},"2025-03-02",1082,{"week":325,"volume":326},"2025-03-09",1144,{"week":328,"volume":329},"2025-03-16",1009,{"week":331,"volume":332},"2025-03-23",994,{"week":334,"volume":335},"2025-03-30",1052,{"week":337,"volume":338},"2025-04-06",935,{"week":340,"volume":341},"2025-04-13",940,{"week":343,"volume":344},"2025-04-20",814,{"week":346,"volume":347},"2025-04-27",952,{"week":349,"volume":350},"2025-05-04",959,{"week":352,"volume":353},"2025-05-11",1084,{"week":355,"volume":356},"2025-05-18",955,{"week":358,"volume":359},"2025-05-25",925,{"week":361,"volume":362},"2025-06-01",1039,{"week":364,"volume":365},"2025-06-08",924,{"week":367,"volume":368},"2025-06-15",1018,{"week":370,"volume":371},"2025-06-22",1070,{"week":373,"volume":374},"2025-06-29",1015,{"week":376,"volume":377},"2025-07-06",1152,{"week":379,"volume":380},"2025-07-13",2006,{"week":382,"volume":290},"2025-07-20",{"week":384,"volume":385},"2025-07-27",1160,{"week":387,"volume":388},"2025-08-03",1205,{"week":390,"volume":391},"2025-08-10",1411,{"week":393,"volume":394},"2025-08-17",1728,{"week":396,"volume":397},"2025-08-24",1454,{"week":399,"volume":400},"2025-08-31",1188,{"week":402,"volume":403},"2025-09-07",1114,{"week":405,"volume":406},"2025-09-14",953,{"week":408,"volume":409},"2025-09-21",920,{"week":411,"volume":412},"2025-09-28",1008,{"week":414,"volume":415},"2025-10-05",948,{"week":417,"volume":418},"2025-10-12",1290,{"week":420,"volume":421},"2025-10-19",981,{"week":423,"volume":424},"2025-10-26",922,{"week":426,"volume":338},"2025-11-02",{"week":428,"volume":429},"2025-11-09",1135,{"week":431,"volume":432},"2025-11-16",1024,{"week":434,"volume":435},"2025-11-23",1358,{"week":437,"volume":438},"2025-11-30",1389,{"week":440,"volume":228},"2025-12-07",{"week":442,"volume":443},"2025-12-14",1330,{"week":445,"volume":446},"2025-12-21",1342,{"week":448,"volume":449},"2025-12-28",1186,{"week":451,"volume":452},"2026-01-04",1294,{"week":454,"volume":455},"2026-01-11",1280,{"week":457,"volume":458},"2026-01-18",1399,{"week":460,"volume":461},"2026-01-25",1706,{"week":463,"volume":464},"2026-02-01",1490,{"week":466,"volume":467},"2026-02-08",1394,{"week":469,"volume":470},"2026-02-15",1281,{"week":472,"volume":473},"2026-02-22",1174,{"week":475,"volume":476},"2026-03-01",1081,{"week":478,"volume":479},"2026-03-08",1258,{"week":481,"volume":482},"2026-03-15",1071,{"week":484,"volume":485},"2026-03-22",1169,{"week":487,"volume":488},"2026-03-29",961,{"week":490,"volume":491},"2026-04-05",1048,{"week":493,"volume":356},"2026-04-12",{"week":495,"volume":374},"2026-04-19",{"week":497,"volume":498},"2026-04-26",1059,{"week":500,"volume":501},"2026-05-03",1087,{"week":503,"volume":504},"2026-05-10",1132,{"week":506,"volume":507},"2026-05-17",1077,{"week":509,"volume":510},"2026-05-24",1124,{"week":512,"volume":513},"2026-05-31",1031,{"week":515,"volume":335},"2026-06-07",{"week":517,"volume":518},"2026-06-14",1060,{"week":520,"volume":521},"2026-06-21",1012,{"week":523,"volume":524},"2026-06-28",1876,{"week":526,"volume":527},"2026-07-05",1076,{"week":529,"volume":530},"2026-07-12",960,false,[533,534,535,536,537,538,539,540,541,542,543,544],1.164455191438099,1.113501056270405,0.9824048047209175,0.8758664036175079,0.9455957694866856,1.0154007910873668,1.1394888000419017,1.0892407850349084,0.8080032124587531,0.8547584545279955,0.9171492144413211,1.1125427503380259,{"top":546,"otherBrandCount":167,"otherClickShare":167},[547,550,553],{"brand":548,"clickShare":549},"Moroccanoil",0.8336,{"brand":551,"clickShare":552},"OGX",0.1256,{"brand":554,"clickShare":555},"Argan