---
title: "Toddler Smoothie Cup — $71K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/baby-products/toddler-smoothie-cup"
last_updated: "2026-08-09T07:09:37.390Z"
locale: en
meta:
description: "Niche score 48/100 · $71K/yr market · 126K searches/yr · $23.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $71K/yr market · 126K searches/yr · $23.35 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Toddler Smoothie Cup — $71K/yr Amazon US Niche (2026) - Flapen"
---
# **toddler smoothie cup**
**Skip it**
A small market ($71K/yr) — this niche doesn't clear our bar today.
Market size 18Growth 22Conversion 30Competition 72Returns 66Price range 78Avg price 95Brand share 49Review moat 25Quality gap 70
**Avg price**
**Incredible****$23.35**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.55–$34.53**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****42%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Returns**
**Good****2.4%**
return rate — above 5% kills the launch gate
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****2.4%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Bad****4,611.33**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-6.8%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$71K**
$71K/yr · 126K searches
According to Flapen's Amazon United States niche tracking, toddler smoothie cup is a $71K/yr Amazon United States market (126K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 48/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **toddler smoothie cup market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **$70K–$93K**
- units × avg price
- **Conversion rate**
- **2.4%**
- **Avg BSR**
- **#83**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **92%**
- **Out of stock**
- **2.3%**
- **Avg brand age**
- **38 months**
- **Avg seller age**
- **159 days**
## **Competition & brand share**
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▼falling
**Sellers**
**30**
**Top-5 brand share**
**76%**
Top 20: 100%
**Top-5 click share**
**42%**
Top 20: 85%
**Open market**
**19%**
- Elk and Friends30% - Owala16% - WeeSprout13% - Gencywe9% - REDUCE8% - PandaEar6%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -6.8% search growth over the last 90 days.
90K70KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.0×
[**Open Trend **](https://flapen.com/research/us/baby-products/toddler-smoothie-cup/trend)
## **Top toddler smoothie cup search terms**
- **smoothie cups for kids**41K/yr-8.1%2.0% conv. - **kids smoothie cup with straw**27K/yr-9.1%2.4% conv. - **kids smoothie cup**17K/yr-2.1%2.0% conv. - **toddler smoothie cup with straw**23K/yr-9.0%2.5% conv. - **smoothie cup for kids**5K/yr+5.7%1.6% conv. - **kid smoothie cup with straw**4K/yr+10.8%2.9% conv. - **smoothie cup kids**4K/yr+1.5%1.9% conv. - **toddler smoothie cups**3K/yr-2.5%1.5% conv. - **cups for kids with lids and straws**2K/yr-60.7%1.1% conv. [**All search terms **](https://flapen.com/research/us/baby-products/toddler-smoothie-cup/search-terms)
## **Top toddler smoothie cup products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$4K9%$6K12%$9K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Elk and Friends 10oz Stainless Steel Kids + Toddler Drinking Cups | The Original Mason Jar with Sleeves + Lids | Silicone Straws | Smoothies | Storage Jar | Spill Resistant | Dishwasher Safe | 2 Pack**Elk and Friends**$24.64**4.3★7,508 rev](https://www.amazon.com/dp/B099DCPW1M) [2**Gencywe 2 PACK Kids Double Walled Stainless Steel Cups with Straws and lids | 12 oz Spill-Proof Sippy Smoothie Tumbler Set Small Kids Snack & Drink Water Cups BPA-Free (Age: 3+ years old & up)**Gencywe**$13.80**4.6★231 rev](https://www.amazon.com/dp/B0DZVDFSGJ) [3**Owala Kids Insulation BPA-Free Plastic Tumbler with Spill Resistant Flexible Straw Easy to Clean Kids Water Bottle Great for Travel Dishwasher Safe 15 Oz Orange and Peach (Watermelon)**Owala**$12.55**4.4★7,845 rev](https://www.amazon.com/dp/B0CNGY8XGD) [4**Elk and Friends Kids + Toddler Glass Cups | The Original 8oz Glass Mason Jar with Sleeves + Lids | Silicone Straws + Stopper | Smoothie Cup | Food Storage | Spill Resistant | Dishwasher Safe | 4 Pack**Elk and Friends**$34.44**4.6★8,184 rev](https://www.amazon.com/dp/B08SLRQMW1) [5**Elk and Friends Kids + Toddler Glass Cups | The Original 8oz Glass Mason Jar with Sleeves + Lids | Silicone Straws + Stopper | Smoothie Cup | Food Storage | Spill Resistant | Dishwasher Safe | 4 Pack**Elk and Friends**$34.53**4.6★8,184 rev](https://www.amazon.com/dp/B08SLRTYPM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**PandaEar 2 Pack Stainless Steel Cups with Lids & Silicone Sleeves | 8.8 oz Spill Proof Sippy