---
title: "Anfar — $88K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/anfar"
last_updated: "2026-08-09T08:43:36.853Z"
locale: en
meta:
description: "Niche score 43/100 · $88K/yr market · 99K searches/yr · $35.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $88K/yr market · 99K searches/yr · $35.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Anfar — $88K/yr Amazon US Niche (2026) - Flapen"
---
# **anfar**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 22Growth 55Conversion 32Competition 0Returns 100Price range 95Avg price 95Brand share 0Review moat 92Quality gap 38
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$35.17**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$28.42–$43.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****163.2**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Good****+27.4%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****2.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$88K**
$88K/yr · 99K searches
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, anfar is a $88K/yr Amazon United States market (99K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 43/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **anfar market data**
- **Units sold / yr**
- **2K–2K**
- avg 250–500/product
- **Revenue / yr**
- **$53K–$70K**
- units × avg price
- **Conversion rate**
- **2.5%**
- **Avg BSR**
- **#1,408**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **1.1%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **146 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **▼falling
**Sellers**
**26**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- ANFAR LONDON74% - Anfar23% - Disney3%
## **Top anfar search terms**
- **anfar**24K/yr+40.1%0.4% conv. - **anfar london midnight frost intense**19K/yr+8.6%3.0% conv. - **anfar perfume**18K/yr+45.5%0.4% conv. - **midnight frost tangerine**7K/yr+117.1%3.5% conv. - **anfar london**15K/yr-3.8%1.0% conv. - **ma belle anfar**4K/yr+83.4%3.3% conv. - **anfar london midnight frost tangerine**3K/yr+71.4%4.2% conv. - **anfar london midnight frost**4K/yr-13.2%1.9% conv. - **anfar ma belle**2K/yr-7.7%3.5% conv. - **anfar tangerine midnight frost**3K/yr-33.0%6.2% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/anfar/search-terms)
## **Top anfar products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$13K30%$26K45%$40K60%$53K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**ANFAR LONDON Midnight Frost Tangerine Eau de Parfum 100ml Dubai Perfume for Men Long Lasting Citrus Amber Musk Fragrance Luxury Arabian Cologne**ANFAR LONDON**$39.69**4.5★117 rev](https://www.amazon.com/dp/B0FXHQNF2L) [2**Anfar Ma Belle for Women - 3.4 oz Extrait De Parfum Spray**Anfar**$43.67**4.5★37 rev](https://www.amazon.com/dp/B0DJT2FTP8) [3**ANFAR LONDON Midnight Frost Intense Pour Homme Perfume Extrait de Parfum for Men 3.4 fl oz Apple Lemon Plum Notes 100ml**ANFAR LONDON**$34.66**4.4★141 rev](https://www.amazon.com/dp/B0DFQK4F7R) [4**Anfar London - Midnight Frost Intense by Anfar for Women - 3.4 oz Extrait De Parfum Spray**Anfar**$28.42**4.4★91 rev](https://www.amazon.com/dp/B0DHSSGV3L) [5**Disney Princess Belle Toddler Girl Dresses 2 Pack Yellow Ruffle Sleeve Costume & Casual Sleeveless Sundress Set Birthday Summer Outfits Clothes 4-5T**Disney**$29.41**4.8★430 rev](https://www.amazon.com/dp/B0DXL2RNRH)
### **Newest**
by launch date
[**ANFAR LONDON Midnight Frost Tangerine Eau de Parfum 100ml Dubai Perfume for Men Long Lasting Citrus Amber Musk Fragrance Luxury Arabian Cologne**ANFAR LONDON**$39.69**117 rev9mo ago](https://www.amazon.com/dp/B0FXHQNF2L) [**Disney Princess Belle Toddler Girl Dresses 2 Pack Yellow Ruffle Sleeve Costume & Casual Sleeveless Sundress Set Birthday Summer Outfits Clothes 4-5T**Disney**$29.41**430 rev1y ago](https://www.amazon.com/dp/B0DXL2RNRH) [**Anfar Ma Belle for Women - 3.4 oz Extrait De Parfum Spray**Anfar**$43.67**37 rev1y ago](https://www.amazon.com/dp/B0DJT2FTP8) [**Anfar London - Midnight Frost Intense by Anfar for Women - 3.4 oz Extrait De Parfum Spray**Anfar**$28.42**91 rev1y ago](https://www.amazon.com/dp/B0DHSSGV3L) [**ANFAR LONDON Midnight Frost Intense Pour Homme Perfume Extrait de Parfum for Men 3.4 fl oz Apple Lemon Plum Notes 100ml**ANFAR LONDON**$34.66**141 rev1y ago](https://www.amazon.com/dp/B0DFQK4F7R)
### **Trending**
90-day click momentum
[**Disney Princess Belle Toddler Girl Dresses 2 Pack Yellow Ruffle Sleeve Costume & Casual Sleeveless Sundress Set Birthday Summer Outfits Clothes 4-5T**Disney**$29.41**4.8★**▲ 150%**](https://www.amazon.com/dp/B0DXL2RNRH) [**Anfar Ma Belle for Women - 3.4 oz Extrait De Parfum Spray**Anfar**$43.67**4.5★**▲ 39%**](https://www.amazon.com/dp/B0DJT2FTP8) [**ANFAR LONDON Midnight Frost Tangerine Eau de Parfum 100ml Dubai Perfume for Men Long Lasting Citrus Amber Musk Fragrance Luxury Arabian Cologne**ANFAR LONDON**$39.69**4.5★**— 8%**](https://www.amazon.com/dp/B0FXHQNF2L) [**ANFAR LONDON Midnight Frost Intense Pour Homme Perfume Extrait de Parfum for Men 3.4 fl oz Apple Lemon Plum Notes 100ml**ANFAR LONDON**$34.66**4.4★**▼ 29%**](https://www.amazon.com/dp/B0DFQK4F7R) [**Anfar London - Midnight Frost Intense by Anfar for Women - 3.4 oz Extrait De Parfum Spray**Anfar**$28.42**4.4★**▼ 50%**](https://www.amazon.com/dp/B0DHSSGV3L)
## **What buyers say about anfar**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**69%
*“Great fragrance”*
**Value For Money**15%
*“Well worth the money”*
**Quality-Overall**3%
*“Great quality”*
**Suitability Hot Weather**3%
*“Perfect for the coming summer season”*
**Durability**2%
*“lasts a while”*
**Size-Overall**2%
*“Love this for my top people this fits the bill”*
**Soft Feel**2%
*“Soft”*
**Design-Overall**1%
*“the bottle design is beautiful”*
**Gifting Purpose**1%
*“is a big bottle great gift for my dad”*
**Suitability Dry Skin**1%
*“it last long on skin”*
### **What buyers complain about **
**Smell**56%
*“Smells too strong”*
**Value For Money**23%
*“A dupe for a very expensive work of art”*
**Durability**10%
*“Doesnt last long”*
### **Top return reasons **
**Length**60%
**Waist Fit**20%
**Size-Overall**20%
## **Common questions**
- **Is anfar profitable to sell on Amazon United States?**
- The niche generates $88K/yr across 5 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +27.4%. Flapen's verdict: Skip it (43/100).
- **How competitive is the anfar niche?**
- 3 brands and 26 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in anfar?**
- Top complaints mined from reviews: Smell, Value For Money, Durability. The return rate is 0.1%.
- **What does it cost to enter the anfar niche?**
- Listings span $28.42–$43.67; the average listing price is $35.17 (sweet spot $15–$100). The average incumbent carries 163 reviews — the moat a new listing must climb.
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