---
title: "Urinal for Toddlers — $468K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/baby-products/urinal-for-toddlers"
last_updated: "2026-08-09T07:05:15.469Z"
locale: en
meta:
description: "Niche score 55/100 · $468K/yr market · 492K searches/yr · $18.56 avg price. Soft demand (-7.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 55/100 · $468K/yr market · 492K searches/yr · $18.56 avg price. Soft demand (-7.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Urinal for Toddlers — $468K/yr Amazon US Niche (2026) - Flapen"
---
# **urinal for toddlers**
**Worth a look**
Shows sweet-spot pricing room ($9.05–$59.00), but soft demand (-7.9% this quarter) keeps it on the watch list.
Market size 58Growth 21Conversion 59Competition 52Returns 42Price range 85Avg price 84Brand share 75Review moat 24Quality gap 78
**Price range**
**Great****$9.05–$59.00**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$18.56**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****60%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Good****5.1%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$468K**
$468K/yr · 492K searches
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Returns**
**Okay****3.6%**
return rate — above 5% kills the launch gate
**Review moat**
**Bad****5,393.62**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-7.9%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, urinal for toddlers is a $468K/yr Amazon United States market (492K searches/yr). The top 5 brands hold 60% of demand. Verdict: Worth a look — 55/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **urinal for toddlers market data**
- **Units sold / yr**
- **20K–25K**
- avg 1,000–1,250/product
- **Revenue / yr**
- **$371K–$464K**
- units × avg price
- **Conversion rate**
- **5.1%**
- **Avg BSR**
- **#63**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **71%**
- **Out of stock**
- **15.4%**
- **Avg brand age**
- **40 months**
- **Avg seller age**
- **192 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **▼falling
**Sellers**
**24**
**Top-5 brand share**
**60%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 99%
**Open market**
**32%**
- Xeehwb13% - Nuby13% - AOMOMO12% - Soraco11% - FORYEE11% - Zddaoole8%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.9% search growth over the last 90 days.
18K13KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/baby-products/urinal-for-toddlers/trend)
## **Top urinal for toddlers search terms**
- **toddler urinal**84K/yr-10.0%5.3% conv. - **urinal for kids**28K/yr+110.1%4.6% conv. - **kids urinal**33K/yr+4.3%4.3% conv. - **potty training urinal**42K/yr-6.1%4.9% conv. - **urinal for toddlers boys**74K/yr-56.8%3.6% conv. - **toddler urinals for potty training**42K/yr-18.7%5.4% conv. - **frog urinal potty training**26K/yr-5.0%7.3% conv. - **kids urinal for boys**28K/yr-17.0%3.7% conv. - **potty training urinal for boys**17K/yr+0.2%3.8% conv. - **boys urinal**16K/yr-6.6%4.5% conv. [**All search terms **](https://flapen.com/research/us/baby-products/urinal-for-toddlers/search-terms)
## **Top urinal for toddlers products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$19K8%$37K12%$56K16%$75K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Nuby My Real Training Urinal - Freestanding - With Life-Like Flush Button and Sound - Potty Training for Boys - 18+ Months - White**Nuby**$28.47**4.6★695 rev](https://www.amazon.com/dp/B0BLWFQZNC) [2**Frog Pee Training Urinal Frog Potty Training Urinal for Toddler Boys with Spinning Target Wall Mounted Boys Pee Trainer with Hook Green**AOMOMO**$15.52**4.2★8,364 rev](https://www.amazon.com/dp/B012ZPXF4A) [3**Soraco Cute Frog Potty Training Urinal for Boys with Funny Aiming Target Toddler Urinals for Potty Training (Green)**Soraco**$15.13**4.2★10,535 rev](https://www.amazon.com/dp/B01ALIQ6RG) [4**Foryee Cute Frog Potty Training Urinal for Boys with Funny Aiming Target - Blackish Green**FORYEE**$16.48**4.3★22,644 rev](https://www.amazon.com/dp/B00VP6Z3HI) [5**Frog Pee Training Cute Potty Training Urinal for Boys with Funny Aiming Target Green Urinals for Toddler Boy**Zddaoole**$12.46**4.2★61 rev](https://www.amazon.com/dp/B0GRXV8VCR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Frog Pee