Cups with Straw Stopper & Teething-Friendly Straws for Kids Children Ages 3+ (Beige & Pink)**PandaEar**$9.55**474 rev10mo ago](https://www.amazon.com/dp/B0FPCCJF69) [**Mrsdry Glass Cups with Lids and Straws (4 Pcs) 16oz Drinking Glasses Set with Silicone Sleeves for Coffee Bar Accessories Iced Coffee Cups with Lids Glass Tumbler Reusable for Gifts**Mrsdry**$18.86**344 rev10mo ago](https://www.amazon.com/dp/B0FP19TNVT) [**Gencywe 2 PACK Kids Double Walled Stainless Steel Cups with Straws and lids | 12 oz Spill-Proof Sippy Smoothie Tumbler Set Small Kids Snack & Drink Water Cups BPA-Free (Age: 3+ years old & up)**Gencywe**$13.80**231 rev1y ago](https://www.amazon.com/dp/B0DZVDFSGJ) [**REDUCE GoGos Kids Portable Tumbler Cups with Lids and Spill-Proof Straws - 5 Pack of Stackable 12 oz Tumblers with Twist-On Lids - Easy Storage Dishwasher Safe - Fruity Cutie**REDUCE**$21.77**4,543 rev1y ago](https://www.amazon.com/dp/B0FNR97G8M) [**REDUCE GoGos Kids Portable Tumbler Cups with Lids and Spill-Proof Straws - 5 Pack of Stackable 12 oz Tumblers with Twist-On Lids - Easy Storage Dishwasher Safe - New Explorer**REDUCE**$21.77**4,543 rev1y ago](https://www.amazon.com/dp/B0FNR9K6HS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Elk and Friends Kids + Toddler Glass Cups | The Original 12oz Glass Mason Jar with Sleeves + Lids | Silicone Straws + Stopper | Smoothie Cup | Food Storage | Blush/Lilac/Peach/Lemon | 4 Pack**Elk and Friends**$32.86**4.4★**▲ 279%**](https://www.amazon.com/dp/B0D78V9JQM) [**REDUCE GoGos Kids Portable Tumbler Cups with Lids and Spill-Proof Straws - 5 Pack of Stackable 12 oz Tumblers with Twist-On Lids - Easy Storage Dishwasher Safe - New Explorer**REDUCE**$21.77**4.2★**▲ 207%**](https://www.amazon.com/dp/B0FNR9K6HS) [**REDUCE GoGos Kids Portable Tumbler Cups with Lids and Spill-Proof Straws - 5 Pack of Stackable 12 oz Tumblers with Twist-On Lids - Easy Storage Dishwasher Safe - Fruity Cutie**REDUCE**$21.77**4.2★**▲ 126%**](https://www.amazon.com/dp/B0FNR97G8M) [**Zak Designs Kelso Toddler Cups For Travel or At Home 15oz 2-Pack Durable Plastic Sippy Cups With Leak-Proof Design is Perfect For Kids (DinoRoar Zaksaurus)**Zak Designs**$17.95**4.6★**▲ 104%**](https://www.amazon.com/dp/B0BTYQ7Q5Y) [**PandaEar 2 Pack Stainless Steel Cups with Lids & Silicone Sleeves | 8.8 oz Spill Proof Sippy Cups with Straw Stopper & Teething-Friendly Straws for Kids Children Ages 3+ (Beige & Pink)**PandaEar**$9.55**4.1★**▲ 84%**](https://www.amazon.com/dp/B0FPCCJF69)
**~~View all trending →~~**
## **What buyers say about toddler smoothie cup**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Leak-Proof**21%
*“Doesn't spill”*
**Quality-Overall**11%
*“Good quality cups”*
**Ease Of Cleaning**10%
*“Cleaning is fairly straightforward too”*
**Size-Overall**8%
*“Great size for little ones”*
**Color**5%
*“vivid colors”*
**Durability**5%
*“Cute and durable”*
**Ease Of Use**4%
*“Easy to use”*
**Value For Money**3%
*“Worth it”*
**Strength**3%
*“Good strong cup”*
**Design-Overall**3%
*“They have lots of designs”*
### **What buyers complain about **
**Leak-Proof**47%
*“Not Leakproof”*
**Durability**6%
*“Easily cracks”*
**Size-Overall**4%
*“Straw is too long”*
**Quality-Overall**3%
*“Cheap quality”*
**Ease Of Cleaning**3%
*“make a mess”*
**Ease Of Use**3%
*“Straw is hard to drink out of”*
**Value For Money**2%
*“These arent cheap”*
**Rusts/Corrodes**1%
*“Our tumbler had rust almost immediately”*
**Material Quality**1%
*“Theyre made of hard plastic”*
**Strength**1%
*“Glass is fragile”*
### **Top return reasons **
**Leak-Proof**32%
**Size-Overall**23%
**Advertised Vs Actual Product**6%
**Color**5%
**Material Quality**5%
**Ease Of Use**4%
**Value For Money**4%
**Functionality-Overall**3%
**Product Condition**3%
**Quality-Overall**2%
## **Common questions**
- **Is toddler smoothie cup profitable to sell on Amazon United States?**
- The niche generates $71K/yr across 36 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -6.8%. Flapen's verdict: Skip it (48/100).
- **How competitive is the toddler smoothie cup niche?**
- 15 brands and 30 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in toddler smoothie cup?**
- Top complaints mined from reviews: Leak-Proof, Durability, Size-Overall. The return rate is 2.4%.
- **When does demand for toddler smoothie cup peak?**
- Demand peaks in Oct–Nov–Dec; the busiest month runs 7.0× the quietest.
- **What does it cost to enter the toddler smoothie cup niche?**
- Listings span $9.55–$34.53; the average listing price is $23.35 (sweet spot $15–$100). The average incumbent carries 4,611 reviews — the moat a new listing must climb.
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