---
title: "Teddy Bear Cup — $279K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/baby-products/teddy-bear-cup"
last_updated: "2026-08-09T07:01:09.629Z"
locale: en
meta:
description: "Niche score 50/100 · $279K/yr market · 394K searches/yr · $18.56 avg price. Soft demand (-28.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $279K/yr market · 394K searches/yr · $18.56 avg price. Soft demand (-28.7% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Teddy Bear Cup — $279K/yr Amazon US Niche (2026) - Flapen"
---
# **teddy bear cup**
**Worth a look**
Shows a sweet-spot price point ($18.56 avg), but soft demand (-28.7% this quarter) keeps it on the watch list.
Market size 50Growth 11Conversion 48Competition 51Returns 77Price range 75Avg price 84Brand share 39Review moat 71Quality gap 53
**Avg price**
**Great****$18.56**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.9%**
return rate — above 5% kills the launch gate
**Price range**
**Great****$6.99–$39.21**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****663.1**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Good****$279K**
$279K/yr · 394K searches
**Conversion**
**Okay****3.8%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-28.7%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, teddy bear cup is a $279K/yr Amazon United States market (394K searches/yr). The top 5 brands hold 82% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **teddy bear cup market data**
- **Units sold / yr**
- **4K–5K**
- avg 0–100/product
- **Revenue / yr**
- **$74K–$93K**
- units × avg price
- **Conversion rate**
- **3.8%**
- **Avg BSR**
- **#641**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **93%**
- **Out of stock**
- **13.9%**
- **Avg brand age**
- **27 months**
- **Avg seller age**
- **154 days**
## **Competition & brand share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**17 **▲rising
**Sellers**
**27**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**54%**
Top 20: 92%
**Open market**
**15%**
- Legendairy Milk30% - Mootikar30% - The 730 Project11% - Generic6% - Munchkin5% - ZHSSTUIEN3% - Open — no brand owns it (11 brands, 15%)
## **Demand**
Weekly Amazon search volume, last 31 weeks — -28.7% search growth over the last 90 days.
8K6KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26
[**Open Trend **](https://flapen.com/research/us/baby-products/teddy-bear-cup/trend)
## **Top teddy bear cup search terms**
- **bear straw cup**132K/yr-11.1%8.2% conv. - **teddy bear cups**25K/yr-36.6%1.2% conv. - **teddy bear cups with straw**37K/yr-44.9%3.2% conv. - **gummy bear cup**5K/yr-26.4%1.0% conv. - **glass bear cup with lid and straw**26K/yr+39.7%0.8% conv. - **plastic bear cup**7K/yr-28.8%0.3% conv. - **bear glasses**4K/yr+2.4%0.0% conv. - **straw bear cup**5K/yr-18.2%10.1% conv. - **bear iced coffee cup**6K/yr-27.3%1.6% conv. - **bear glass tumbler**11K/yr-31.8%1.6% conv. [**All search terms **](https://flapen.com/research/us/baby-products/teddy-bear-cup/search-terms)
## **Top teddy bear cup products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$11K8%$22K12%$34K16%$45K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Honey Bear Straw Cups Juice Bear Bottle Drinking Cup Long Straws with 4 Flexible Straws & Cleaning Tools 8-Ounce Therapy Sippy Bottles for Speech and Feeding Training Food-Grade & BPA Free 2 Pack**Mootikar**$9.98**4.5★194 rev](https://www.amazon.com/dp/B0GFW5Q4HF) [2**Legendairy Milk Honey Bear Straw Cup for Baby & Toddler Silicone Squeeze Training Straw Cup Leak Resistant Baby Sippy Cup with Straw BPA Free Dishwasher Safe Bottle Transition 8 oz Pink**Legendairy Milk**$19.31**4.4★1,397 rev](https://www.amazon.com/dp/B0BWSK6G7J) [3**Legendairy Milk NEW V2 Honey Bear Straw Cup Silicone for Babies (Green) 8 oz. Dishwasher Safe Food Grade Silicone Honeybear Sippy Cup for Ages 4+ Months**Legendairy Milk**$19.77**4.4★1,397 rev](https://www.amazon.com/dp/B0GQK1G6CH) [4**Honey Bear Straw Cups Juice Bear Bottle Drinking Cup Long Straws with 4 Flexible Straws & Cleaning Tools 8-Ounce Therapy Sippy Bottles for Speech and Feeding Training Food-Grade & BPA Free 2 Pack**Mootikar**$10.00**4.5★194 rev](https://www.amazon.com/dp/B0G5XX8HLT) [5**The 730 Project Honey Bear Straw Cup for Babies 8-oz Honey Bear Cup with Lid 3-Pack Therapy Learning Honeybear Straw Baby Bottle Set Blueberry Pie BLUE**The 730 Project**$19.51**4.4★2,217 rev](https://www.amazon.com/dp/B0B4877W1P)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**JarThenaAMCS 50Pcs Bear Plastic Cups with Lids Straws 12oz Cute Brown Bear Disposable Cups Watercolor Clear Drinking Cup for