---
title: "Pool Towel Basket — $35K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/baby-products/pool-towel-basket"
last_updated: "2026-08-09T11:56:01.247Z"
locale: en
meta:
description: "Niche score 43/100 · $35K/yr market · 98K searches/yr · $21.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · $35K/yr market · 98K searches/yr · $21.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pool Towel Basket — $35K/yr Amazon US Niche (2026) - Flapen"
---
# **pool towel basket**
**Skip it**
Soft demand (-49.9% this quarter) — this niche doesn't clear our bar today.
Market size 9Growth 0Conversion 21Competition 89Returns 60Price range 89Avg price 91Brand share 73Review moat 36Quality gap 21
**Avg price**
**Great****$21.56**
avg listing price — sweet spot $15–$100
**Competition**
**Great****26%**
top-5 click share — an open shelf
**Price range**
**Great****$8.02–$99.20**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****61%**
top-5 brand share — brands hold most of the demand
**Returns**
**Good****2.6%**
return rate — above 5% kills the launch gate
**Review moat**
**Okay****2,930.26**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$35K**
$35K/yr · 98K searches
**Growth**
**Bad****-49.9%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, pool towel basket is a $35K/yr Amazon United States market (98K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Feb–Mar–Apr. Verdict: Skip it — 43/100.
Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pool towel basket market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$43K–$54K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#139**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **97%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **166 days**
## **Competition & brand share**
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
**Brands**
**37 **▼falling
**Sellers**
**47**
**Top-5 brand share**
**61%**
Top 20: 91%
**Top-5 click share**
**26%**
Top 20: 57%
**Open market**
**36%**
- OIAHOMY40% - JMvicyroam7% - CherryNow5% - HZFTJOY5% - INough4% - Goodpick3%
## **Demand & seasonality**
Weekly Amazon search volume, last 53 weeks — -49.9% search growth over the last 90 days.
8K6KSpike '25Spike '26 seasonJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Feb, Mar, Apr · busiest ÷ quietest = 6.0×
[**Open Trend **](https://flapen.com/research/us/baby-products/pool-towel-basket/trend)
## **Top pool towel basket search terms**
- **woven toy basket**10K/yr+11.4%1.5% conv. - **oiahomy storage basket**11K/yr-13.6%3.4% conv. - **kids baskets**10K/yr-56.9%0.5% conv. - **baskets for kids**14K/yr-83.7%0.7% conv. - **basket for kids**9K/yr-63.0%0.8% conv. - **toddler basket**8K/yr-52.8%0.7% conv. - **nursery toy basket**6K/yr-23.8%0.6% conv. - **baby blanket basket**5K/yr-0.3%1.2% conv. - **plush basket**6K/yr-44.1%0.7% conv. - **baby blanket organizer**5K/yr-13.6%0.4% conv. [**All search terms **](https://flapen.com/research/us/baby-products/pool-towel-basket/search-terms)
## **Top pool towel basket products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$6964%$1K6%$2K8%$3K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**OIAHOMY Large Blanket Basket 22x17x12 Rectangle Woven Baskets Nursery Blanket Storage Living Room Toy Storage With Handle Large Baskets for Organizing-Gradient Yellow**OIAHOMY**$21.88**4.7★6,508 rev](https://www.amazon.com/dp/B0BPSGQHLY) [2**JMvicyroam 65L Extra Large Blanket Basket for Living Room - Woven Cotton Rope Laundry Hamper with Reinforced Handles - Storage Bin for Pillows Comforters & Toys - Machine Washable Oatmeal**JMvicyroam**$21.23**4.7★592 rev](https://www.amazon.com/dp/B0FGXNZ4TP) [3**OIAHOMY Storage Basket Woven Baskets for Storage Cotton Rope Basket for toys Towel Baskets for Bathroom - Pack of 3 Gradient Yellow**OIAHOMY**$25.07**4.8★2,677 rev](https://www.amazon.com/dp/B0B31C4XRM) [4**HZFTJOY Large Woven Blanket Basket 65L Cotton Rope Laundry Basket Hamper with Handles Decorative Nursery Basket Storage Bin for Toys Clothes Organizer Living Room Bedroom Bathroom White & Brown**HZFTJOY**$17.15**4.8★827 rev](https://www.amazon.com/dp/B0FHKS8W5J) [5**OIAHOMY 75L Large Woven Cotton Rope Storage Basket with Handle for Organizing Blanket and Toys for Living Room Nursery Brown Variegated 22x17x12**OIAHOMY**$22.13**4.5★1,731 rev](https://www.amazon.com/dp/B0CF586TH4)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**OIAHOMY 90L XXXLarge Blanket Basket for Living Room 21.7 x 13.8 Woven Cotton Rope Laundry Basket for Organizing Pillows Decorative Stuffed Animal Toy Storage for Nursery White and Linen Brown**OIAHOMY**$21.27**178 rev6mo ago](https://www.amazon.com/dp/B0GFDFM3BD) [**JMvicyroam 