---
title: "Trend — toilet targets for potty training boys - Flapen"
canonical_url: "https://flapen.com/research/us/baby-products/toilet-targets-for-potty-training-boys/trend"
last_updated: "2026-08-09T06:32:42.342Z"
locale: en
meta:
  description: "Niche score 51/100 · $77K/yr market · 106K searches/yr · $14.55 avg price. Soft demand (-39.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · $77K/yr market · 106K searches/yr · $14.55 avg price. Soft demand (-39.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — toilet targets for potty training boys - Flapen"
---

# **toilet targets for potty training boys**

**Worth a look**

Shows low returns (1.4%), but soft demand (-39.7% this quarter) keeps it on the watch list.

Market size 19Growth 5Conversion 58Competition 48Returns 87Price range 79Avg price 71Brand share 63Review moat 86Quality gap 80

**Returns**

**Great****1.4%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****278.26**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Price range**

**Great****$2.46–$63.85**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****$14.55**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****67%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Good****5.0%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****56%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Bad****$77K**

$77K/yr · 106K searches

**Growth**

**Bad****-39.7%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")

## Trend