Baby Shower Birthday Party Supplies**JarThenaAMCS**$23.48**10 rev4mo ago](https://www.amazon.com/dp/B0GRFL579M) [**2025 New Bear Straw Cup 20oz Glass Bear Cup With Reusable Straw For Smoothies Boba & Iced Coffee**Generic**$13.83**29 rev6mo ago](https://www.amazon.com/dp/B0GC6424WJ) [**Mootikar Honey Bear Straw Cups for Babies 1 pack 8oz straw bear cup with improved safety lid design honeybear baby cup straw Leak-Proof & Food-Grade & BPA Free (AQUA)**Mootikar**$8.96**46 rev6mo ago](https://www.amazon.com/dp/B0GGB2W312) [**Mootikar Honey Bear Straw Cups for Babies 1 pack 8oz straw bear cup with improved safety lid design honeybear baby cup straw Leak-Proof & Food-Grade & BPA Free (PINK)**Mootikar**$8.96**46 rev6mo ago](https://www.amazon.com/dp/B0GG9PFLV2) [**Honey Bear Straw Cups for Babies 4 pack 8oz straw bear cup with improved safety lid design honey bear cup and honey bear bottle. Straw learning therapy cup. Leak-Proof & Food-Grade & BPA Free**Mootikar**$14.98**35 rev6mo ago](https://www.amazon.com/dp/B0GDZJ91DY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**JarThenaAMCS 50Pcs Bear Plastic Cups with Lids Straws 12oz Cute Brown Bear Disposable Cups Watercolor Clear Drinking Cup for Baby Shower Birthday Party Supplies**JarThenaAMCS**$23.48**4.2★**▲ 261%**](https://www.amazon.com/dp/B0GRFL579M) [**Legendairy Milk NEW V2 Honey Bear Straw Cup Silicone for Babies (Green) 8 oz. Dishwasher Safe Food Grade Silicone Honeybear Sippy Cup for Ages 4+ Months**Legendairy Milk**$19.77**4.4★**▲ 260%**](https://www.amazon.com/dp/B0GQK1G6CH) [**Mootikar Honey Bear Straw Cups for Babies 1 pack 8oz straw bear cup with improved safety lid design honeybear baby cup straw Leak-Proof & Food-Grade & BPA Free (PINK)**Mootikar**$8.96**4.3★**▲ 260%**](https://www.amazon.com/dp/B0GG9PFLV2) [**Honey Bear Straw Cups for Babies 4 pack 8oz straw bear cup with improved safety lid design honey bear cup and honey bear bottle. Straw learning therapy cup. Leak-Proof & Food-Grade & BPA Free**Mootikar**$14.98**4.8★**▲ 258%**](https://www.amazon.com/dp/B0GDZJ91DY) [**Honey Bear Straw Cups Juice Bear Bottle Drinking Cup Long Straws with 4 Flexible Straws & Cleaning Tools 8-Ounce Therapy Sippy Bottles for Speech and Feeding Training Food-Grade & BPA Free 2 Pack**Mootikar**$10.00**4.5★**▲ 253%**](https://www.amazon.com/dp/B0G5XX8HLT)
**~~View all trending →~~**
## **What buyers say about teddy bear cup**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Leak-Proof**13%
*“Doesn't leak”*
**Ease Of Use**13%
*“Easy to hold”*
**Ease Of Cleaning**13%
*“The cup is easy to clean”*
**Quality-Overall**7%
*“This cup is great quality”*
**Value For Money**7%
*“Value for money”*
**Size-Overall**5%
*“Good size”*
**Ease Of Feeding**4%
*“Overall, such a thoughtful and functional product that actually makes feeding transitions easier”*
**Durability**3%
*“The material feels safe and durable”*
**Design-Overall**3%
*“The teddy bear design is adorable”*
**Weight Light**2%
*“I like that it is super lightweight”*
### **What buyers complain about **
**Leak-Proof**14%
*“Leaks everywhere”*
**Ease Of Cleaning**10%
*“CAN NOT CLEAN PROPERLY”*
**Ease Of Use**7%
*“It's not very easy to use”*
**Size-Overall**7%
*“they dont fit”*
**Value For Money**6%
*“I bought others that were more expensive”*
**Quality-Overall**3%
*“cheaply made honestly”*
**Thickness**2%
*“The material is thinner than I expected”*
**Durability**2%
*“Broke easily”*
**Functionality-Overall**2%
*“he just couldnt get the hang of them”*
**Material Quality**2%
*“The material is thin”*
### **Top return reasons **
**Size-Overall**19%
**Leak-Proof**17%
**Functionality-Overall**10%
**Ease Of Use**9%
**Material Quality**7%
**Advertised Vs Actual Product**6%
**Quality-Overall**4%
**Value For Money**4%
**Product Condition**4%
**Age Suitability**3%
## **Common questions**
- **Is teddy bear cup profitable to sell on Amazon United States?**
- The niche generates $279K/yr across 29 tracked products. 8 of 13 products launched in the last 360 days are still selling. 90-day search growth is -28.7%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the teddy bear cup niche?**
- 17 brands and 27 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in teddy bear cup?**
- Top complaints mined from reviews: Leak-Proof, Ease Of Cleaning, Ease Of Use. The return rate is 1.9%.
- **What does it cost to enter the teddy bear cup niche?**
- Listings span $6.99–$39.21; the average listing price is $18.56 (sweet spot $15–$100). The average incumbent carries 663 reviews — the moat a new listing must climb.
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