---
title: "Amika Hair Spray — $471K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/amika-hair-spray"
last_updated: "2026-08-09T13:21:28.391Z"
locale: en
meta:
description: "Niche score 52/100 · $471K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · $471K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Amika Hair Spray — $471K/yr Amazon US Niche (2026) - Flapen"
---
# **amika hair spray**
**Worth a look**
Shows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size 59Growth 55Conversion 87Competition 5Returns 100Price range 89Avg price 93Brand share 0Review moat 30Quality gap 52
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$22.06**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.81–$30.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****10.0%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$471K**
$471K/yr · 213K searches
**Growth**
**Good****+27.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****3,512.86**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****94%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, amika hair spray is a $471K/yr Amazon United States market (213K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **amika hair spray market data**
- **Units sold / yr**
- **25K–30K**
- avg 3,000–4,000/product
- **Revenue / yr**
- **$552K–$662K**
- units × avg price
- **Conversion rate**
- **10.0%**
- **Avg BSR**
- **#93**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **100 months**
- **Avg seller age**
- **158 days**
## **Competition & brand share**
The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**1 **—flat
**Sellers**
**2**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**94%**
Top 20: 100%
**Open market**
**0%**
- Amika100%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +27.7% search growth over the last 90 days.
10K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/amika-hair-spray/trend)
## **Top amika hair spray search terms**
- **amika hair spray**144K/yr+17.1%10.7% conv. - **amika hairspray**33K/yr+53.4%9.0% conv. - **amika fluxus touchable hairspray**19K/yr+37.9%12.1% conv. - **amika touchable hairspray**6K/yr+61.4%12.6% conv. - **hair spray amika**5K/yr+46.2%8.9% conv. - **amika hairspray for women**3K/yr+92.5%12.2% conv. - **amika hair spray women**1K/yr+127.3%9.9% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/amika-hair-spray/search-terms)
## **Top amika hair spray products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$47K20%$94K30%$141K40%$189K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 7 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**amika fluxus touchable hairspray 2.5oz**Amika**$14.83**4.5★4,360 rev](https://www.amazon.com/dp/B0F8PGMHVR) [2**amika fluxus touchable hairspray**Amika**$25.15**4.5★4,360 rev](https://www.amazon.com/dp/B07H43JVLH) [3**amika headstrong intense hold hairspray**Amika**$25.85**4.6★2,833 rev](https://www.amazon.com/dp/B07H43JVM7) [4**amika headstrong intense hold hairspray 2.5oz**Amika**$14.81**4.6★2,833 rev](https://www.amazon.com/dp/B0F8PF4CCP) [5**amika the shield anti-humidity spray 2.5oz**Amika**$13.81**4.3★4,866 rev](https://www.amazon.com/dp/B0F8PDRZGK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**amika fluxus touchable hairspray 2.5oz**Amika**$14.83**4,360 rev1y ago](https://www.amazon.com/dp/B0F8PGMHVR) [**amika headstrong intense hold hairspray 2.5oz**Amika**$14.81**2,833 rev1y ago](https://www.amazon.com/dp/B0F8PF4CCP) [**amika the shield anti-humidity spray 2.5oz**Amika**$13.81**4,866 rev1y ago](https://www.amazon.com/dp/B0F8PDRZGK) [**amika rising star volumizing finishing spray 5.3oz**Amika**$29.29**472 rev1y ago](https://www.amazon.com/dp/B0DJZMXYRR) [**amika headstrong intense hold hairspray**Amika**$25.85**2,833 rev7y ago](https://www.amazon.com/dp/B07H43JVM7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**amika fluxus touchable hairspray 2.5oz**Amika**$14.83**4.5★**▲ 111%**](https://www.amazon.com/dp/B0F8PGMHVR) [**amika the shield anti-humidity spray 2.5oz**Amika**$13.81**4.3★**▲ 52%**](https://www.amazon.com/dp/B0F8PDRZGK) [**amika headstrong intense hold hairspray 2.5oz**Amika**$14.81**4.6★**▲ 44%**](https://www.amazon.com/dp/B0F8PF4CCP) [**amika headstrong intense hold hairspray**Amika**$25.85**4.6★**▼ 20%**](https://www.amazon.com/dp/B07H43JVM7) [**amika the shield anti-humidity spray**Amika**$30.67**4.3★**▼ 28%**](https://www.amazon.com/dp/B07H3HCB35)
**~~View all trending →~~**
## **What buyers say about amika hair spray**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**35%
*“Works well and has a nice subtle smell”*
**Quality-Overall**11%
*“Great Product”*
**Suitability Curly Hair**9%
*“it does help with the frizz for sure”*
**Suitability Humid Weather**5%
*“A must if you live in humid climate”*
**Weight Light**4%
*“Not too light”*
**Hair Growth**4%
*“My hair stays smooth”*
**Hair Styling**4%
*“strong hairspray”*
**Wrinkle**2%
*“Works well and helps frizz”*
**Value For Money**2%
*“it is worth every penny”*
**Protection**2%
*“Hair protectant”*
### **What buyers complain about **
**Value For Money**13%
*“Waste of money”*
**Functionality-Overall**11%
*“The spray nozzle did not work. Nothing would come out.”*
**Smell**10%
*“has an odd smell”*
**Suitability Humid Weather**8%
*“Does NOT work in South Carolina humidity”*
**Ease Of Use**7%
*“Hard to use product”*
**Moist/Dry**6%
*“dried my hair out”*
**Product Condition**5%
*“Used product received”*
**Quality-Overall**4%
*“not as good as I expected”*
**Adhesion/Stickiness**4%
*“it leaves my hair feeling sticky”*
**Oily/Greasy**3%
*“itll make your hair look greasy”*
## **Common questions**
- **Is amika hair spray profitable to sell on Amazon United States?**
- The niche generates $471K/yr across 7 tracked products. 90-day search growth is +27.7%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the amika hair spray niche?**
- 1 brands and 2 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in amika hair spray?**
- Top complaints mined from reviews: Value For Money, Functionality-Overall, Smell. The return rate is 0.0%.
- **When does demand for amika hair spray peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the amika hair spray niche?**
- Listings span $13.81–$30.67; the average listing price is $22.06 (sweet spot $15–$100). The average incumbent carries 3,513 reviews — the moat a new listing must climb.
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