---
title: "Trend — acne body wash - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/acne-body-wash/trend"
last_updated: "2026-08-09T05:32:52.499Z"
locale: en
meta:
  description: "Niche score 64/100 · $2.6M/yr market · 1.6M searches/yr · $14.14 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 64/100 · $2.6M/yr market · 1.6M searches/yr · $14.14 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Trend — acne body wash - Flapen"
---

# **acne body wash**

**Launch it**

A $2.6M/yr market growing +22.1% this quarter with returns at 0.3% — clears our launch bar.

Market size 96Growth 51Conversion 93Competition 35Returns 99Price range 58Avg price 68Brand share 57Review moat 21Quality gap 50

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Market size**

**Incredible****$2.6M**

$2.6M/yr · 1.6M searches

**Conversion**

**Great****11.6%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Good****$14.14**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$4.99–$28.83**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Growth**

**Good****+22.1%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****10,927.14**

avg incumbent reviews — the moat a new listing must climb

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend