---
title: "Toy Story Cup — $91K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/baby-products/toy-story-cup"
last_updated: "2026-08-09T07:21:58.957Z"
locale: en
meta:
description: "Niche score 51/100 · $91K/yr market · 217K searches/yr · $16.21 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 51/100 · $91K/yr market · 217K searches/yr · $16.21 avg price. Strong incumbent ratings (4.7★) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Toy Story Cup — $91K/yr Amazon US Niche (2026) - Flapen"
---
# **toy story cup**
**Worth a look**
Shows low returns (1.2%), but strong incumbent ratings (4.7★) keeps it on the watch list.
Market size 23Growth 79Conversion 32Competition 67Returns 91Price range 52Avg price 78Brand share 38Review moat 24Quality gap 22
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Growth**
**Great****+69.3%**
90-day search growth — must beat 0% to launch
**Avg price**
**Great****$16.21**
avg listing price — sweet spot $15–$100
**Competition**
**Good****45%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****$4.02–$26.93**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****2.6%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****6,237.68**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$91K**
$91K/yr · 217K searches
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, toy story cup is a $91K/yr Amazon United States market (217K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jan–Feb–Mar–Jun. Verdict: Worth a look — 51/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **toy story cup market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$81K–$97K**
- units × avg price
- **Conversion rate**
- **2.6%**
- **Avg BSR**
- **#576**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **68%**
- **Out of stock**
- **14.6%**
- **Avg brand age**
- **29 months**
- **Avg seller age**
- **148 days**
## **Competition & brand share**
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▼falling
**Sellers**
**24**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**45%**
Top 20: 92%
**Open market**
**15%**
- Zak Designs41% - Simple Modern16% - The First Years11% - Glad10% - Joyhaven4% - NUK3% - Open — no brand owns it (9 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +69.3% search growth over the last 90 days.
18K13KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb, Mar, Jun · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/us/baby-products/toy-story-cup/trend)
## **Top toy story cup search terms**
- **toy story cups**64K/yr+131.7%2.0% conv. - **toy story cup**54K/yr+65.0%1.6% conv. - **toy story tumbler**12K/yr+438.1%0.4% conv. - **toy story sippy cup**22K/yr+11.2%2.5% conv. - **toy story zak cup**8K/yr+14.1%3.7% conv. - **zak toy story**6K/yr+98.4%3.4% conv. - **zak toy story cup**9K/yr-2.4%3.2% conv. - **toy story toddler cup**10K/yr+4.7%3.0% conv. - **toy story cups for toddlers**12K/yr-17.9%2.6% conv. - **toy story party cups**7K/yr+83.5%1.8% conv. [**All search terms **](https://flapen.com/research/us/baby-products/toy-story-cup/search-terms)
## **Top toy story cup products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$4K8%$7K12%$11K16%$15K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Zak Designs Disney Pixar Toy Story Kelso Toddler Tumblers For Travel or At Home 15oz 2-Pack Durable Plastic Sippy Cups With Leak-Proof Design is Perfect For Kids (Woody Buzz & Friends)**Zak Designs**$14.07**4.6★31,471 rev](https://www.amazon.com/dp/B0GCMDJ6QW) [2**Zak Designs Kelso 15 oz Tumbler Set (Toy Story 4 - Woody & Buzz 2pc Set) Toddlers Cup Leak-Proof Screw-On Lid with Straw Made of Durable Plastic and Silicone Perfect Bundle for Kids**Zak Designs**$17.91**4.6★31,471 rev](https://www.amazon.com/dp/B084WXR3WN) [3**Zak Designs Disney Pixar Toy Story Sage Kids Water Bottle For School or Travel 16oz Durable Plastic Water Bottle With Straw Handle and Leak-Proof Pop-Up Spout Cover (Woody & Friends)**Zak Designs**$9.89**4.6★22,579 rev](https://www.amazon.com/dp/B0GH5WLY73) [4**The First Years Take & Toss Toy Story Straw Cups - Spill-Proof Kids Cups with Snap-On Lids and Straws - Portable and Dishwasher Safe - 10 Oz - 10 Count - Ages 18 Months and Up**The First Years**$15.78**4.8★2,334 rev](https://www.amazon.com/dp/B0FQY9Y9RW) [5**Simple Modern Disney Pixar Kids Water Bottle with Straw Lid | 14oz Insulated Stainless Steel Kids Tumbler & Spill Proof Toddler Cup for School Girls Boys | Summit | Buzz and Woody Adventures**Simple Modern**$22.72**4.6★8,285 rev](https://www.amazon.com/dp/B0FFVVGLQ5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**WPDISCZ 40 pcs cute