---
title: "Search terms — acqua di gio deodorant for men - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/acqua-di-gio-deodorant-for-men/search-terms"
last_updated: "2026-08-09T06:25:43.168Z"
locale: en
meta:
  description: "Niche score 47/100 · $127K/yr market · 39K searches/yr · $31.09 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 47/100 · $127K/yr market · 39K searches/yr · $31.09 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — acqua di gio deodorant for men - Flapen"
---

# **acqua di gio deodorant for men**

**Skip it**

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 29Growth 40Conversion 89Competition 14Returns 97Price range 95Avg price 95Brand share 0Review moat 28Quality gap 48

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$31.09**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$23.13–$44.31**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****10.4%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+12.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$127K**

$127K/yr · 39K searches

**Review moat**

**Okay****3,736.11**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****84%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Search terms