---
title: "Aegyo Sal Pencil — $410K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/aegyo-sal-pencil"
last_updated: "2026-08-09T03:46:54.303Z"
locale: en
meta:
  description: "Niche score 58/100 · $410K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · $410K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Aegyo Sal Pencil — $410K/yr Amazon US Niche (2026) - Flapen"
---

# **aegyo sal pencil**

**Worth a look**

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 56Growth 19Conversion 56Competition 79Returns 98Price range 75Avg price 82Brand share 3Review moat 76Quality gap 76

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$17.76**

avg listing price — sweet spot $15–$100

**Competition**

**Great****36%**

top-5 click share — an open shelf

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Great****488.83**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****$1.63–$54.21**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$410K**

$410K/yr · 495K searches

**Conversion**

**Good****4.7%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-12.1%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****99%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, aegyo sal pencil is a $410K/yr Amazon United States market (495K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jul. Verdict: Worth a look — 58/100.

Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **aegyo sal pencil market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**40K–50K**</dd><dd>avg 750–1,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$710K–$888K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**4.7%**</dd>

<dt>**Avg BSR**</dt><dd>**#2,056**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**85%**</dd>

<dt>**Sponsored**</dt><dd>**54%**</dd>

<dt>**Out of stock**</dt><dd>**9.4%**</dd>

<dt>**Avg brand age**</dt><dd>**57 months**</dd>

<dt>**Avg seller age**</dt><dd>**128 days**</dd>

</dl>

## **Competition & brand share**

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

**Brands**

**7 **▼falling

**Sellers**

**580**

**Top-5 brand share**

**99%**

Top 20: 100%

**Top-5 click share**

**36%**

Top 20: 81%

**Open market**

**0%**

- CLIO PROFESSIONAL52% - Clio39% - Generic4% - Grocerama2% - Yasso1% - UNREAL1% - Open — no brand owns it (1 brand, 0%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -12.1% search growth over the last 90 days.

35K25KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.7×

[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/aegyo-sal-pencil/trend)

## **Top aegyo sal pencil search terms**

- **clio**300K/yr-3.6%4.1% conv. - **clio greek yogurt bars**97K/yr-29.1%8.0% conv. - **clio bars**22K/yr+32.0%6.9% conv. - **clio yogurt bars**28K/yr-30.0%2.8% conv. - **clio makeup**25K/yr-35.2%0.9% conv. - **clio cosmetics**10K/yr-21.2%1.3% conv. - **cilo**6K/yr+6.9%1.8% conv. - **clio bar**4K/yr-6.0%10.4% conv. - **clio bars yogurt**963/yr+52.7%2.3% conv. - **clio bars greek yogurt**2K/yr-57.6%3.6% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/aegyo-sal-pencil/search-terms)