65L Extra Large Blanket Basket for Living Room - Woven Cotton Rope Laundry Hamper with Reinforced Handles - Storage Bin for Pillows Comforters & Toys - Machine Washable Oatmeal**JMvicyroam**$21.23**592 rev10mo ago](https://www.amazon.com/dp/B0FGXNZ4TP) [**JMvicyroam Woven Basket Small Rope Storage Bin with Handles & Ribbon Bag Organizer for Shelves Closets Gift Basket Empty for Birthday Books Dog Toys White**JMvicyroam**$8.68**698 rev10mo ago](https://www.amazon.com/dp/B0FGP87WT1) [**HZFTJOY Large Woven Blanket Basket 65L Cotton Rope Laundry Basket Hamper with Handles Decorative Nursery Basket Storage Bin for Toys Clothes Organizer Living Room Bedroom Bathroom White & Brown**HZFTJOY**$17.15**827 rev1y ago](https://www.amazon.com/dp/B0FHKS8W5J) [**OIAHOMY Woven Storage Basket for Shelves Rectangle Cotton Rope Baskets for Organizing 13 x 10 x 9 in Storage Bins for Dog Toys Towel Books Gift Brown and White**OIAHOMY**$14.66**196 rev1y ago](https://www.amazon.com/dp/B0FD9TXKYH)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**OIAHOMY 90L XXXLarge Blanket Basket for Living Room 21.7 x 13.8 Woven Cotton Rope Laundry Basket for Organizing Pillows Decorative Stuffed Animal Toy Storage for Nursery White and Linen Brown**OIAHOMY**$21.27**4.7★**▲ 387%**](https://www.amazon.com/dp/B0GFDFM3BD) [**HZFTJOY Large Woven Blanket Basket 65L Cotton Rope Laundry Basket Hamper with Handles Decorative Nursery Basket Storage Bin for Toys Clothes Organizer Living Room Bedroom Bathroom White & Brown**HZFTJOY**$17.15**4.8★**▲ 160%**](https://www.amazon.com/dp/B0FHKS8W5J) [**JMvicyroam 65L Extra Large Blanket Basket for Living Room - Woven Cotton Rope Laundry Hamper with Reinforced Handles - Storage Bin for Pillows Comforters & Toys - Machine Washable Oatmeal**JMvicyroam**$21.23**4.7★**▲ 93%**](https://www.amazon.com/dp/B0FGXNZ4TP) [**OIAHOMY 4 Pack Storage Baskets for Organizing Small Bins for Shelves Cute Decorative Storage Bins Organizer Baskets for Gifts Empty 11.8Lx7.8Wx4.7H Brown/White**OIAHOMY**$23.43**4.6★**▲ 51%**](https://www.amazon.com/dp/B0DQTSGKHN) [**OIAHOMY 4 Pack Storage Baskets for Organizing Cube Storage Bins for Shelves Rectangle Storage Baskets With Handles Woven Baskets for Storage 12.7Lx9Wx7.8H Mixed Brown**OIAHOMY**$32.48**4.5★**▲ 27%**](https://www.amazon.com/dp/B0CS38Z2BJ)
**~~View all trending →~~**
## **What buyers say about pool towel basket**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**20%
*“The build quality is solid”*
**Size-Overall**17%
*“It fit everything I needed”*
**Strength**10%
*“The material feel strong”*
**Storage Capacity**9%
*“Extra storage”*
**Value For Money**5%
*“Good value for money”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Color**4%
*“Cute color”*
**Durability**4%
*“durable bag to put it in”*
**Design-Overall**3%
*“the design is beautiful”*
**Ease Of Use**3%
*“easy to handle”*
### **What buyers complain about **
**Size-Overall**34%
*“Very large”*
**Shape/Style**9%
*“doesn't hold its shape”*
**Strength**6%
*“Not very sturdy”*
**Advertised Vs Actual Product**4%
*“Picture misleading”*
**Quality-Overall**3%
*“Bad Quality”*
**Color**2%
*“Color is off”*
**Durability**2%
*“one of the handles ripped off completely earlier today”*
**Value For Money**2%
*“Wouldnt pay more than 2 dollars for this”*
**Weight Heavy**1%
*“Its just a little heavy for me”*
**Wrinkles**1%
*“get the creases out”*
### **Top return reasons **
**Size-Overall**66%
**Color**6%
**Advertised Vs Actual Product**5%
**Strength**4%
**Shape/Style**4%
**Defective Material/Parts**3%
**Value For Money**2%
**Quality-Overall**2%
**Material Quality**1%
**Functionality-Overall**1%
## **Common questions**
- **Is pool towel basket profitable to sell on Amazon United States?**
- The niche generates $35K/yr across 77 tracked products. 8 of 9 products launched in the last 360 days are still selling. 90-day search growth is -49.9%. Flapen's verdict: Skip it (43/100).
- **How competitive is the pool towel basket niche?**
- 37 brands and 47 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 61% of demand.
- **What do buyers complain about in pool towel basket?**
- Top complaints mined from reviews: Size-Overall, Shape/Style, Strength. The return rate is 2.6%.
- **When does demand for pool towel basket peak?**
- Demand peaks in Feb–Mar–Apr; the busiest month runs 6.0× the quietest.
- **What does it cost to enter the pool towel basket niche?**
- Listings span $8.02–$99.20; the average listing price is $21.56 (sweet spot $15–$100). The average incumbent carries 2,930 reviews — the moat a new listing must climb.
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