---
title: "Aloderma Pure Aloe Vera Gel — $189K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/aloderma-pure-aloe-vera-gel"
last_updated: "2026-08-09T19:05:20.885Z"
locale: en
meta:
description: "Niche score 44/100 · $189K/yr market · 171K searches/yr · $15.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 44/100 · $189K/yr market · 171K searches/yr · $15.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Aloderma Pure Aloe Vera Gel — $189K/yr Amazon US Niche (2026) - Flapen"
---
# **aloderma pure aloe vera gel**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 38Growth 25Conversion 74Competition 18Returns 97Price range 62Avg price 77Brand share 0Review moat 24Quality gap 63
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$15.95**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****6.9%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$8.56–$25.48**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****$189K**
$189K/yr · 171K searches
**Growth**
**Bad****-0.4%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****5,347.07**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****78%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, aloderma pure aloe vera gel is a $189K/yr Amazon United States market (171K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–May–Jun. Verdict: Skip it — 44/100.
Data updated Jul 16, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **aloderma pure aloe vera gel market data**
- **Units sold / yr**
- **15K–20K**
- avg 750–1,000/product
- **Revenue / yr**
- **$239K–$319K**
- units × avg price
- **Conversion rate**
- **6.9%**
- **Avg BSR**
- **#579**
- **Page quality**
- **0%**
- **Prime**
- **80%**
- **Sponsored**
- **80%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **80 months**
- **Avg seller age**
- **124 days**
## **Competition & brand share**
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **▲rising
**Sellers**
**646**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**78%**
Top 20: 100%
**Open market**
**0%**
- Burt's Bees73% - Native21% - Vanicream2% - The Honest Company2% - Honest Beauty2%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -0.4% search growth over the last 90 days.
5K4KHoliday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Feb, May, Jun · busiest ÷ quietest = 2.5×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/aloderma-pure-aloe-vera-gel/trend)
## **Top aloderma pure aloe vera gel search terms**
- **native face moisturizer**28K/yr-4.1%1.6% conv. - **burts bees moisturizer**39K/yr+19.3%7.8% conv. - **burts bees face moisturizer**23K/yr+7.4%5.7% conv. - **burts bees face lotion**22K/yr-5.8%14.9% conv. - **native facial moisturizer**9K/yr+15.7%2.2% conv. - **native face lotion**12K/yr-19.9%2.2% conv. - **burts bees moisturizer for face**5K/yr+132.5%8.0% conv. - **burts bees face cream**10K/yr-18.2%12.9% conv. - **burts bees cream**7K/yr-14.5%4.2% conv. - **native moisturizer face**5K/yr-17.2%1.6% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/aloderma-pure-aloe-vera-gel/search-terms)
## **Top aloderma pure aloe vera gel products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$19K20%$38K30%$57K40%$76K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 15 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Burts Bees Calming Day Face Lotion With Aloe and Rice Milk Soothing Face Lotion for Sensitive Skin 98.9 Percent Natural Origin Skin Care 1.8 oz. Bottle**Burt's Bees**$11.80**4.5★11,665 rev](https://www.amazon.com/dp/B004VMGTY4) [2**Burts Bees Renewal Firming Face Cream Anti-Aging Retinol Alternative Moisturizing Natural Origin Skin Care 1.8 Ounce**Burt's Bees**$12.94**4.4★10,500 rev](https://www.amazon.com/dp/B00QSHEN0M) [3**Native Brightening Facial Serum Contains Naturally Derived Ingredients | Hydrating Serum with Vitamin C and Niacinamide Vitamin B3 Revitalize and Repair Your Skin Fragrance-Free 30ml 1 fl oz**Native**$25.48**4.6★388 rev](https://www.amazon.com/dp/B0BNNXRFYD) [4**Burts Bees Calming Night Cream With Aloe and Rice Milk Face Moisturizer For Sensitive Skin Infuses Skin With Moisture While You Sleep 98.8 Percent Natural Origin 1.8 oz. Tub**Burt's Bees**$13.27**4.4★4,883 rev](https://www.amazon.com/dp/B004VMGU8E) [5**Burts Bees SPF 30 Calming Day Face Lotion With Aloe and Rice Milk for Sensitive Skin Sunscreen Face Lotion Soothes Redness and Irritation 99.4 Percent Natural Origin Skin Care 1.8 oz. Tube**Burt's Bees**$13.12**4.1★231 rev](https://www.amazon.com/dp/B09BGGM51D)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Native Body Lotion Coconut & Vanilla 48-Hour Hydration for Dry & Sensitive Skin Made with Plant-Based Moisturizers like Shea Butter Silicone & Paraben Free 16.5 fl oz**Native**$12.54**4,770 rev2y ago](https://www.amazon.com/dp/B0D484X4RL) [**Burts Bees Clear and Balanced Skin Balancing Gel Cream With Squalane and Prebiotic Gel Moisturizer for Breakout-Prone Skin 1.8 oz. Bottle**Burt's Bees**$12.06**220 rev3y ago](https://www.amazon.com/dp/B0BXQW57KX) [**Native Brightening Facial Serum Contains Naturally Derived Ingredients | Hydrating Serum with Vitamin C and Niacinamide Vitamin B3 Revitalize and Repair Your Skin Fragrance-Free 30ml 1 fl oz**Native**$25.48**388 rev3y ago](https://www.amazon.com/dp/B0BNNXRFYD) [**Native Sensitive Daily Facial Moisturizer Gentle Face Lotion Hydrating Cream for Women and Men with Vitamin B3 & Aloe Lightweight Non Greasy Formula - 1.7 fl oz**Native**$16.35**855 rev3y ago](https://www.amazon.com/dp/B0BNNTC81G) [**Burts Bees Sensitive Moisturizing Cream With Aloe Vera and Rice Milk Face Moisturizer for Sensitive Skin 98.8 Percent Natural Origin Skin Care 3 oz. Package**Burt's Bees**$20.26**415 rev4y ago](https://www.amazon.com/dp/B0B69JZ94L)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Burts Bees SPF 30 Calming Day Face Lotion With Aloe and Rice Milk for Sensitive Skin Sunscreen Face Lotion Soothes Redness and Irritation 99.4 Percent Natural Origin Skin Care 1.8 oz. Tube**Burt's Bees**$13.12**4.1★**▲ 83%**](https://www.amazon.com/dp/B09BGGM51D) [**Vanicream Daily Facial Moisturizer With Ceramides and Hyaluronic Acid - Formulated Without Common Irritants for Those with Sensitive Skin 3 fl oz (Pack of 1)**Vanicream**$13.53**4.6★**▲ 40%**](https://www.amazon.com/dp/B08BW46XXK) [**Native Brightening Facial Serum Contains Naturally Derived Ingredients | Hydrating Serum with Vitamin C and Niacinamide Vitamin B3 Revitalize and Repair Your Skin Fragrance-Free 30ml 1 fl oz**Native**$25.48**4.6★**▲ 35%**](https://www.amazon.com/dp/B0BNNXRFYD) [**Native Body Lotion Coconut & Vanilla 48-Hour Hydration for Dry & Sensitive Skin Made with Plant-Based Moisturizers like Shea Butter Silicone & Paraben Free 16.5 fl oz**Native**$12.54**4.6★**▲ 24%**](https://www.amazon.com/dp/B0D484X4RL) [**Burts Bees Calming Day Face Lotion With Aloe and Rice Milk Soothing Face Lotion for Sensitive Skin 98.9 Percent Natural Origin Skin Care 1.8 oz. Bottle**Burt's Bees**$11.80**4.5★**▲ 13%**](https://www.amazon.com/dp/B004VMGTY4)
**~~View all trending →~~**
## **What buyers say about aloderma pure aloe vera gel**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**24%
*“Amazing moisturizer”*
**Smell**9%
*“Amazing smell”*
**Suitability Combination Skin**8%
*“works well for sensitive skin”*
**Soft Feel**7%
*“Makes my skin soft”*
**Quality-Overall**7%
*“Excellent product”*
**Value For Money**5%
*“Good value for the price”*
**Weight Light**4%
*“not too light”*
**Suitability Dry Skin**4%
*“Feels like it actually helps my dry skin”*
**Absorbency**3%
*“easily absorbed”*
**Allergies**3%
*“No irritations”*
### **What buyers complain about **
**Smell**19%
*“Not Fragrance Free”*
**Allergies**9%
*“Skin irritation”*
**Moist/Dry**6%
*“Not hydrating enough”*
**Thickness**5%
*“Not a super thick cream”*
**Sensitivity-Overall**3%
*“I have extremely sensitive”*
**Skin Health**3%
*“Pilling on Skin”*
**Suitability Dry Skin**3%
*“I hate the feeling of dry skin”*
**Oily/Greasy**3%
*“Greasy Face”*
**Value For Money**2%
*“overpriced”*
**Absorbency**2%
*“doesn't absorb as well”*
### **Top return reasons **
**Smell**20%
**Moist/Dry**14%
**Advertised Vs Actual Product**7%
**Motor Power**6%
**Leak-Proof**5%
**Suitability Dry Skin**4%
**Functionality-Overall**4%
**Value For Money**3%
**Product Condition**3%
**Skin Health**3%
## **Common questions**
- **Is aloderma pure aloe vera gel profitable to sell on Amazon United States?**
- The niche generates $189K/yr across 15 tracked products. 90-day search growth is -0.4%. Flapen's verdict: Skip it (44/100).
- **How competitive is the aloderma pure aloe vera gel niche?**
- 5 brands and 646 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in aloderma pure aloe vera gel?**
- Top complaints mined from reviews: Smell, Allergies, Moist/Dry. The return rate is 0.6%.
- **When does demand for aloderma pure aloe vera gel peak?**
- Demand peaks in Feb–May–Jun; the busiest month runs 2.5× the quietest.
- **What does it cost to enter the aloderma pure aloe vera gel niche?**
- Listings span $8.56–$25.48; the average listing price is $15.95 (sweet spot $15–$100). The average incumbent carries 5,347 reviews — the moat a new listing must climb.
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