[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-niche-us-baby-products-padded-mat":3,"research-sidebar-rollups":598},{"amazonNicheId":4,"marketplaceFlag":5,"country":6,"category":9,"niche":14,"verdict":50,"baselines":88,"demand":93,"seasonality":126,"brandShare":127,"products":148,"feedback":357,"searchTerms":516,"related":565,"lastUpdated":36},"9711b1f7-e071-4426-9bcc-a2021d34a0f5","us",{"flag":5,"name":7,"currency":8},"United States","USD",{"nodeId":10,"label":11,"slug":12,"href":13},"165797011","Baby Products","baby-products","\u002Fresearch\u002Fus\u002Fbaby-products",{"marketSize":15,"searchVolume":16,"growth360":17,"growth90":18,"searchConversion":19,"top5ClickShare":20,"top5BrandShare":21,"avgRating":22,"avgReviewCount":23,"avgPrice":24,"priceMin":25,"priceMax":26,"productCount":27,"unitsSoldMax":28,"sponsoredPct":29,"returnRate":30,"successfulLaunches360":31,"newProducts360":31,"amazonNicheId":4,"title":32,"slug":33,"href":34,"leafCategoryName":35,"scrapedAt":36,"brandCount":37,"brandCountYearAgo":38,"sellerCount":39,"signals":40,"avgBsr":41,"pageQuality":42,"unitsSoldMin":43,"unitsSoldAvgMin":42,"unitsSoldAvgMax":44,"revenueMin":45,"revenueMax":46,"avgBrandAgeMonths":47,"avgSellerAgeDays":48,"top20ClickShare":29,"top20BrandShare":29,"primePct":29,"oosRate":49},46494,131076,1.2119,0.0684,0.0133,0.645,0.7055,4.6,5966,26.67,10,40.23,20,2500,1,0.0229,2,"padded mat","padded-mat","\u002Fresearch\u002Fus\u002Fbaby-products\u002Fpadded-mat","Activity & Entertainment","2026-07-10T03:24:34.383112+00:00",18,24,23,[],14,0,2000,100,53340,66675,45,181,0.0077,{"score":51,"verdict":52,"components":53},39,"skip",[54,59,62,66,68,71,74,78,81,84],{"key":55,"score":56,"weight":57,"raw":58},"marketSize",12,0.15,46494.1,{"key":60,"score":61,"weight":57,"raw":18},"growth",34,{"key":63,"score":64,"weight":65,"raw":19},"conversion",17,0.1,{"key":67,"score":61,"weight":57,"raw":20},"competition",{"key":69,"score":70,"weight":65,"raw":21},"brandShare",57,{"key":72,"score":73,"weight":65,"raw":22},"qualityGap",25,{"key":75,"score":38,"weight":76,"raw":77},"reviewMoat",0.05,5966.15,{"key":79,"score":80,"weight":65,"raw":30},"returns",68,{"key":82,"score":83,"weight":76,"raw":24},"avgPrice",95,{"key":85,"score":86,"weight":76,"raw":87},"priceRange",82,0.8346013893483295,{"avgRating":89,"medianPrice":90,"medianReturnRate":91,"nichesTracked":92},4.42,24.38,0.0215,115062,{"points":94,"droppedPartialWeek":125},[95,98,101,104,107,110,113,116,119,122],{"week":96,"volume":97},"2026-05-03",2208,{"week":99,"volume":100},"2026-05-10",2228,{"week":102,"volume":103},"2026-05-17",2364,{"week":105,"volume":106},"2026-05-24",2560,{"week":108,"volume":109},"2026-05-31",2550,{"week":111,"volume":112},"2026-06-07",2595,{"week":114,"volume":115},"2026-06-14",2786,{"week":117,"volume":118},"2026-06-21",3588,{"week":120,"volume":121},"2026-06-28",3705,{"week":123,"volume":124},"2026-07-05",2490,false,null,{"top":128,"otherBrandCount":56,"otherClickShare":147},[129,132,135,138,141,144],{"brand":130,"clickShare":131},"SEPARO",0.3058,{"brand":133,"clickShare":134},"Huloo Sleep",0.12819999999999998,{"brand":136,"clickShare":137},"ILPEOD",0.1239,{"brand":139,"clickShare":140},"KitchenClouds",0.087,{"brand":142,"clickShare":143},"Blissful