## **Top aegyo sal pencil products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$12K6%$25K9%$37K12%$49K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Clio Zero Sugar Vanilla Yogurt Bars 4 Count 5.93 OZ](https://m.media-amazon.com/images/I/41MihXeXXdL.jpg)**Clio Zero Sugar Vanilla Yogurt Bars 4 Count 5.93 OZ**Clio**$5.96**4.0★407 rev](https://www.amazon.com/dp/B0CJGPVMQ9) [2![CLIO Pro Eye Palette Air 12-Color Eye Shadow Palette Matte Shimmer Mix Air-Fit Blendable Pigmented Buildable Color Low Fallout Warm Brown Nude Neutral Tone Daily Korean Makeup (08 LATTE SENIOR)](https://m.media-amazon.com/images/I/41zD6GdPWKL.jpg)**CLIO Pro Eye Palette Air 12-Color Eye Shadow Palette Matte Shimmer Mix Air-Fit Blendable Pigmented Buildable Color Low Fallout Warm Brown Nude Neutral Tone Daily Korean Makeup (08 LATTE SENIOR)**CLIO PROFESSIONAL**$23.80**4.6★519 rev](https://www.amazon.com/dp/B0CT2J3S2H) [3![Clio Raspberry Dark Chocolate Covered Mini Greek Yogurt Bar 8ct 6.21 OZ](https://m.media-amazon.com/images/I/41KrK6cPDWL.jpg)**Clio Raspberry Dark Chocolate Covered Mini Greek Yogurt Bar 8ct 6.21 OZ**Clio**$6.17**4.4★108 rev](https://www.amazon.com/dp/B0D7JRM8Y5) [4![Clio Zero Sugar Mixed Berry Yogurt Bars 4 Count 5.93 OZ](https://m.media-amazon.com/images/I/414+pRoiNsL.jpg)**Clio Zero Sugar Mixed Berry Yogurt Bars 4 Count 5.93 OZ**Clio**$5.97**4.0★373 rev](https://www.amazon.com/dp/B0CJGZR75L) [5![Clio Bar RFG Yogurt Greek Strawberry 1.76 Oz](https://m.media-amazon.com/images/I/413ciqMOvZL.jpg)**Clio Bar RFG Yogurt Greek Strawberry 1.76 Oz**Clio**$1.63**4.4★1,190 rev](https://www.amazon.com/dp/B078FHCJFZ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![CLIO Muse Master Eyeshadow Palette Korean Royal Heritage Edition Baked Cream Powder Formula Neutral Beige 6-Color with Matte & Shimmer for Daily Makeup Safe for Sensitive Eyes (03 BEIGE ONE STEP)](https://m.media-amazon.com/images/I/41+GX+deFdL.jpg)**CLIO Muse Master Eyeshadow Palette Korean Royal Heritage Edition Baked Cream Powder Formula Neutral Beige 6-Color with Matte & Shimmer for Daily Makeup Safe for Sensitive Eyes (03 BEIGE ONE STEP)**CLIO PROFESSIONAL**$19.16**54 rev5mo ago](https://www.amazon.com/dp/B0GJRPQKCB) [![Greek Strawberry and Vanilla Yogurt Bars 12 pk./1.76 oz](https://m.media-amazon.com/images/I/41aFRUcn9rL.jpg)**Greek Strawberry and Vanilla Yogurt Bars 12 pk./1.76 oz**Generic**$37.14**16 rev9mo ago](https://www.amazon.com/dp/B0FVMKTWXX) [![CLIO Kill Cover Mesh Glow Essential Cushion Foundation Buildable Ultra-Fit Coverage with Glow Finish Long-Lasting Hydration Flawless Cover for Sensitive & Dry Skin Korean Foundation (21N LINEN)](https://m.media-amazon.com/images/I/31cKRlH34nL.jpg)**CLIO Kill Cover Mesh Glow Essential Cushion Foundation Buildable Ultra-Fit Coverage with Glow Finish Long-Lasting Hydration Flawless Cover for Sensitive & Dry Skin Korean Foundation (21N LINEN)**CLIO PROFESSIONAL**$21.86**41 rev9mo ago](https://www.amazon.com/dp/B0FT28XTZ1) [![CLIO Kill Cover Mesh Glow Essential Cushion Foundation Buildable Ultra-Fit Coverage with Glow Finish Long-Lasting Hydration Flawless Cover for Sensitive & Dry Skin Korean Foundation (23N GINGER)](https://m.media-amazon.com/images/I/315r8aySioL.jpg)**CLIO Kill Cover Mesh Glow Essential Cushion Foundation Buildable Ultra-Fit Coverage with Glow Finish Long-Lasting Hydration Flawless Cover for Sensitive & Dry Skin Korean Foundation (23N GINGER)**CLIO PROFESSIONAL**$21.77**52 rev9mo ago](https://www.amazon.com/dp/B0FT28XK4D) [![CLIO Kill Cover Founwear Cushion Foundation Flawless Full Coverage with Matte Finish Covering Pigmentation and Blemish for Sensitive Skin Creamy Lightweight Texture Korean Cushion (23N GINGER)](https://m.media-amazon.com/images/I/41IzkEQRlbL.jpg)**CLIO Kill Cover Founwear Cushion Foundation Flawless Full Coverage with Matte Finish Covering Pigmentation and Blemish for Sensitive Skin Creamy Lightweight Texture Korean Cushion (23N GINGER)**CLIO PROFESSIONAL**$21.17**76 rev9mo ago](https://www.amazon.com/dp/B0FT25W1L6)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Clio Pina Colada Greek Yogurt Bar 4ct 7.05 OZ](https://m.media-amazon.com/images/I/51KOzAwz6ML.jpg)**Clio Pina Colada Greek Yogurt Bar 4ct 7.05 OZ**Clio**$5.09**4.0★**▲ 292%**](https://www.amazon.com/dp/B0CWLHV4NP) [![CLIO Muse Master Eyeshadow Palette Korean Royal Heritage Edition Baked Cream Powder Formula Neutral Beige 6-Color with Matte & Shimmer for Daily Makeup Safe for Sensitive Eyes (03 BEIGE ONE STEP)](https://m.media-amazon.com/images/I/41+GX+deFdL.jpg)**CLIO Muse Master Eyeshadow Palette Korean Royal Heritage Edition Baked Cream Powder Formula Neutral Beige 6-Color with Matte & Shimmer for Daily Makeup Safe for Sensitive Eyes (03 BEIGE ONE STEP)**CLIO PROFESSIONAL**$19.16**4.3★**▲ 264%**](https://www.amazon.com/dp/B0GJRPQKCB) [![CLIO Crystal Glam Tint Glossy Lip Tint with Glass-Like Shine Lightweight Buildable Lip Stain Long-Lasting Pigmented Color Non-Sticky Korean Lip Tint Safe for Sensitive Lips (020 VANILLA APPLE)](https://m.media-amazon.com/images/I/31eiWEkmbQL.jpg)**CLIO Crystal Glam Tint Glossy Lip Tint with Glass-Like Shine Lightweight Buildable Lip Stain Long-Lasting Pigmented Color Non-Sticky Korean Lip Tint Safe for Sensitive Lips (020 VANILLA APPLE)**CLIO PROFESSIONAL**$12.80**4.4★**▲ 147%**](https://www.amazon.com/dp/B0FBRSL154) [![CLIO Kill Cover Founwear Cushion Foundation Flawless Full Coverage with Matte Finish Covering Pigmentation and Blemish for Sensitive Skin Creamy Lightweight Texture Korean Cushion (23N GINGER)](https://m.media-amazon.com/images/I/41IzkEQRlbL.jpg)**CLIO Kill Cover Founwear Cushion Foundation Flawless Full Coverage with Matte Finish Covering Pigmentation and Blemish for Sensitive Skin Creamy Lightweight Texture Korean Cushion (23N GINGER)**CLIO PROFESSIONAL**$21.17**4.2★**▲ 92%**](https://www.amazon.com/dp/B0FT25W1L6) [![CLIO Kill Cover Mesh Glow Essential Cushion Foundation Buildable Ultra-Fit Coverage with Glow Finish Long-Lasting Hydration Flawless Cover for Sensitive & Dry Skin Korean Foundation (23N GINGER)](https://m.media-amazon.com/images/I/315r8aySioL.jpg)**CLIO Kill Cover Mesh Glow Essential Cushion Foundation Buildable Ultra-Fit Coverage with Glow Finish Long-Lasting Hydration Flawless Cover for Sensitive & Dry Skin Korean Foundation (23N GINGER)**CLIO PROFESSIONAL**$21.77**4.0★**▲ 79%**](https://www.amazon.com/dp/B0FT28XK4D)

