[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-beauty-personal-care-anfar":3,"research-sidebar-rollups":329},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":49,"baselines":85,"demand":90,"seasonality":99,"brandShare":100,"products":111,"feedback":162,"searchTerms":244,"related":294,"lastUpdated":33},"8b8a923c-2d5a-4527-b2c9-1d5bfbe2ea66","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":20,"avgRating":21,"avgReviewCount":22,"avgPrice":23,"priceMin":24,"priceMax":25,"productCount":26,"unitsSoldMax":27,"sponsoredPct":28,"returnRate":29,"successfulLaunches360":20,"newProducts360":20,"amazonNicheId":4,"title":30,"slug":30,"href":31,"leafCategoryName":32,"scrapedAt":33,"brandCount":34,"brandCountYearAgo":35,"sellerCount":36,"signals":37,"avgBsr":39,"pageQuality":40,"unitsSoldMin":41,"unitsSoldAvgMin":42,"unitsSoldAvgMax":43,"revenueMin":44,"revenueMax":45,"avgBrandAgeMonths":46,"avgSellerAgeDays":47,"top20ClickShare":20,"top20BrandShare":20,"primePct":20,"oosRate":48},88291,99226,4.5623,0.2741,0.0253,1,4.52,163,35.17,28.42,43.67,5,2000,0.8,0.0006,"anfar","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fanfar","Men's","2026-07-20T21:27:51.515168+00:00",3,4,26,[38],"low_review_barrier",1408,0,1500,250,500,52755,70340,42,146,0.011,{"score":50,"verdict":51,"components":52},43,"skip",[53,58,61,65,67,69,72,77,80,83],{"key":54,"score":55,"weight":56,"raw":57},"marketSize",22,0.15,88291.39,{"key":59,"score":60,"weight":56,"raw":18},"growth",55,{"key":62,"score":63,"weight":64,"raw":19},"conversion",32,0.1,{"key":66,"score":40,"weight":56,"raw":20},"competition",{"key":68,"score":40,"weight":64,"raw":20},"brandShare",{"key":70,"score":71,"weight":64,"raw":21},"qualityGap",38,{"key":73,"score":74,"weight":75,"raw":76},"reviewMoat",92,0.05,163.2,{"key":78,"score":79,"weight":64,"raw":29},"returns",100,{"key":81,"score":82,"weight":75,"raw":23},"avgPrice",95,{"key":84,"score":82,"weight":75,"raw":20},"priceRange",{"avgRating":86,"medianPrice":87,"medianReturnRate":88,"nichesTracked":89},4.42,24.38,0.0215,115062,{"points":91,"droppedPartialWeek":98},[92,95],{"week":93,"volume":94},"2026-07-05",3934,{"week":96,"volume":97},"2026-07-12",3161,false,null,{"top":101,"otherBrandCount":40,"otherClickShare":40},[102,105,108],{"brand":103,"clickShare":104},"ANFAR LONDON",0.7432,{"brand":106,"clickShare":107},"Anfar",0.2265,{"brand":109,"clickShare":110},"Disney",0.0303,[112,123,132,143,152],{"asin":113,"title":114,"brand":103,"imageUrl":115,"price":116,"rating":117,"reviews":118,"clickShare90":119,"clickShare360":120,"launchDate":121,"amazonUrl":122},"B0FXHQNF2L","ANFAR LONDON Midnight Frost Tangerine Eau de Parfum 100ml Dubai Perfume for Men Long Lasting Citrus Amber Musk Fragrance Luxury Arabian Cologne","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41bL9BUcORL.jpg",39.69,4.5,117,0.567,0.5253,"2025-10-22","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FXHQNF2L",{"asin":124,"title":125,"brand":106,"imageUrl":126,"price":25,"rating":117,"reviews":127,"clickShare90":128,"clickShare360":129,"launchDate":130,"amazonUrl":131},"B0DJT2FTP8","Anfar Ma Belle for Women - 3.4 oz Extrait De Parfum Spray","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F512BO7UV2rL.jpg",37,0.1849,0.1326,"2024-10-10","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DJT2FTP8",{"asin":133,"title":134,"brand":103,"imageUrl":135,"price":136,"rating":137,"reviews":138,"clickShare90":139,"clickShare360":140,"launchDate":141,"amazonUrl":142},"B0DFQK4F7R","ANFAR LONDON Midnight Frost Intense Pour Homme Perfume Extrait de Parfum for Men 3.4 fl oz Apple Lemon Plum Notes 100ml","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41fEK1DvppL.jpg",34.66,4.4,141,0.1762,0.247,"2024-08-30","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DFQK4F7R",{"asin":144,"title":145,"brand":106,"imageUrl":146,"price":24,"rating":137,"reviews":147,"clickShare90":148,"clickShare360":149,"launchDate":150,"amazonUrl":151},"B0DHSSGV3L","Anfar