story cups 40Pcs Cartoon Party Cups 12oz Story Drinking Cups Cartoon Party Decorations Toy Disposable Plastic Cup for Toy Birthday Party Supplies**WPDISCZ**$16.30**0 rev2mo ago](https://www.amazon.com/dp/B0GYR3VGDL) [**THERMOS FUNTAINER 16 Ounce Stainless Steel Vacuum Insulated Bottle with Wide Spout Lid Toy Story Buzz**THERMOS**$21.69**11,073 rev3mo ago](https://www.amazon.com/dp/B0GWGJWSCG) [**Zak Designs Disney Pixar Toy Story Capri Toddler Tumbler For Travel or At Home 10oz 2-Pack Durable Plastic Sippy Cups With Handle and Leak-Proof Design are Perfect For Kids (Woody Buzz & Friends)**Zak Designs**$18.63**395 rev3mo ago](https://www.amazon.com/dp/B0GN2BKHDF) [**Zak Designs Disney Pixar Toy Story Sage Kids Water Bottle For School or Travel 16oz Durable Plastic Water Bottle With Straw Handle and Leak-Proof Pop-Up Spout Cover (Woody & Friends)**Zak Designs**$9.89**22,579 rev5mo ago](https://www.amazon.com/dp/B0GH5WLY73) [**NUK First Choice Toy Story Active Cup 2.0 10oz. Soft Spout Sippy Cup with On-the-Go Carry Clip Lightweight Leak Proof Spill Proof Cup 2-pack**NUK**$13.96**3,930 rev5mo ago](https://www.amazon.com/dp/B0GC1JCYTJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**WPDISCZ 40 pcs cute story cups 40Pcs Cartoon Party Cups 12oz Story Drinking Cups Cartoon Party Decorations Toy Disposable Plastic Cup for Toy Birthday Party Supplies**WPDISCZ**$16.30**0.0★**▲ 135%**](https://www.amazon.com/dp/B0GYR3VGDL) [**THERMOS FUNTAINER 16 Ounce Stainless Steel Vacuum Insulated Bottle with Wide Spout Lid Toy Story Buzz**THERMOS**$21.69**4.7★**▲ 135%**](https://www.amazon.com/dp/B0GWGJWSCG) [**Joyhaven 24 Toy Party Favors Cups with Lids and Straws - 16oz Reusable Plastic Cups Toy Themed Birthday Party Decorations Supplies for Kids Baby Shower Goodie Bag Stuffers**Joyhaven**$26.93**4.1★**▲ 134%**](https://www.amazon.com/dp/B0GJBSC9Z5) [**Disney Toy Story Baseball Cap and Sunglasses Set for Boys UV 400 Sun Protection Buzz Lightyear Woody Gifts for Boys (Multi Toy Story)**Get Trend**$22.87**4.7★**▲ 115%**](https://www.amazon.com/dp/B0FP57KRS5) [**Zak Designs Disney Pixar Toy Story Kelso Toddler Tumblers For Travel or At Home 15oz 2-Pack Durable Plastic Sippy Cups With Leak-Proof Design is Perfect For Kids (Woody Buzz & Friends)**Zak Designs**$14.07**4.6★**▲ 87%**](https://www.amazon.com/dp/B0GCMDJ6QW)
**~~View all trending →~~**
## **What buyers say about toy story cup**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Leak-Proof**15%
*“they don't leak”*
**Quality-Overall**11%
*“Best quality”*
**Design-Overall**7%
*“The design is adorable which is perfect for any Toy Story fan”*
**Size-Overall**6%
*“Good size”*
**Durability**6%
*“Cute and durable”*
**Ease Of Cleaning**5%
*“These cups are easy to clean”*
**Strength**4%
*“not flimsy at all”*
**Color**4%
*“the colors are bright”*
**Ease Of Use**4%
*“Easy to use”*
**Value For Money**4%
*“Great value”*
### **What buyers complain about **
**Design-Overall**14%
*“Design rubs right off”*
**Durability**12%
*“Broke in 2 months”*
**Leak-Proof**10%
*“And they also leak”*
**Quality-Overall**8%
*“Low quality graphics”*
**Value For Money**7%
*“Cheap”*
**Dishwasher Safe**3%
*“The cup doesnt go in the dishwasher”*
**Size-Overall**3%
*“They are large”*
**Color**2%
*“Do not purchase unless you want a plain colored water bottle after 3 months”*
**Ease Of Use**2%
*“these are hard to drink out of”*
**Advertised Vs Actual Product**2%
*“Super misleading”*
### **Top return reasons **
**Size-Overall**30%
**Leak-Proof**21%
**Value For Money**7%
**Advertised Vs Actual Product**7%
**Product Condition**4%
**Functionality-Overall**4%
**Color**3%
**Quality-Overall**3%
**Scratch Resistance**2%
**Measurement/Reading Accuracy**2%
## **Common questions**
- **Is toy story cup profitable to sell on Amazon United States?**
- The niche generates $91K/yr across 28 tracked products. 8 of 12 products launched in the last 360 days are still selling. 90-day search growth is +69.3%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the toy story cup niche?**
- 15 brands and 24 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in toy story cup?**
- Top complaints mined from reviews: Design-Overall, Durability, Leak-Proof. The return rate is 1.2%.
- **When does demand for toy story cup peak?**
- Demand peaks in Jan–Feb–Mar–Jun; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the toy story cup niche?**
- Listings span $4.02–$26.93; the average listing price is $16.21 (sweet spot $15–$100). The average incumbent carries 6,238 reviews — the moat a new listing must climb.
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