**~~View all trending →~~**

## **What buyers say about aegyo sal pencil**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Eyelash Quality**19%

*“Great mascara”*

**Taste-Overall**11%

*“Delicious bars”*

**Color**8%

*“The colors are just gorgeous”*

**Quality-Overall**4%

*“The quality and perfect shade range make this a great value and Im using it every day”*

**Smudge Resistance**4%

*“Doesnt smudge”*

**Soft Feel**4%

*“Smooth as butter”*

**Value For Money**3%

*“Reasonably priced”*

**Ease Of Use**3%

*“Easy to use”*

**Durability**3%

*“holds up very well”*

**Health Benefits-Overall**2%

*“But healthy so yummy”*

### **What buyers complain about **

**Eyelash Quality**8%

*“Mascara can actually make my lashes look worse”*

**Taste-Overall**6%

*“Tastes artificial”*

**Ease Of Use**5%

*“it is extremely difficult to open”*

**Storage Temperature**4%

*“The issue is they arrived melted”*

**Smudge Resistance**4%

*“smudges”*

**Color**4%

*“Not very pigmented”*

**Value For Money**4%

*“Expensive”*

**Size-Overall**3%

*“Really small”*

**Moist/Dry**2%

*“The mascara was somewhat dry or not wet enough”*

**Durability**2%

*“Broken pencil”*

### **Top return reasons **

**Color**30%

**Advertised Vs Actual Product**12%

**Eyeliner Quality**10%

**Moist/Dry**8%

**Functionality-Overall**6%

**Value For Money**5%

**Water Resistance**3%

**Ease Of Use**2%

**Product Condition**2%

**Defective Material/Parts**2%

## **Common questions**

<dl>

<dt>**Is aegyo sal pencil profitable to sell on Amazon United States?**</dt><dd>The niche generates $410K/yr across 41 tracked products. 6 of 12 products launched in the last 360 days are still selling. 90-day search growth is -12.1%. Flapen's verdict: Worth a look (58/100).</dd>

<dt>**How competitive is the aegyo sal pencil niche?**</dt><dd>7 brands and 580 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 99% of demand.</dd>

<dt>**What do buyers complain about in aegyo sal pencil?**</dt><dd>Top complaints mined from reviews: Eyelash Quality, Taste-Overall, Ease Of Use. The return rate is 0.5%.</dd>

<dt>**When does demand for aegyo sal pencil peak?**</dt><dd>Demand peaks in Jul; the busiest month runs 1.7× the quietest.</dd>

<dt>**What does it cost to enter the aegyo sal pencil niche?**</dt><dd>Listings span $1.63–$54.21; the average listing price is $17.76 (sweet spot $15–$100). The average incumbent carries 489 reviews — the moat a new listing must climb.</dd>

</dl>

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