London - Midnight Frost Intense by Anfar for Women - 3.4 oz Extrait De Parfum Spray","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41r5v-NOtBL.jpg",91,0.0416,0.083,"2024-09-23","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DHSSGV3L",{"asin":153,"title":154,"brand":109,"imageUrl":155,"price":156,"rating":157,"reviews":158,"clickShare90":110,"clickShare360":159,"launchDate":160,"amazonUrl":161},"B0DXL2RNRH","Disney Princess Belle Toddler Girl Dresses 2 Pack Yellow Ruffle Sleeve Costume & Casual Sleeveless Sundress Set Birthday Summer Outfits Clothes 4-5T","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31jSg0jzpIL.jpg",29.41,4.8,430,0.0121,"2025-02-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DXL2RNRH",{"love":163,"hate":218,"returnReasons":236},[164,171,178,185,191,197,201,205,210,214],{"topic":165,"percentOfMentions":166,"verbatims":167},"Smell",0.6927,[168,169,170],"Great fragrance","Beautiful fragrance","Great scent",{"topic":172,"percentOfMentions":173,"verbatims":174},"Value For Money",0.1476,[175,176,177],"Well worth the money","decent buy","Great value",{"topic":179,"percentOfMentions":180,"verbatims":181},"Quality-Overall",0.026000000000000002,[182,183,184],"Great quality","way better in my opinion","It is a quality bottle, heavy and made of glass",{"topic":186,"percentOfMentions":180,"verbatims":187},"Suitability Hot Weather",[188,189,190],"Perfect for the coming summer season","The tangerine and other fruit oils makes this a good warm weather fragrance","Pour Homme can give you a solid 8 hrs on your skin in hot season with a good projection",{"topic":192,"percentOfMentions":193,"verbatims":194},"Durability",0.0208,[195,196],"lasts a while","Long lasting",{"topic":198,"percentOfMentions":193,"verbatims":199},"Size-Overall",[200],"Love this for my top people this fits the bill",{"topic":202,"percentOfMentions":193,"verbatims":203},"Soft Feel",[204],"Soft",{"topic":206,"percentOfMentions":207,"verbatims":208},"Design-Overall",0.0069,[209],"the bottle design is beautiful",{"topic":211,"percentOfMentions":207,"verbatims":212},"Gifting Purpose",[213],"is a big bottle great gift for my dad",{"topic":215,"percentOfMentions":207,"verbatims":216},"Suitability Dry Skin",[217],"it last long on skin",[219,225,231],{"topic":165,"percentOfMentions":220,"verbatims":221},0.5625,[222,223,224],"Smells too strong","it doesn't smell good","Gross and old smelling",{"topic":172,"percentOfMentions":226,"verbatims":227},0.22920000000000001,[228,229,230],"A dupe for a very expensive work of art","Not by as for the price","Wasted Money",{"topic":192,"percentOfMentions":232,"verbatims":233},0.1042,[234,235],"Doesnt last long","it doesnt last long",[237,240,243],{"reason":238,"pct":239},"Length",0.6,{"reason":241,"pct":242},"Waist Fit",0.2,{"reason":198,"pct":242},[245,249,254,259,264,269,274,279,284,289],{"term":30,"volume":246,"growthQoq":247,"conversionRate":248},23530,0.4006,0.0035,{"term":250,"volume":251,"growthQoq":252,"conversionRate":253},"anfar london midnight frost intense",19002,0.0859,0.0301,{"term":255,"volume":256,"growthQoq":257,"conversionRate":258},"anfar perfume",17569,0.4545,0.0042,{"term":260,"volume":261,"growthQoq":262,"conversionRate":263},"midnight frost tangerine",6555,1.1705,0.0352,{"term":265,"volume":266,"growthQoq":267,"conversionRate":268},"anfar london",14711,-0.0384,0.0096,{"term":270,"volume":271,"growthQoq":272,"conversionRate":273},"ma belle anfar",3911,0.8339,0.0328,{"term":275,"volume":276,"growthQoq":277,"conversionRate":278},"anfar london midnight frost tangerine",3111,0.7137,0.0419,{"term":280,"volume":281,"growthQoq":282,"conversionRate":283},"anfar london midnight frost",3768,-0.132,0.019,{"term":285,"volume":286,"growthQoq":287,"conversionRate":288},"anfar ma belle",1805,-0.077,0.0353,{"term":290,"volume":291,"growthQoq":292,"conversionRate":293},"anfar tangerine midnight