---
title: "Reviews — anti sweat deodorant - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/anti-sweat-deodorant/reviews"
last_updated: "2026-08-09T11:22:49.541Z"
locale: en
meta:
  description: "Niche score 46/100 · $1.4M/yr market · 721K searches/yr · $10.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · $1.4M/yr market · 721K searches/yr · $10.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Reviews — anti sweat deodorant - Flapen"
---

# **anti sweat deodorant**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 84Growth 31Conversion 98Competition 22Returns 99Price range 14Avg price 40Brand share 0Review moat 21Quality gap 19

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****17.4%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Great****$1.4M**

$1.4M/yr · 721K searches

**Avg price**

**Okay****$10.77**

avg listing price — sweet spot $15–$100

**Growth**

**Okay****+4.9%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****73%**

top-5 click share — a locked-up shelf

**Review moat**

**Bad****11,373.14**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Price range**

**Bad****$4.39–$16.75**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Reviews