Training Cute Potty Training Urinal for Boys with Funny Aiming Target Green Urinals for Toddler Boy**Zddaoole**$12.46**61 rev4mo ago](https://www.amazon.com/dp/B0GRXV8VCR) [**Cute Frog Urinal Standing Potty Training Urinal for Boys Pee Training Toilet with Funny Aiming Target Easy to Clean & Portable**Lunnalle**$16.00**4 rev6mo ago](https://www.amazon.com/dp/B0GDJ6547S) [**Dreambaby Pee-Pod Toilet Training Urinal - Frog Potty with Removable Bowl & Spinning Target - Portable Toddler Urinal for Boys**Dreambaby**$13.03**334 rev1y ago](https://www.amazon.com/dp/B07R8YD38S) [**Frog Pee Training with Brush and Hooks Green Cute Potty Training Urinal Potty Training Toilet for Boys Kids Toddler with Funny Aiming Target Frog Shape Pee Trainer**Cmaqpw**$14.32**267 rev2y ago](https://www.amazon.com/dp/B0CYBT9YKR) [**Potty Toilet Training for Boys Frog Design Potty Urinal for Boys Toilet Training Aid**tikono**$13.50**109 rev2y ago](https://www.amazon.com/dp/B0BVMD665J)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Frog Pee Training Cute Potty Training Urinal for Boys with Funny Aiming Target Green Urinals for Toddler Boy**Zddaoole**$12.46**4.2★**▲ 314%**](https://www.amazon.com/dp/B0GRXV8VCR) [**Boboking Boys Training Toddler Underwear Truck Potty Briefs For Boys Size 3**Boboking**$21.02**4.6★**▲ 258%**](https://www.amazon.com/dp/B0CGKKPCYL) [**Dreambaby Pee-Pod Toilet Training Urinal - Frog Potty with Removable Bowl & Spinning Target - Portable Toddler Urinal for Boys**Dreambaby**$13.03**4.5★**▲ 156%**](https://www.amazon.com/dp/B07R8YD38S) [**Cute Frog Urinal Standing Potty Training Urinal for Boys Pee Training Toilet with Funny Aiming Target Easy to Clean & Portable**Lunnalle**$16.00**3.3★**▲ 153%**](https://www.amazon.com/dp/B0GDJ6547S) [**Potty Toilet Training for Boys Frog Design Potty Urinal for Boys Toilet Training Aid**tikono**$13.50**4.6★**— 8%**](https://www.amazon.com/dp/B0BVMD665J)
**~~View all trending →~~**
## **What buyers say about urinal for toddlers**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Cleaning**15%
*“The flush button makes good use for cleaning purposes”*
**Fun/Entertainment Experience**12%
*“It is excellent for when we are potty training our babies”*
**Ease Of Use**11%
*“Always comes in handy”*
**Quality-Overall**8%
*“The quality is good”*
**Size-Overall**7%
*“Great size”*
**Value For Money**6%
*“really worth the money”*
**Design-Overall**4%
*“The design is super cute”*
**Weight Light**4%
*“The urinal is lightweight”*
**Leak-Proof**3%
*“It does not leak”*
**Advertised Vs Actual Product**3%
*“Works as intended”*
### **What buyers complain about **
**Size-Overall**24%
*“Extremely small”*
**Strength**8%
*“Real flimsy”*
**Leak-Proof**7%
*“LEAKS”*
**Adhesion/Stickiness**5%
*“Adhesive strength is awful”*
**Quality-Overall**4%
*“Bad Quality”*
**Water Resistance**3%
*“spill all the water”*
**Value For Money**3%
*“Waste of money”*
**Design-Overall**3%
*“not very well constructed”*
**Instructions/User Manual/Troubleshooting**2%
*“No instructions”*
**Noise Level**2%
*“The flush noise is loud and annoying”*
### **Top return reasons **
**Size-Overall**41%
**Defective Material/Parts**13%
**Advertised Vs Actual Product**6%
**Age Suitability**5%
**Adhesion/Stickiness**5%
**Functionality-Overall**4%
**Product Condition**3%
**Leak-Proof**2%
**Strength**2%
**Quality-Overall**2%
## **Common questions**
- **Is urinal for toddlers profitable to sell on Amazon United States?**
- The niche generates $468K/yr across 21 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -7.9%. Flapen's verdict: Worth a look (55/100).
- **How competitive is the urinal for toddlers niche?**
- 18 brands and 24 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 60% of demand.
- **What do buyers complain about in urinal for toddlers?**
- Top complaints mined from reviews: Size-Overall, Strength, Leak-Proof. The return rate is 3.6%.
- **When does demand for urinal for toddlers peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the urinal for toddlers niche?**
- Listings span $9.05–$59.00; the average listing price is $18.56 (sweet spot $15–$100). The average incumbent carries 5,394 reviews — the moat a new listing must climb.
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