Diary",0.0606,{"brand":145,"clickShare":146},"Haulcove",0.0456,0.24890000000000012,[149,159,168,178,188,198,208,218,229,241,252,264,274,284,295,303,314,325,335,346],{"asin":150,"title":151,"brand":130,"imageUrl":152,"price":153,"rating":154,"reviews":155,"clickShare90":131,"clickShare360":156,"launchDate":157,"amazonUrl":158},"B0DBH4VZCF","SEPARO Thick Baby Play Mat for Floor 50 x 50 Playpen Mat Tummy Time Foam Mats Ultra Soft Support & Plush Feel Easy Care with Non-Slip Cushioned for Infant Kids and Toddler Crawling Grey","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31fWaUHWKaL.jpg",38.24,4.8,1260,0.2454,"2024-07-29","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DBH4VZCF",{"asin":160,"title":161,"brand":136,"imageUrl":162,"price":163,"rating":154,"reviews":164,"clickShare90":137,"clickShare360":165,"launchDate":166,"amazonUrl":167},"B0F1F88RLP","ILPEOD Baby Play Mat for Floor Nursery Rug Muscle Mat Area Rug Playroom Rug 50x50 Playpen Mat Elastic Foam 1.3 Thick Crawling Mat for Babies Toddlers Infants Kids Grey","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51ITEGehg8L.jpg",37.23,1047,0.0759,"2025-03-14","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F1F88RLP",{"asin":169,"title":170,"brand":139,"imageUrl":171,"price":172,"rating":173,"reviews":174,"clickShare90":140,"clickShare360":175,"launchDate":176,"amazonUrl":177},"B09CYDRFWQ","KitchenClouds Kitchen Mat Cushioned Anti Fatigue Rug 17.3x28 Water Resistant Non Slip Standing and Comfort Desk\u002FFloor Mats for House Sink Office (Black)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41pd+BV0uDL.jpg",14.36,4.4,22386,0.1734,"2021-10-16","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09CYDRFWQ",{"asin":179,"title":180,"brand":133,"imageUrl":181,"price":182,"rating":154,"reviews":183,"clickShare90":184,"clickShare360":185,"launchDate":186,"amazonUrl":187},"B0DSBKTNM8","Huloo Sleep Ultra Soft Baby Play Mat for Floor 1.3 Thick Elasti-Foam 50x50 Playpen Mat for Toddlers Infant kids Non-Slip Backing Safe for Crawling&Tummy Time Tatami Style (Dark Grey)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41GblVXWVGL.jpg",39.75,2006,0.0663,0.0477,"2025-01-06","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DSBKTNM8",{"asin":189,"title":190,"brand":133,"imageUrl":191,"price":192,"rating":154,"reviews":193,"clickShare90":194,"clickShare360":195,"launchDate":196,"amazonUrl":197},"B0F136W843","Huloo Sleep Baby Play Mat for Floor 1.3 Thick Elasti-Foam 5050 Playpen Mat for Tummy Time Non-Toxic Certified Water Repellent Soft Coral Velvet for Toddler Infant Kids Non-Slip Backing Safe for Crawling(Dark Grey)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41jcVhVCCUL.jpg",32.31,1010,0.0619,0.0439,"2025-03-11","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F136W843",{"asin":199,"title":200,"brand":145,"imageUrl":201,"price":202,"rating":203,"reviews":204,"clickShare90":146,"clickShare360":205,"launchDate":206,"amazonUrl":207},"B0GLQH4453","Haulcove 18pcs Puzzle Exercise Mat 12.6x12.6x0.4 18sqft EVA Interlocking Foam Floor Tiles Protective Water-Resistant Flooring for Home Gym & Workout Equipment Black","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41hCsWO4bUL.jpg",22.32,4.3,766,0.0211,"2026-02-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0GLQH4453",{"asin":209,"title":210,"brand":142,"imageUrl":211,"price":212,"rating":22,"reviews":213,"clickShare90":214,"clickShare360":215,"launchDate":216,"amazonUrl":217},"B0D4LVK289","Blissful Diary Baby Play Mats for Floor 50x50 Playpen Mat Thick Cushioning Padding Foam Playmat for Baby and Toddlers Infants Non-Slip & Machine Washable Earth Tones Design","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51sg20XQSHL.jpg",30.69,4897,0.043,0.0483,"2024-07-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D4LVK289",{"asin":219,"title":220,"brand":221,"imageUrl":222,"price":223,"rating":154,"reviews":224,"clickShare90":225,"clickShare360":226,"launchDate":227,"amazonUrl":228},"B07664K1CW","ProsourceFit Exercise Balance Pad Non-Slip Cushioned Foam Mat & Knee Pad for Fitness and Stability Training Yoga Physical Therapy 15.5x12.75 Blue","ProsourceFit","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31hN8uQCjPL.jpg",23.65,16908,0.0344,0.0275,"2017-10-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07664K1CW",{"asin":230,"title":231,"brand":232,"imageUrl":233,"price":234,"rating":235,"reviews":236,"clickShare90":237,"clickShare360":238,"launchDate":239,"amazonUrl":240},"B0FLXTBKD8","PAPAMAT 1.3 Thick Baby Floor Play Mat 50x50 Basic Padded Foam Mat for Tummy Time Crawling Non Slip Cushioned for Babies Toddlers Infants Kids (Dark Grey)","PaPaMat","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41x+-+L8r2L.jpg",29.78,4.7,390,0.0291,0.0231,"2025-10-15","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0FLXTBKD8",{"asin":242,"title":243,"brand":244,"imageUrl":245,"price":246,"rating":22,"reviews":247,"clickShare90":248,"clickShare360":249,"launchDate":250,"amazonUrl":251},"B07X2RP4DG","FEATOL Anti Fatigue Mat for Standing 9\u002F10 Extra Thick Ergonomic Standing Desk Mat Comfort Memory Foam Standing Mat at Home Office All Day (20 x 32 Black 1PC)","FEATOL","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F517mM+eEdTL.jpg",39.19,6347,0.0256,0.0417,"2019-08-27","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07X2RP4DG",{"asin":253,"title":254,"brand":255,"imageUrl":256,"price":257,"rating":258,"reviews":259,"clickShare90":260,"clickShare360":261,"launchDate":262,"amazonUrl":263},"B09J89BWL7","Kitchen Mat [2 PCS] Cushioned Anti-Fatigue Floor Mat Waterproof Non-Skid Ergonomic Comfort Foam Rugs Standing Mat for Kitchen Floor Office Sink Laundry(Grey)","SoftDuo","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41wWmyds8iL.jpg",26.5,4.5,10505,0.0221,0.0548,"2021-10-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09J89BWL7",{"asin":265,"title":266,"brand":267,"imageUrl":268,"price":269,"rating":22,"reviews":270,"clickShare90":260,"clickShare360":271,"launchDate":272,"amazonUrl":273},"B0BXWFT8SP","Baby Play Mat - 71 X 59 Premium Thicker Foam One-Piece Machine Washable Extra Large Anti-Slip Soft Cushioning Foam Playmats for Babies and Toddlers Foldable Baby Crawling Mat for Playpen","Vibe bear","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51FfjDpYV6L.jpg",30.58,2311,0.022,"2023-03-09","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BXWFT8SP",{"asin":275,"title":276,"brand":277,"imageUrl":278,"price":279,"rating":173,"reviews":280,"clickShare90":281,"clickShare360":248,"launchDate":282,"amazonUrl":283},"B019DZDM3O","bemaxx Gym Mats Set - 18 pcs EVA Interlocking Foam Floor Tiles (12.6x12.6x0.4) 18sqft Protective Gym Flooring Sports Home Workout Exercise Mats Puzzle Garage Fitness Play-Room Pool Treadmill Bike","BeMaxx","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51dgufexAQL.jpg",29.05,21635,0.0181,"2016-09-17","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB019DZDM3O",{"asin":285,"title":286,"brand":287,"imageUrl":288,"price":289,"rating":258,"reviews":290,"clickShare90":291,"clickShare360":292,"launchDate":293,"amazonUrl":294},"B08SHSBMRQ","HappyTrends Floor Mat Cushioned Anti-Fatigue 17.3x28 Thick Waterproof Non-Slip Mats and Rugs Heavy Duty Ergonomic Comfort Rug for Kitchen Floor Office Sink Laundry Black","HappyTrends","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51lGleag2vL.jpg",11.37,13710,0.0176,0.0217,"2021-02-07","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08SHSBMRQ",{"asin":296,"title":297,"brand":142,"imageUrl":298,"price":26,"rating":235,"reviews":299,"clickShare90":291,"clickShare360":300,"launchDate":301,"amazonUrl":302},"B0DF2KHRVX","Blissful Diary Vegan Leather Baby Play Mat 50x50 Thicken Foam Cushioned & Waterproof Playpen Mat for Infants and Toddlers Stylish and Just Wipe-Clean Playmat for Baby Play on Floor Taupe","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41U215da+dL.jpg",922,0.0213,"2024-11-12","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DF2KHRVX",{"asin":304,"title":305,"brand":306,"imageUrl":307,"price":308,"rating":235,"reviews":309,"clickShare90":310,"clickShare360":311,"launchDate":312,"amazonUrl":313},"B0D9MWTQ9K","CAP Barbell Folding Exercise Mat Durable Anti-Tear Thick Padding for Fitness Aerobics Gymnastics & Home Workouts. 72L x 24W x 2Thick. BLACK","CAP Barbell","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F31rSXOYKQeL.jpg",32.53,2409,0.0171,0.01,"2025-05-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D9MWTQ9K",{"asin":315,"title":316,"brand":317,"imageUrl":318,"price":319,"rating":235,"reviews":320,"clickShare90":321,"clickShare360":322,"launchDate":323,"amazonUrl":324},"B0D7QB8PYM","HASSLICKIT Yoga Knee Pad Cushion 24 x 9.8 x 0.8 in Thick Mini Yoga Mat Odor-Free NBR Workout Mat with Storage Strap Small Exercise Mat for Yoga Pilates Kneeling Planks & Home Gym Black","HASSLICKIT","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F315heUFecGL.jpg",13.46,253,0.0161,0.0076,"2024-06-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D7QB8PYM",{"asin":326,"title":327,"brand":328,"imageUrl":329,"price":25,"rating":173,"reviews":330,"clickShare90":331,"clickShare360":332,"launchDate":333,"amazonUrl":334},"B0F83PGHH6","TranquilRelax Kitchen Mat 17.3x28 Black","TranquilRelax","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41lIgJcn6KL.jpg",425,0.0158,0.0156,"2025-06-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F83PGHH6",{"asin":336,"title":337,"brand":338,"imageUrl":339,"price":340,"rating":258,"reviews":341,"clickShare90":342,"clickShare360":343,"launchDate":344,"amazonUrl":345},"B0D21VWBCX","Mattitude Kitchen Mat Cushioned Anti-Fatigue Floor Mat Water Resistant Non-Slip Mats and Rugs Standing and Comfort Desk Mats for House Sink Office Laundry (Black 17.3x28)","Mattitude","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51n5gZIy2qL.jpg",10.4,1021,0.0154,0.0332,"2024-04-18","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D21VWBCX",{"asin":347,"title":348,"brand":349,"imageUrl":350,"price":351,"rating":173,"reviews":352,"clickShare90":353,"clickShare360":354,"launchDate":355,"amazonUrl":356},"B0C2Y3T5LN","StepRite Kitchen Mats 2PCS Kitchen Rugs Cushioned Anti Fatigue Kitchen Mats for Floor Non-Slip Standing Desk Mat Waterproof Kitchen Rug Set for Kitchen Floor Office 17.3x30+17.3x47 Black","StepRite","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51V1BHC9wWL.jpg",21.85,9115,0.0153,0.0402,"2023-06-01","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0C2Y3T5LN",{"love":358,"hate":429,"returnReasons":493},[359,366,373,380,387,394,401,408,415,422],{"topic":360,"percentOfMentions":361,"verbatims":362},"Comfort-Overall",0.1367,[363,364,365],"Very comfortable for the baby","It is comfortable","comfy as advertised",{"topic":367,"percentOfMentions":368,"verbatims":369},"Quality-Overall",0.1159,[370,371,372],"Excellent product","Good quality mat","Solid quality",{"topic":374,"percentOfMentions":375,"verbatims":376},"Soft Feel",0.09720000000000001,[377,378,379],"Feels very soft","Soft mat","soft material",{"topic":381,"percentOfMentions":382,"verbatims":383},"Ease Of Cleaning",0.0705,[384,385,386],"Easy to clean","easy to clean up","Cleans up easily",{"topic":388,"percentOfMentions":389,"verbatims":390},"Thickness",0.0646,[391,392,393],"Good thickness","The mat is thick","thick enough for when my little tumbled over he didn't even fret",{"topic":395,"percentOfMentions":396,"verbatims":397},"Value For Money",0.055099999999999996,[398,399,400],"They are affordable","Fair price","Good value for price",{"topic":402,"percentOfMentions":403,"verbatims":404},"Size-Overall",0.052199999999999996,[405,406,407],"Very happy with the size","Perfect fit for what I was looking for","Fit is good",{"topic":409,"percentOfMentions":410,"verbatims":411},"Cushion",0.0496,[412,413,414],"Great cushioning","comfortable cushioning","Cushion is great",{"topic":416,"percentOfMentions":417,"verbatims":418},"Advertised Vs Actual Product",0.0403,[419,420,421],"As described","As advertised","Exactly as pictured",{"topic":423,"percentOfMentions":424,"verbatims":425},"Durability",0.0316,[426,427,428],"hold up well","It is durable","durable material",[430,436,442,448,455,461,467,473,479,486],{"topic":388,"percentOfMentions":431,"verbatims":432},0.156,[433,434,435],"Its not as thick as I thought it would be","Not as thick as I would like","Not thick enough",{"topic":402,"percentOfMentions":437,"verbatims":438},0.1376,[439,440,441],"Extremely small","Too Big","Not a perfect fit",{"topic":367,"percentOfMentions":443,"verbatims":444},0.0675,[445,446,447],"Bad quality","The quality is terrible and extremely thin","Super expensive for the quality",{"topic":449,"percentOfMentions":450,"verbatims":451},"Smell",0.060700000000000004,[452,453,454],"CHEMICAL SMELL","Weird Smell","Bad smell",{"topic":423,"percentOfMentions":456,"verbatims":457},0.0431,[458,459,460],"Fell apart after a few weeks","Falling apart","Poor durability",{"topic":416,"percentOfMentions":462,"verbatims":463},0.033,[464,465,466],"Not as described","False advertising","Inaccurate description",{"topic":409,"percentOfMentions":468,"verbatims":469},0.0281,[470,471,472],"Very little cushioning","Not enough cushion","would like more cushion",{"topic":395,"percentOfMentions":474,"verbatims":475},0.0274,[476,477,478],"Wish they were cheaper","Maybe a little over priced","it is very overpriced in my opinion",{"topic":480,"percentOfMentions":481,"verbatims":482},"Strength",0.022799999999999997,[483,484,485],"arent particularly strong","Very weak","Way too flimsy",{"topic":487,"percentOfMentions":488,"verbatims":489},"Grip",0.020099999999999996,[490,491,492],"They slide a little","it does slide so I'm going to try to return for a larger size","The so-called non-slip bottom loses its grip after a short time",[494,496,499,501,503,506,508,510,512,515],{"reason":402,"pct":495},0.5029,{"reason":497,"pct":498},"Thin",0.0747,{"reason":388,"pct":500},0.0608,{"reason":416,"pct":502},0.0492,{"reason":504,"pct":505},"Color",0.0351,{"reason":367,"pct":507},0.034,{"reason":395,"pct":509},0.029900000000000003,{"reason":409,"pct":511},0.0279,{"reason":513,"pct":514},"Material Quality",0.024300000000000002,{"reason":449,"pct":238},[517,521,526,531,536,541,546,551,556,560],{"term":32,"volume":518,"growthQoq":519,"conversionRate":520},29244,0.1266,0.0105,{"term":522,"volume":523,"growthQoq":524,"conversionRate":525},"cushion mat",20791,0.2661,0.0067,{"term":527,"volume":528,"growthQoq":529,"conversionRate":530},"cushion floor mat",16839,0.0276,0.0101,{"term":532,"volume":533,"growthQoq":534,"conversionRate":535},"cushioned floor mat",16194,0.0365,0.0085,{"term":537,"volume":538,"growthQoq":539,"conversionRate":540},"soft mat",14428,0.0819,0.0003,{"term":542,"volume":543,"growthQoq":544,"conversionRate":545},"padded mats for floor",9566,-0.2156,0.011,{"term":547,"volume":548,"growthQoq":549,"conversionRate":550},"floor cushion mat",4347,0.2192,0.0123,{"term":552,"volume":553,"growthQoq":554,"conversionRate":555},"squishy mat",3973,0.2377,0.0127,{"term":557,"volume":558,"growthQoq":165,"conversionRate":559},"floor mat cushion",3899,0.0149,{"term":561,"volume":562,"growthQoq":563,"conversionRate":564},"foam rubber mat",3801,0.2237,0.0102,[566,573,578,583,588,593],{"title":567,"href":568,"score":569,"verdict":570,"marketSize":571,"growth90":572},"baby car seat fan","\u002Fresearch\u002Fus\u002Fbaby-products\u002Fbaby-car-seat-fan",65,"watch",30562.67,1.5192,{"title":574,"href":575,"score":569,"verdict":570,"marketSize":576,"growth90":577},"tummy time toys","\u002Fresearch\u002Fus\u002Fbaby-products\u002Ftummy-time-toys",11759060.27,-0.0946,{"title":579,"href":580,"score":569,"verdict":570,"marketSize":581,"growth90":582},"sunscreen brush","\u002Fresearch\u002Fus\u002Fbaby-products\u002Fsunscreen-brush",615353.66,3.1466,{"title":584,"href":585,"score":569,"verdict":570,"marketSize":586,"growth90":587},"toddler step stool","\u002Fresearch\u002Fus\u002Fbaby-products\u002Ftoddler-step-stool",4107576.91,-0.0792,{"title":589,"href":590,"score":569,"verdict":591,"marketSize":592,"growth90":140},"training diapers 2t-3t","\u002Fresearch\u002Fus\u002Fbaby-products\u002Ftraining-diapers-2t-3t","launch",6054874.93,{"title":594,"href":595,"score":569,"verdict":570,"marketSize":596,"growth90":597},"water baby carrier","\u002Fresearch\u002Fus\u002Fbaby-products\u002Fwater-baby-carrier",430616.67,1.7652,[599,606,613,620,627,634,641,648,655,662,669,672,679,686,693,700,707,714,721,728],{"nodeId":600,"label":601,"slug":602,"href":603,"nichesTracked":604,"marketSizeTotal":605},"3760931","Health & Household","health-household","\u002Fresearch\u002Fus\u002Fhealth-household",15338,15205859393,{"nodeId":607,"label":608,"slug":609,"href":610,"nichesTracked":611,"marketSizeTotal":612},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Fresearch\u002Fus\u002Fbeauty-personal-care",10978,8129370268,{"nodeId":614,"label":615,"slug":616,"href":617,"nichesTracked":618,"marketSizeTotal":619},"493964","Electronics","electronics","\u002Fresearch\u002Fus\u002Felectronics",8348,8093575873,{"nodeId":621,"label":622,"slug":623,"href":624,"nichesTracked":625,"marketSizeTotal":626},"1063498","Home & Kitchen","home-kitchen","\u002Fresearch\u002Fus\u002Fhome-kitchen",11250,6171847188,{"nodeId":628,"label":629,"slug":630,"href":631,"nichesTracked":632,"marketSizeTotal":633},"468240","Tools & Home Improvement","tools-home-improvement","\u002Fresearch\u002Fus\u002Ftools-home-improvement",9536,5679978000,{"nodeId":635,"label":636,"slug":637,"href":638,"nichesTracked":639,"marketSizeTotal":640},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",8839,4979879539,{"nodeId":642,"label":643,"slug":644,"href":645,"nichesTracked":646,"marketSizeTotal":647},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",16932,4054319330,{"nodeId":649,"label":650,"slug":651,"href":652,"nichesTracked":653,"marketSizeTotal":654},"3375301","Sports & Outdoors","sports-outdoors","\u002Fresearch\u002Fus\u002Fsports-outdoors",8101,3930668084,{"nodeId":656,"label":657,"slug":658,"href":659,"nichesTracked":660,"marketSizeTotal":661},"2619534011","Pet Supplies","pet-supplies","\u002Fresearch\u002Fus\u002Fpet-supplies",3979,3202071599,{"nodeId":663,"label":664,"slug":665,"href":666,"nichesTracked":667,"marketSizeTotal":668},"15690151","Automotive","automotive","\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":10,"label":11,"slug":12,"href":13,"nichesTracked":670,"marketSizeTotal":671},2473,1858793879,{"nodeId":673,"label":674,"slug":675,"href":676,"nichesTracked":677,"marketSizeTotal":678},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2222,1674713279,{"nodeId":680,"label":681,"slug":682,"href":683,"nichesTracked":684,"marketSizeTotal":685},"165795011","Toys & Games","toys-games","\u002Fresearch\u002Fus\u002Ftoys-games",3143,1662205212,{"nodeId":687,"label":688,"slug":689,"href":690,"nichesTracked":691,"marketSizeTotal":692},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Fresearch\u002Fus\u002Farts-crafts-sewing",4656,1471576936,{"nodeId":694,"label":695,"slug":696,"href":697,"nichesTracked":698,"marketSizeTotal":699},"2619526011","Appliances","appliances","\u002Fresearch\u002Fus\u002Fappliances",845,527166679,{"nodeId":701,"label":702,"slug":703,"href":704,"nichesTracked":705,"marketSizeTotal":706},"11965861","Musical Instruments","musical-instruments","\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":708,"label":709,"slug":710,"href":711,"nichesTracked":712,"marketSizeTotal":713},"16310161","Industrial & Scientific","industrial-scientific","\u002Fresearch\u002Fus\u002Findustrial-scientific",262,260043081,{"nodeId":715,"label":716,"slug":717,"href":718,"nichesTracked":719,"marketSizeTotal":720},"1084128","Office Products","office-products","\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":722,"label":723,"slug":724,"href":725,"nichesTracked":726,"marketSizeTotal":727},"10304191","Other","other","\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":729,"label":730,"slug":731,"href":732,"nichesTracked":31,"marketSizeTotal":733},"18981046011","Amazon Luxury","amazon-luxury","\u002Fresearch\u002Fus\u002Famazon-luxury",78675]