---
title: "Apple Butter No Sugar Added — $46K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/apple-butter-no-sugar-added"
last_updated: "2026-08-09T16:46:35.698Z"
locale: en
meta:
description: "Niche score 36/100 · $46K/yr market · 61K searches/yr · $19.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $46K/yr market · 61K searches/yr · $19.25 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Apple Butter No Sugar Added — $46K/yr Amazon US Niche (2026) - Flapen"
---
# **apple butter no sugar added**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 12Growth 28Conversion 49Competition 3Returns 97Price range 72Avg price 86Brand share 0Review moat 40Quality gap 48
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$19.25**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$10.47–$26.64**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****3.9%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****2,513.43**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+2.7%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$46K**
$46K/yr · 61K searches
**Competition**
**Bad****96%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, apple butter no sugar added is a $46K/yr Amazon United States market (61K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov. Verdict: Skip it — 36/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **apple butter no sugar added market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$39K–$48K**
- units × avg price
- **Conversion rate**
- **3.9%**
- **Avg BSR**
- **#239**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **4.0%**
- **Avg brand age**
- **56 months**
- **Avg seller age**
- **151 days**
## **Competition & brand share**
The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**24**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**96%**
Top 20: 100%
**Open market**
**0%**
- Amish Farms78% - Amish Wedding18% - BanDolerA4% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +2.7% search growth over the last 90 days.
2K2KBlack Friday '24Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/apple-butter-no-sugar-added/trend)
## **Top apple butter no sugar added search terms**
- **amish farms tallow face cream**9K/yr+9.3%10.5% conv. - **amish food**15K/yr+5.1%0.2% conv. - **amish products**10K/yr+16.6%0.5% conv. - **amish wedding**6K/yr+16.0%0.3% conv. - **amish food products**7K/yr+2.9%0.1% conv. - **amish wedding foods**7K/yr-21.1%1.2% conv. - **amish farm tallow face cream**2K/yr+22.7%6.7% conv. - **amish farms face cream**4K/yr-46.5%9.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/apple-butter-no-sugar-added/search-terms)
## **Top apple butter no sugar added products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%$9K40%$18K60%$28K80%$37K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amish Farms Grass Fed Beef Tallow Face Moisturizer with Kaolin Clay Vitamin E & Olive Oil - 100% Organic Tallow Cream for Dry Sensitive Skin Orange Vanilla Scent Lotion Skincare for Men & Women**Amish Farms**$19.30**4.4★687 rev](https://www.amazon.com/dp/B0G67JZTG3) [2**Amish Farms Natural Bar Soap Variety Pack Moisturizing Soap Bars - 5 Bars**Amish Farms**$18.24**4.7★14,727 rev](https://www.amazon.com/dp/B01B856IV0) [3**Amish Wedding Old Fashioned Peanut Butter Spread 9 oz Sweet Amish Peanut Butter with Marshmallow Flavor Delicious on Ice Cream**Amish Wedding**$10.47**4.1★118 rev](https://www.amazon.com/dp/B07WNF5345) [4**Amish Wedding Old Fashioned Ready to Eat USA Made Canned Sauerkraut 32 Oz Glass Jar**Amish Wedding**$16.69**4.5★323 rev](https://www.amazon.com/dp/B005FMU3HS) [5**Beef Tallow for Skin & Face Whipped Tallow and Honey Balm Cream 100% Grass-Fed Beef Tallow Face Moisturizer with Raw Honey All Natural Organic Body Lotion Skincare for Women & Men Unscented 4.2 OZ**BanDolerA**$17.05**4.5★157 rev](https://www.amazon.com/dp/B0G3XCBV8P)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Amish Farms Grass Fed Beef Tallow Face Moisturizer with Kaolin Clay Vitamin E & Olive Oil - 100% Organic Tallow Cream for Dry Sensitive Skin Orange Vanilla Scent Lotion Skincare for Men & Women**Amish Farms**$19.30**687 rev7mo ago](https://www.amazon.com/dp/B0G67JZTG3) [**Beef