frost",3044,-0.3296,0.0615,[295,302,307,313,318,323],{"title":296,"href":297,"score":298,"verdict":299,"marketSize":300,"growth90":301},"bio oil lotion","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fbio-oil-lotion",75,"watch",654049.07,0.9588,{"title":303,"href":304,"score":298,"verdict":299,"marketSize":305,"growth90":306},"glossier futuredew serum","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fglossier-futuredew-serum",344082.55,3.8359,{"title":308,"href":309,"score":298,"verdict":310,"marketSize":311,"growth90":312},"press on toenails","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fpress-on-toenails","launch",2360218.02,0.7937,{"title":314,"href":315,"score":298,"verdict":299,"marketSize":316,"growth90":317},"skulta deep peptide eye mask","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fskulta-deep-peptide-eye-mask",57575.09,2727,{"title":319,"href":320,"score":298,"verdict":310,"marketSize":321,"growth90":322},"mineral sunscreen spray","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fmineral-sunscreen-spray",3772528.43,1.8382,{"title":324,"href":325,"score":326,"verdict":299,"marketSize":327,"growth90":328},"collagen oil","\u002Fresearch\u002Fus\u002Fbeauty-personal-care\u002Fcollagen-oil",76,343682.32,1.1616,[330,337,340,347,354,361,368,375,382,389,396,403,410,417,424,431,438,445,452,459],{"nodeId":331,"label":332,"slug":333,"href":334,"nichesTracked":335,"marketSizeTotal":336},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":338,"marketSizeTotal":339},10978,8129370268,{"nodeId":341,"label":342,"slug":343,"href":344,"nichesTracked":345,"marketSizeTotal":346},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":348,"label":349,"slug":350,"href":351,"nichesTracked":352,"marketSizeTotal":353},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":355,"label":356,"slug":357,"href":358,"nichesTracked":359,"marketSizeTotal":360},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":362,"label":363,"slug":364,"href":365,"nichesTracked":366,"marketSizeTotal":367},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":369,"label":370,"slug":371,"href":372,"nichesTracked":373,"marketSizeTotal":374},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":376,"label":377,"slug":378,"href":379,"nichesTracked":380,"marketSizeTotal":381},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":383,"label":384,"slug":385,"href":386,"nichesTracked":387,"marketSizeTotal":388},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":390,"label":391,"slug":392,"href":393,"nichesTracked":394,"marketSizeTotal":395},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":397,"label":398,"slug":399,"href":400,"nichesTracked":401,"marketSizeTotal":402},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",2473,1858793879,{"nodeId":404,"label":405,"slug":406,"href":407,"nichesTracked":408,"marketSizeTotal":409},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":411,"label":412,"slug":413,"href":414,"nichesTracked":415,"marketSizeTotal":416},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":418,"label":419,"slug":420,"href":421,"nichesTracked":422,"marketSizeTotal":423},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":425,"label":426,"slug":427,"href":428,"nichesTracked":429,"marketSizeTotal":430},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":432,"label":433,"slug":434,"href":435,"nichesTracked":436,"marketSizeTotal":437},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":439,"label":440,"slug":441,"href":442,"nichesTracked":443,"marketSizeTotal":444},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":446,"label":447,"slug":448,"href":449,"nichesTracked":450,"marketSizeTotal":451},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":453,"label":454,"slug":455,"href":456,"nichesTracked":457,"marketSizeTotal":458},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":460,"label":461,"slug":462,"href":463,"nichesTracked":464,"marketSizeTotal":465},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",2,78675]