---
title: "Potty Training Chart — $922K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/baby-products/potty-training-chart"
last_updated: "2026-08-07T00:11:32.499Z"
locale: en
meta:
description: "Niche score 60/100 · $922K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 60/100 · $922K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Potty Training Chart — $922K/yr Amazon US Niche (2026) - Flapen"
---
# **potty training chart**
**Worth a look**
Shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 76Growth 20Conversion 66Competition 77Returns 95Price range 47Avg price 41Brand share 78Review moat 58Quality gap 24
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****57%**
top-5 brand share — no brand owns this niche
**Competition**
**Great****38%**
top-5 click share — an open shelf
**Market size**
**Great****$922K**
$922K/yr · 1.4M searches
**Conversion**
**Good****6.0%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,195.15**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Okay****$4.61–$24.14**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****$10.92**
avg listing price — sweet spot $15–$100
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-10.1%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, potty training chart is a $922K/yr Amazon United States market (1.4M searches/yr). The top 5 brands hold 57% of demand. Verdict: Worth a look — 60/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **potty training chart market data**
- **Units sold / yr**
- **60K–80K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$655K–$874K**
- units × avg price
- **Conversion rate**
- **6.0%**
- **Avg BSR**
- **#166**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **87%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **42 months**
- **Avg seller age**
- **160 days**
## **Competition & brand share**
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.
**Brands**
**35 **▲rising
**Sellers**
**46**
**Top-5 brand share**
**57%**
Top 20: 89%
**Top-5 click share**
**38%**
Top 20: 74%
**Open market**
**38%**
- Hadley Designs20% - COZY GREENS13% - PUTSKA9% - HAJOROM9% - Boqon5% - underbartliv5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -10.1% search growth over the last 90 days.
35K25KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/baby-products/potty-training-chart/trend)
## **Top potty training chart search terms**
- **potty training chart**569K/yr-32.0%4.4% conv. - **potty chart**139K/yr+1.8%4.8% conv. - **potty training sticker chart**113K/yr+18.5%6.6% conv. - **potty training rewards**100K/yr-10.2%2.6% conv. - **potty training rewards for boys**61K/yr+13.8%3.2% conv. - **potty training stickers**73K/yr-5.5%6.1% conv. - **potty training rewards for girls**55K/yr+12.9%2.4% conv. - **potty sticker chart**67K/yr+5.3%8.1% conv. - **potty training chart for boys**21K/yr+99.7%4.8% conv. - **potty chart for toddlers boys**41K/yr-8.8%5.2% conv. [**All search terms **](https://flapen.com/research/us/baby-products/potty-training-chart/search-terms)
## **Top potty training chart products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$28K6%$55K9%$83K12%$111K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Potty Training Chart for Toddlers Dinosaur Design Reward Chart - 194 Cool Stickers 2 Fun Crowns Motivational Certificate Bonus Instruction Cards Booklet & Erasable Pen for Boys and Girls**COZY GREENS**$9.83**4.6★6,845 rev](https://www.amazon.com/dp/B07TKBH68R) [2**Hadley Designs Potty Training Chart for Toddlers Girls -10 Sticker Potty Chart for Toddlers Girls 8.5x11 Potty Training Sticker Charts for Toilet Success Unicorn Toddler Reward Chart for Kids**Hadley Designs**$12.79**4.7★1,286 rev](https://www.amazon.com/dp/B0B8BZJJ2S) [3**Potty Training Chart with 35 Stickers 3 Reminder Stickers and Crown for Toddlers Boys and Girls - Potty Training Rewards for Kids - Fireman**PUTSKA**$9.78**4.5★6,337 rev](https://www.amazon.com/dp/B0CX9C5ZK6) [4**Potty Training Chart for Toddler 5 Fun Styles 17 PCS Potty Chart for Boys with 315 Stickers for Kids Potty Training Reward**HAJOROM**$9.21**4.8★652 rev](https://www.amazon.com/dp/B0CR422J39) [5**Hadley Designs Potty Training Chart for Toddlers Boys -10 Sticker Potty Chart for Toddlers Boys 8.5x11 Potty Training Sticker Charts for Toilet Success Monster Truck Toddler Reward Chart for Kids**Hadley Designs**$12.76**4.7★968 rev](https://www.amazon.com/dp/B0CH32X8XP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**17 Pcs Potty Training Sticker Chart for Kids Daily Records Potty Training Chart for Toddlers Boys Girls with Pee and Poop Stickers Toilet Train Log Reward Charts Toilet Habits Tracking (4time)**Boqon**$10.79**5 