Tallow for Skin & Face Whipped Tallow and Honey Balm Cream 100% Grass-Fed Beef Tallow Face Moisturizer with Raw Honey All Natural Organic Body Lotion Skincare for Women & Men Unscented 4.2 OZ**BanDolerA**$17.05**157 rev1y ago](https://www.amazon.com/dp/B0G3XCBV8P) [**Amish Wedding Old Fashioned Peanut Butter Spread 9 oz Sweet Amish Peanut Butter with Marshmallow Flavor Delicious on Ice Cream**Amish Wedding**$10.47**118 rev6y ago](https://www.amazon.com/dp/B07WNF5345) [**Amish Wedding Old Fashioned Ready to Eat USA Made Canned Sauerkraut 32 Oz Glass Jar**Amish Wedding**$16.69**323 rev7y ago](https://www.amazon.com/dp/B005FMU3HS) [**Amish Wedding Pickled Baby Beets 32oz (Pack of 2)**Amish Wedding**$26.33**1,196 rev9y ago](https://www.amazon.com/dp/B01M2C2NGZ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Beef Tallow for Skin & Face Whipped Tallow and Honey Balm Cream 100% Grass-Fed Beef Tallow Face Moisturizer with Raw Honey All Natural Organic Body Lotion Skincare for Women & Men Unscented 4.2 OZ**BanDolerA**$17.05**4.5★**▲ 57%**](https://www.amazon.com/dp/B0G3XCBV8P) [**Amish Farms Grass Fed Beef Tallow Face Moisturizer with Kaolin Clay Vitamin E & Olive Oil - 100% Organic Tallow Cream for Dry Sensitive Skin Orange Vanilla Scent Lotion Skincare for Men & Women**Amish Farms**$19.30**4.4★**▲ 46%**](https://www.amazon.com/dp/B0G67JZTG3) [**Amish Wedding Old Fashioned Peanut Butter Spread 9 oz Sweet Amish Peanut Butter with Marshmallow Flavor Delicious on Ice Cream**Amish Wedding**$10.47**4.1★**▼ 24%**](https://www.amazon.com/dp/B07WNF5345) [**Amish Farms Natural Bar Soap Variety Pack Moisturizing Soap Bars - 5 Bars**Amish Farms**$18.24**4.7★**▼ 43%**](https://www.amazon.com/dp/B01B856IV0) [**Amish Wedding Foods Old Fashioned Peach Halves 2 - 32 oz Jars**Amish Wedding**$26.64**4.5★**▼ 44%**](https://www.amazon.com/dp/B01MDUASCW)
**~~View all trending →~~**
## **What buyers say about apple butter no sugar added**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**14%
*“Love the scent”*
**Soft Feel**10%
*“Soft skin”*
**Moist/Dry**10%
*“Very moisturizing”*
**Quality-Overall**8%
*“Excellent product”*
**Taste-Overall**8%
*“Worth the money Delicious”*
**Lather**5%
*“Creamy rich lather”*
**Suitability Dry Skin**5%
*“Great for dry skin”*
**Value For Money**5%
*“Reasonable price”*
**Cleansing**4%
*“cleans well”*
**Suitability Combination Skin**3%
*“is suitable for sensitive skin”*
### **What buyers complain about **
**Smell**15%
*“Strong chemical smells added”*
**Quality-Overall**6%
*“The quality is obviously unsatisfactory”*
**Moist/Dry**5%
*“Its totally dry”*
**Allergies**5%
*“Been using it for months now and no miraculous changes to my dry, itchy skin”*
**Value For Money**4%
*“very expensive”*
**Natural Ingredients**4%
*“not a 100% natural”*
**Durability**4%
*“Breaks apart to soon”*
**Size-Overall**3%
*“They have always been very small”*
**Hard Feel**3%
*“Product is feels gritty”*
**Texture/Consistency-Overall**3%
*“The texture is gritty and greasy and the fragrance is different”*
### **Top return reasons **
**Smell**39%
**Advertised Vs Actual Product**16%
**Ingredients-Overall**8%
**Natural Ingredients**4%
**Moist/Dry**3%
**Suitability Dry Skin**3%
**Quality-Overall**2%
**Oily/Greasy**2%
**Defective Material/Parts**2%
**Value For Money**2%
## **Common questions**
- **Is apple butter no sugar added profitable to sell on Amazon United States?**
- The niche generates $46K/yr across 7 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +2.7%. Flapen's verdict: Skip it (36/100).
- **How competitive is the apple butter no sugar added niche?**
- 3 brands and 24 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in apple butter no sugar added?**
- Top complaints mined from reviews: Smell, Quality-Overall, Moist/Dry. The return rate is 0.6%.
- **When does demand for apple butter no sugar added peak?**
- Demand peaks in Nov; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the apple butter no sugar added niche?**
- Listings span $10.47–$26.64; the average listing price is $19.25 (sweet spot $15–$100). The average incumbent carries 2,513 reviews — the moat a new listing must climb.
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