---
title: "Trend — afro scrub - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/afro-scrub/trend"
last_updated: "2026-08-09T09:03:23.007Z"
locale: en
meta:
  description: "Niche score 39/100 · $114K/yr market · 157K searches/yr · $12.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 39/100 · $114K/yr market · 157K searches/yr · $12.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — afro scrub - Flapen"
---

# **afro scrub**

**Skip it**

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 27Growth 29Conversion 65Competition 25Returns 98Price range 64Avg price 56Brand share 3Review moat 49Quality gap 21

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Conversion**

**Good****5.7%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$8.57–$26.55**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$12.67**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****1,638.38**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+3.3%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$114K**

$114K/yr · 157K searches

**Competition**

**Bad****70%**

top-5 click share — a locked-up shelf

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****99%**

top-5 brand share — brand-locked demand

## Trend