---
title: "Trend — aloe vera oil - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/aloe-vera-oil/trend"
last_updated: "2026-08-09T23:08:31.196Z"
locale: en
meta:
  description: "Niche score 42/100 · $126K/yr market · 128K searches/yr · $15.98 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 42/100 · $126K/yr market · 128K searches/yr · $15.98 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — aloe vera oil - Flapen"
---

# **aloe vera oil**

**Skip it**

Soft demand (-17.3% this quarter) — this niche doesn't clear our bar today.

Market size 29Growth 16Conversion 68Competition 25Returns 97Price range 73Avg price 77Brand share 32Review moat 24Quality gap 33

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$15.98**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.77–$36.93**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****6.2%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****86%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****$126K**

$126K/yr · 128K searches

**Competition**

**Bad****70%**

top-5 click share — a locked-up shelf

**Review moat**

**Bad****6,068.35**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-17.3%**

90-day search growth — must beat 0% to launch

## Trend