---
title: "613 Frontal — $31K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/beauty-personal-care/613-frontal"
last_updated: "2026-08-09T05:25:56.950Z"
locale: en
meta:
description: "Niche score 35/100 · $31K/yr market · 50K searches/yr · $47.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · $31K/yr market · 50K searches/yr · $47.99 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "613 Frontal — $31K/yr Amazon US Niche (2026) - Flapen"
---
# **613 frontal**
**Skip it**
A small market ($31K/yr) — this niche doesn't clear our bar today.
Market size 8Growth 14Conversion 16Competition 11Returns 55Price range 95Avg price 94Brand share 16Review moat 82Quality gap 73
**Price range**
**Incredible****$26.71–$87.04**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$47.99**
avg listing price — sweet spot $15–$100
**Review moat**
**Great****367.55**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Good****2.8%**
return rate — above 5% kills the launch gate
**Conversion**
**Bad****1.3%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****94%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-21.6%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****86%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$31K**
$31K/yr · 50K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United States niche tracking, 613 frontal is a $31K/yr Amazon United States market (50K searches/yr). The top 5 brands hold 94% of demand. Verdict: Skip it — 35/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **613 frontal market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **$24K–$36K**
- units × avg price
- **Conversion rate**
- **1.3%**
- **Avg BSR**
- **#1,302**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **91%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **23 months**
- **Avg seller age**
- **279 days**
## **Competition & brand share**
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▼falling
**Sellers**
**10**
**Top-5 brand share**
**94%**
Top 20: 100%
**Top-5 click share**
**86%**
Top 20: 100%
**Open market**
**3%**
- CYSDRH31% - Shining Girl29% - JOHLUA17% - GYAJEP13% - MSTOXIC4% - GZX3% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -21.6% search growth over the last 90 days.
1K750Prime Day '24Spike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/beauty-personal-care/613-frontal/trend)
## **Top 613 frontal search terms**
- **613 frontal**21K/yr-20.4%1.3% conv. - **blonde frontal**18K/yr-15.0%0.8% conv. - **613 lace frontal**3K/yr-13.5%0.9% conv. - **blonde lace frontal**3K/yr-20.8%0.7% conv. - **613 frontal only**3K/yr-53.7%1.2% conv. - **613 hd lace frontal**2K/yr-62.6%0.4% conv. [**All search terms **](https://flapen.com/research/us/beauty-personal-care/613-frontal/search-terms)
## **Top 613 frontal products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$3K20%$6K30%$9K40%$13K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**CYSDRH Honey Blonde Frontal Only Human Hair 0.10mm Ultra-thin Invisible 13x4 Skinlike Real HD Lace Front Closure Pre Cut Pre Plucked 100% Unprocessed Brazilian Virgin Human Hair - 10 Inch 613 Frontal**CYSDRH**$27.02**4.2★140 rev](https://www.amazon.com/dp/B0D6Y3JZ6W) [2**613 Frontal Straight 13x4 Transparent HD Lace Frontal Closure Ear To Ear Blonde 2A Brazilian Virgin Remy Human Hair Extension 100% Russian Blonde Human Hair for Women Pre Plucked 12 Inch**Shining Girl**$29.68**4.4★256 rev](https://www.amazon.com/dp/B09STKQ1D2) [3**Johlua 613 Blonde 13x6 HD Lace Frontal Straight Human Hair 12A Brazilian Virgin Remy Hair Free Part Blonde Frontal For Black Women Pre Plucked With Baby Hair 150% 16 Inch**JOHLUA**$75.49**4.2★8 rev](https://www.amazon.com/dp/B0GLFSXD7F) [4**613 Frontal 13x4 HD Transparent Lace Closure 100% Russian Blonde Human Hair Ear To Ear Blonde Frontal Free Part Natural Hairline 14 Inch**GYAJEP**$38.00**4.3★792 rev](https://www.amazon.com/dp/B0C9PMF42L) [5**613 Frontal Straight 13x4 Transparent HD Lace Frontal Closure Ear To Ear Blonde 12A Brazilian Virgin Remy Human Hair Extension 100% Russian Blonde Human Hair for Women Pre Plucked 10 Inch**Shining Girl**$26.71**4.4★256 rev](https://www.amazon.com/dp/B09ST564G5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Johlua 613 Blonde 13x6 HD Lace Frontal Straight Human Hair 12A Brazilian Virgin Remy Hair Free Part Blonde Frontal For Black Women Pre Plucked With Baby Hair 150% 16 Inch**JOHLUA**$75.49**8 rev4mo ago](https://www.amazon.com/dp/B0GLFSXD7F) [**613 Blonde Frontal Human Hair 13x4 