---
title: "Trend — alpharet - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/alpharet/trend"
last_updated: "2026-08-09T17:32:25.171Z"
locale: en
meta:
  description: "Niche score 35/100 · $88K/yr market · 122K searches/yr · $13.52 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 35/100 · $88K/yr market · 122K searches/yr · $13.52 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — alpharet - Flapen"
---

# **alpharet**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 22Growth 26Conversion 61Competition 3Returns 97Price range 19Avg price 63Brand share 0Review moat 24Quality gap 58

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Avg price**

**Good****$13.52**

avg listing price — sweet spot $15–$100

**Conversion**

**Good****5.3%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+0.7%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****5,677.33**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****$88K**

$88K/yr · 122K searches

**Price range**

**Bad****$8.68–$16.51**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Bad****96%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Trend