rev4mo ago](https://www.amazon.com/dp/B0GSV6TBML) [**ZICOTO Fun Potty Training Chart with Stickers for Girls - Motivating Unicorn Rewards System with Stickers for Toddler Potty Training - Easy to Use Potty Training Poster That Kids Love**ZICOTO**$5.36**76 rev7mo ago](https://www.amazon.com/dp/B0G4ZHY58K) [**17 Pcs Sticker Chart for Kids Potty Training Daily Record Potty Training Sticker Chart for Girls with Poop and Pee Stickers Toilet Train Reward Charts for Toddlers Boy Girl (Chart17)**Boqon**$10.09**40 rev8mo ago](https://www.amazon.com/dp/B0FY1586JP) [**Potty Training Chart for Boys 17 PCS Potty Training Sticker Chart Set 5 Cute Themes Potty Chart Including Dinosaurs Cars Zoo and More.**underbartliv**$5.98**94 rev10mo ago](https://www.amazon.com/dp/B0FNMWPB83) [**Potty Training Chart for Girls 17 PCS Potty Training Sticker Chart Set 5 Fantasy Themes Potty Chart Including Unicorn Mermaid Princess etc.**underbartliv**$6.59**112 rev10mo ago](https://www.amazon.com/dp/B0FNMX9PL6)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**17 Pcs Potty Training Sticker Chart for Kids Daily Records Potty Training Chart for Toddlers Boys Girls with Pee and Poop Stickers Toilet Train Log Reward Charts Toilet Habits Tracking (4time)**Boqon**$10.79**4.0★**▲ 313%**](https://www.amazon.com/dp/B0GSV6TBML) [**Unicorn Potty Training Chart for Toddlers 10 Potty Training Sticker Charts with 280 Reward Stickers Potty Reward Chart Sticker Chart for Kids Potty Toilet Training Aid for Boys Girls**EUUBIRD**$6.39**4.7★**▲ 187%**](https://www.amazon.com/dp/B0FJM84TL8) [**17 Pcs Sticker Chart for Kids Potty Training Daily Record Potty Training Sticker Chart for Girls with Poop and Pee Stickers Toilet Train Reward Charts for Toddlers Boy Girl (Chart17)**Boqon**$10.09**4.9★**▲ 91%**](https://www.amazon.com/dp/B0FY1586JP) [**Potty Training Chart for Boys 17 PCS Potty Training Sticker Chart Set 5 Cute Themes Potty Chart Including Dinosaurs Cars Zoo and More.**underbartliv**$5.98**4.9★**▲ 73%**](https://www.amazon.com/dp/B0FNMWPB83) [**ZICOTO Fun Potty Training Chart with Stickers for Girls - Motivating Unicorn Rewards System with Stickers for Toddler Potty Training - Easy to Use Potty Training Poster That Kids Love**ZICOTO**$5.36**4.6★**▲ 65%**](https://www.amazon.com/dp/B0G4ZHY58K)
**~~View all trending →~~**
## **What buyers say about potty training chart**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Fun/Entertainment Experience**22%
*“Fun for potty training”*
**Quality-Overall**9%
*“Good variety, too”*
**Ease Of Use**8%
*“Easy to use”*
**Value For Money**6%
*“Good for the price”*
**Taste-Overall**6%
*“Delicious for kids and adults”*
**Advertised Vs Actual Product**6%
*“Exactly what I wanted”*
**Adhesion/Stickiness**4%
*“they stick well”*
**Design-Overall**4%
*“Love the designs as well”*
**Color**4%
*“the colors are perfect”*
**Sweetness**3%
*“Sugar free”*
### **What buyers complain about **
**Value For Money**12%
*“Not worth the price”*
**Size-Overall**8%
*“Just was not the right fit for my girl”*
**Color**7%
*“The colors arent super vibrant”*
**Functionality-Overall**6%
*“Just didn't work for us”*
**Adhesion/Stickiness**5%
*“lacks durability and strong adhesive”*
**Water Resistance**3%
*“Just dont allow it to get wet”*
**Indigestion**3%
*“Caused diarrhea”*
**Taste-Overall**3%
*“the taste isnt good”*
**Quality-Overall**2%
*“cheap”*
**Ease Of Use**2%
*“Unusable”*
### **Top return reasons **
**Size-Overall**25%
**Functionality-Overall**12%
**Advertised Vs Actual Product**12%
**Adhesion/Stickiness**7%
**Value For Money**7%
**Quality-Overall**7%
**Age Suitability**4%
**Defective Material/Parts**2%
**Product Condition**2%
**Certifications**2%
## **Common questions**
- **Is potty training chart profitable to sell on Amazon United States?**
- The niche generates $922K/yr across 53 tracked products. 6 of 14 products launched in the last 360 days are still selling. 90-day search growth is -10.1%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the potty training chart niche?**
- 35 brands and 46 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 57% of demand.
- **What do buyers complain about in potty training chart?**
- Top complaints mined from reviews: Value For Money, Size-Overall, Color. The return rate is 0.9%.
- **When does demand for potty training chart peak?**
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- **What does it cost to enter the potty training chart niche?**
- Listings span $4.61–$24.14; the average listing price is $10.92 (sweet spot $15–$100). The average incumbent carries 1,195 reviews — the moat a new listing must climb.
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