Straight Transparent HD Lace Pre Plucked Natural Hairline with Baby Hair Ear to Ear 613 Frontal Only for Women 14 Inch**GIRLOFDREAMS**$37.52**10 rev1y ago](https://www.amazon.com/dp/B0DL2FD3ZG) [**CYSDRH Honey Blonde Frontal Only Human Hair 0.10mm Ultra-thin Invisible 13x4 Skinlike Real HD Lace Front Closure Pre Cut Pre Plucked 100% Unprocessed Brazilian Virgin Human Hair - 10 Inch 613 Frontal**CYSDRH**$27.02**140 rev2y ago](https://www.amazon.com/dp/B0D6Y3JZ6W) [**613 Frontal Straight 13x6 Transparent HD Lace Frontal Closure 12A Brazilian Virgin Remy Hair Free Part Ear to Ear Blonde Human Hair For Women Pre Plucked With Baby Hair 150% 14 Inch**MSTOXIC**$56.84**83 rev2y ago](https://www.amazon.com/dp/B0CR19BF68) [**GZX 26 Inch 613 Lace Front Wig Human Hair 13X4 Blonde Straight HD Transparent Lace Frontal Wigs Human Hair Pre Plucked with Baby Hair 180% Density Blonde Glueless Wigs Human Hair**GZX**$69.96**1,610 rev2y ago](https://www.amazon.com/dp/B0CTQ5BHYY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**613 Blonde Frontal Human Hair 13x4 Straight Transparent HD Lace Pre Plucked Natural Hairline with Baby Hair Ear to Ear 613 Frontal Only for Women 14 Inch**GIRLOFDREAMS**$37.52**4.4★**▲ 281%**](https://www.amazon.com/dp/B0DL2FD3ZG) [**Johlua 613 Blonde 13x6 HD Lace Frontal Straight Human Hair 12A Brazilian Virgin Remy Hair Free Part Blonde Frontal For Black Women Pre Plucked With Baby Hair 150% 16 Inch**JOHLUA**$75.49**4.2★**▲ 221%**](https://www.amazon.com/dp/B0GLFSXD7F) [**613 Frontal Straight 13x4 Transparent HD Lace Frontal Closure Ear To Ear Blonde 12A Brazilian Virgin Remy Human Hair Extension 100% Russian Blonde Human Hair for Women Pre Plucked 10 Inch**Shining Girl**$26.71**4.4★**▲ 136%**](https://www.amazon.com/dp/B09ST564G5) [**GZX 26 Inch 613 Lace Front Wig Human Hair 13X4 Blonde Straight HD Transparent Lace Frontal Wigs Human Hair Pre Plucked with Baby Hair 180% Density Blonde Glueless Wigs Human Hair**GZX**$69.96**4.2★**▲ 88%**](https://www.amazon.com/dp/B0CTQ5BHYY) [**613 Frontal Straight 13x4 Transparent HD Lace Frontal Closure Ear To Ear Blonde 2A Brazilian Virgin Remy Human Hair Extension 100% Russian Blonde Human Hair for Women Pre Plucked 12 Inch**Shining Girl**$29.68**4.4★**▲ 57%**](https://www.amazon.com/dp/B09STKQ1D2)
**~~View all trending →~~**
## **What buyers say about 613 frontal**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Wig/Artificial Hair Quality**28%
*“Good wig for the price”*
**Color**14%
*“The color is very vibrant”*
**Quality-Overall**12%
*“Amazing quality”*
**Soft Feel**8%
*“And soft”*
**Size-Overall**6%
*“true to size”*
**Hair Styling**4%
*“Easy to style”*
**Thickness**4%
*“The hair is thick”*
**Value For Money**3%
*“Very Affordable”*
**Ease Of Use**2%
*“easy to work with”*
**Texture/Consistency-Overall**2%
*“soft texture”*
### **What buyers complain about **
**Wig/Artificial Hair Quality**16%
*“this wig is NOT HUMAN”*
**Hair Related**12%
*“hair falls out like crazy”*
**Color**8%
*“was supposed to he darker”*
**Thickness**7%
*“Thin mix”*
**Size-Overall**5%
*“Super long”*
**Quality-Overall**4%
*“not the best”*
**Advertised Vs Actual Product**3%
*“Not like picture”*
**Smell**2%
*“It did have a slight factory smell”*
**Material Quality**2%
*“its definitely a blend of synthetic”*
**Suitability Long Hair**2%
*“Wouldnt recommend this wig unless youre trying to take it off the next day”*
### **Top return reasons **
**Wig/Artificial Hair Quality**35%
**Advertised Vs Actual Product**11%
**Color**10%
**Size-Overall**9%
**Quality-Overall**5%
**Suitability Straight Hair**4%
**Hair Related**4%
**Suitability Long Hair**3%
**Thin**3%
**Material Quality**3%
## **Common questions**
- **Is 613 frontal profitable to sell on Amazon United States?**
- The niche generates $31K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -21.6%. Flapen's verdict: Skip it (35/100).
- **How competitive is the 613 frontal niche?**
- 8 brands and 10 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 94% of demand.
- **What do buyers complain about in 613 frontal?**
- Top complaints mined from reviews: Wig/Artificial Hair Quality, Hair Related, Color. The return rate is 2.8%.
- **When does demand for 613 frontal peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the 613 frontal niche?**
- Listings span $26.71–$87.04; the average listing price is $47.99 (sweet spot $15–$100). The average incumbent carries 368 reviews — the moat a new listing must climb.
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