Magic",0.0408,[557,567,576,585],{"asin":558,"title":559,"brand":548,"imageUrl":560,"price":162,"rating":561,"reviews":562,"clickShare90":563,"clickShare360":564,"launchDate":565,"amazonUrl":566},"B09GBZYLPF","Moroccanoil Shower Gel Fragrance Originale 8.4 Fl Oz (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F317qyPDzaRL.jpg",4.5,4078,0.7481,0.7162,"2021-10-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09GBZYLPF",{"asin":568,"title":569,"brand":551,"imageUrl":570,"price":161,"rating":571,"reviews":572,"clickShare90":552,"clickShare360":573,"launchDate":574,"amazonUrl":575},"B01IMDR5Y0","OGX Radiant Glow + Argan Oil of Morocco Extra Hydrating Body Wash for Dry Skin Moisturizing Gel Cleanser for Silky Soft Skin Body Wash for Women Sulfate-Free Surfactants 19.5 fl oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41k6FMRoVBL.jpg",4.6,16016,0.1679,"2016-07-17","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB01IMDR5Y0",{"asin":577,"title":578,"brand":548,"imageUrl":579,"price":580,"rating":561,"reviews":562,"clickShare90":581,"clickShare360":582,"launchDate":583,"amazonUrl":584},"B09Q56TM88","Moroccanoil Shower Gel Ambiance de Plage 8.5 Fl. Oz.","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31IH8rpbqOL.jpg",20.1,0.0855,0.0801,"2022-03-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09Q56TM88",{"asin":586,"title":587,"brand":554,"imageUrl":588,"price":589,"rating":590,"reviews":591,"clickShare90":555,"clickShare360":592,"launchDate":593,"amazonUrl":594},"B07L9G5KND","Argan Magic Cleansing Body Wash - Gently Cleanses Revitalizes & Smooths Skin | Enriched with Argan Oil Sweet Almond Oil & Vitamin E | Paraben Free (32 oz \u002F 946 ml)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31IUYkm7gjL.jpg",19,4.3,196,0.0358,"2015-03-19","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07L9G5KND",{"love":596,"hate":661,"returnReasons":710},[597,604,610,617,624,630,636,643,650,656],{"topic":598,"percentOfMentions":599,"verbatims":600},"Smell",0.499,[601,602,603],"Beautiful fragrance","Awesome scent","Amazing smell and moisturizer for skin",{"topic":605,"percentOfMentions":606,"verbatims":607},"Moist\u002FDry",0.08839999999999999,[603,608,609],"Moisturizes","Makes my skin feel smooth and moisturized",{"topic":611,"percentOfMentions":612,"verbatims":613},"Soft Feel",0.0602,[614,615,616],"Creamy\u002Fsmooth","makes my skin feel soft","feel so soft",{"topic":618,"percentOfMentions":619,"verbatims":620},"Quality-Overall",0.056100000000000004,[621,622,623],"Quality body wash","It maintains the high quality of Moroccan products","Quality product",{"topic":625,"percentOfMentions":209,"verbatims":626},"Lather",[627,628,629],"you only need a small amount to get a really good lather so it should last a while","It lathers really well","Its thick and you dont need much to lather your full body, so its worth the money",{"topic":631,"percentOfMentions":555,"verbatims":632},"Value For Money",[633,634,635],"Very great value for the price","Worth the Extra Money","worth it:)",{"topic":637,"percentOfMentions":638,"verbatims":639},"Suitability Dry Skin",0.0279,[640,641,642],"not dry after showering","It also lets the skin hydrated and earthy fresh","Very moisturizing with no skin irritation",{"topic":644,"percentOfMentions":645,"verbatims":646},"Cleansing",0.027200000000000002,[647,648,649],"Love this body wash","Argan oil Morroco Shower body wash is very nice and helpful in making my skin fresh and clean","This bodywash is amazing",{"topic":651,"percentOfMentions":652,"verbatims":653},"Thickness",0.0255,[654,655,629],"And very thick","Thick, rich, luxurious and amazing fragrance",{"topic":657,"percentOfMentions":658,"verbatims":659},"Texture\u002FConsistency-Overall",0.0102,[660],"Smooth texture",[662,668,674,681,686,690,694,697,702,706],{"topic":598,"percentOfMentions":663,"verbatims":664},0.32539999999999997,[665,666,667],"Smell doesn't last at all","Body wash smells like plastic","It doesn't smell good",{"topic":631,"percentOfMentions":669,"verbatims":670},0.1841,[671,672,673],"It is a bit pricey","Over priced","Not worth the price or hype",{"topic":675,"percentOfMentions":676,"verbatims":677},"Allergies",0.09519999999999999,[678,679,680],"Caused a rash","rashes","gave me a rash i bought other things from them",{"topic":682,"percentOfMentions":683,"verbatims":684},"Durability",0.047599999999999996,[685],"the cheap awkward bottles cap broke first time I used it",{"topic":625,"percentOfMentions":687,"verbatims":688},0.023799999999999998,[689],"No lather",{"topic":691,"percentOfMentions":687,"verbatims":692},"Unsustainable Design",[693],"They know this has a design flaw",{"topic":637,"percentOfMentions":687,"verbatims":695},[696],"I didn't notice that it softened my skin either",{"topic":698,"percentOfMentions":699,"verbatims":700},"Ease Of Use",0.0159,[701],"Hard to squeeze bottle",{"topic":651,"percentOfMentions":703,"verbatims":704},0.011899999999999999,[705],"It's thicker, almost gel-like",{"topic":707,"percentOfMentions":703,"verbatims":708},"Advertised Vs Actual Product",[709],"it was not disclosed",[711,713,715,717,719,722,725,726,728,731],{"reason":598,"pct":712},0.6853,{"reason":707,"pct":714},0.0676,{"reason":716,"pct":209},"Leak-Proof",{"reason":605,"pct":718},0.0353,{"reason":720,"pct":721},"Size-Overall",0.0265,{"reason":723,"pct":724},"Defective Material\u002FParts",0.0235,{"reason":631,"pct":724},{"reason":625,"pct":727},0.0176,{"reason":729,"pct":730},"Certifications",0.0118,{"reason":732,"pct":730},"Suitability Humid Weather",[734,739,743,748,753,758,763,768,773],{"term":735,"volume":736,"growthQoq":737,"conversionRate":738},"moroccan oil body wash",26510,-0.0411,0.1113,{"term":168,"volume":740,"growthQoq":741,"conversionRate":742},7903,-0.1268,0.0525,{"term":744,"volume":745,"growthQoq":746,"conversionRate":747},"moroccan body wash",7505,-0.066,0.0524,{"term":749,"volume":750,"growthQoq":751,"conversionRate":752},"moroccan oil shower gel",7454,-0.098,0.121,{"term":754,"volume":755,"growthQoq":756,"conversionRate":757},"moroccanoil body wash",4400,-0.1149,0.099,{"term":759,"volume":760,"growthQoq":761,"conversionRate":762},"argan body wash",2395,-0.141,0.0821,{"term":764,"volume":765,"growthQoq":766,"conversionRate":767},"moroccanoil shower gel",2647,-0.2205,0.0853,{"term":769,"volume":770,"growthQoq":771,"conversionRate":772},"moroccan shower gel",2075,0.0383,0.1127,{"term":774,"volume":775,"growthQoq":776,"conversionRate":777},"moroccan oil shower gel body wash",1890,-0.4451,0.1146,[779,786,791,797,802,807],{"title":780,"href":781,"score":782,"verdict":783,"marketSize":784,"growth90":785},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,"watch",654049.07,0.9588,{"title":787,"href":788,"score":782,"verdict":783,"marketSize":789,"growth90":790},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":792,"href":793,"score":782,"verdict":794,"marketSize":795,"growth90":796},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":798,"href":799,"score":782,"verdict":783,"marketSize":800,"growth90":801},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":803,"href":804,"score":782,"verdict":794,"marketSize":805,"growth90":806},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":808,"href":809,"score":810,"verdict":783,"marketSize":811,"growth90":812},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616]