---
title: "Trend — anti frizz spray - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/anti-frizz-spray/trend"
last_updated: "2026-08-09T06:37:00.976Z"
locale: en
meta:
  description: "Niche score 52/100 · $634K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · $634K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — anti frizz spray - Flapen"
---

# **anti frizz spray**

**Worth a look**

Shows low returns (1.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 66Growth 55Conversion 83Competition 17Returns 92Price range 69Avg price 85Brand share 0Review moat 17Quality gap 53

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$18.81**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****9.0%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$7.74–$31.47**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$634K**

$634K/yr · 373K searches

**Growth**

**Good****+28.1%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****79%**

top-5 click share — a locked-up shelf

**Review moat**

**Bad****18,980.62**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Trend