---
title: "Jojo Siwa Bows — $6K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/baby-products/jojo-siwa-bows"
last_updated: "2026-08-09T15:21:23.286Z"
locale: en
meta:
description: "Niche score 37/100 · $6K/yr market · 91K searches/yr · $14.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 37/100 · $6K/yr market · 91K searches/yr · $14.10 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Jojo Siwa Bows — $6K/yr Amazon US Niche (2026) - Flapen"
---
# **jojo siwa bows**
**Skip it**
A small market ($6K/yr) — this niche doesn't clear our bar today.
Market size 1Growth 16Conversion 6Competition 50Returns 80Price range 73Avg price 68Brand share 34Review moat 66Quality gap 40
**Returns**
**Great****1.7%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$5.81–$39.46**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****$14.10**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****857.27**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****55%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-17.1%**
90-day search growth — must beat 0% to launch
**Conversion**
**Bad****0.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$6K**
$6K/yr · 91K searches
According to Flapen's Amazon United States niche tracking, jojo siwa bows is a $6K/yr Amazon United States market (91K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 37/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **jojo siwa bows market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **$21K–$28K**
- units × avg price
- **Conversion rate**
- **0.5%**
- **Avg BSR**
- **#8,420**
- **Page quality**
- **0%**
- **Prime**
- **73%**
- **Sponsored**
- **43%**
- **Out of stock**
- **20.4%**
- **Avg brand age**
- **43 months**
- **Avg seller age**
- **182 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **—flat
**Sellers**
**25**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 90%
**Open market**
**11%**
- JoJo Siwa36% - Jadalife18% - LUV HER17% - AMYDECOR8% - Xansema6% - Rubies4% - Open — no brand owns it (8 brands, 11%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -17.1% search growth over the last 90 days.
6K4KPrime Day '24Spike '24Prime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 3.3×
[**Open Trend **](https://flapen.com/research/us/baby-products/jojo-siwa-bows/trend)
## **Top jojo siwa bows search terms**
- **jojo siwa bows**37K/yr-25.3%1.6% conv. - **jojo bows**13K/yr-12.5%1.5% conv. - **jojo bow**6K/yr-9.0%2.0% conv. - **jojo siwa costume**14K/yr-23.9%0.7% conv. - **jojo siwa bow**5K/yr+9.3%2.2% conv. - **jojo costume**10K/yr+42.4%0.1% conv. - **jojo bows for girls**4K/yr-25.3%1.2% conv. - **jo jo siwa bows for girls hair**2K/yr-17.8%2.8% conv. [**All search terms **](https://flapen.com/research/us/baby-products/jojo-siwa-bows/search-terms)
## **Top jojo siwa bows products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$29510%$59015%$88520%$1K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**7pc 5 Large Hair Bows for Girls JOJO Siwa Grosgrain Ribbon Hair Barrettes with Heart Emblem Accessories for Toddler**Jadalife**$6.90**4.7★333 rev](https://www.amazon.com/dp/B0B1WRRZ5N) [2**LUV HER Girls Big Bows - Sweet 16 Birthday Collection Cupcake Keeper**LUV HER**$7.97**4.7★304 rev](https://www.amazon.com/dp/B07NVSC8S7) [3**JOJO SIWA 12pcs Hair Bows Clips for Girls (2 Set) - 5 Inches Alligator Clips for Girls Large Bow (1)**JoJo Siwa**$20.70**4.4★30 rev](https://www.amazon.com/dp/B08TW61ZKZ) [4**JOJO SIWA 12pcs Hair Bows Clips for Girls (2 Set) - 5 Inches Alligator Clips for Girls Large Bow**JoJo Siwa**$20.52**4.6★99 rev](https://www.amazon.com/dp/B083TK26C1) [5**Xansema Rainbow Sequin Hair Accessories - Large 8 Inch Alligator Clips and Barrettes for Women Teens and Girls**Xansema**$5.81**4.3★588 rev](https://www.amazon.com/dp/B095S1XGVR)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**JoJo Siwa Joelle Im Still Dancin Black Rhinestone Hair Bow AB Crystal Sparkle with Exclusive Charm**JoJo Siwa**$15.97**0 rev1mo ago](https://www.amazon.com/dp/B0H22DJQND) [**JoJo Tropical Twist Bow**JoJo Siwa**$13.99**0 rev3mo ago](https://www.amazon.com/dp/B0GTS5QH1F) [**JoJo Berry Breeze Bow**JoJo Siwa**$13.99**1 rev3mo ago](https://www.amazon.com/dp/B0GTS2RQVY) [**JoJo Siwa Blueberry Pop Hair Bow Blue with Clear Rhinestones and Exclusive JoJo Rhinestone Charm Secure Clip**JoJo Siwa**$13.98**0 rev3mo ago](https://www.amazon.com/dp/B0GTS4R2BY) [**12-Color Jumbo Glitter Cheer Bow Clip 7 Sequin Hair Bow for Girls Perfect for Softball Uniforms Christmas Halloween and Special Occasions**AMYDECOR**$19.88**27 rev1y ago](https://www.amazon.com/dp/B0F1CL52QS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**JoJo Siwa Joelle Im Still Dancin Black Rhinestone Hair Bow AB Crystal Sparkle with Exclusive Charm**JoJo Siwa**$15.97**0.0★**▲ 364%**](https://www.amazon.com/dp/B0H22DJQND) [**JJBA Red Stone of Aja JoJo Necklace - Jotaro Stand Arrow Anime Keychain - Christmas Cosplay Gifts for Women Men and Fans (Red Stone of Aja)**FunBoat**$10.28**4.2★**▲ 363%**](https://www.amazon.com/dp/B0BPLZSXNT) [**JoJo Siwa Blueberry Pop Hair Bow Blue with Clear Rhinestones and Exclusive JoJo Rhinestone Charm Secure Clip**JoJo Siwa**$13.98**0.0★**▲ 354%**](https://www.amazon.com/dp/B0GTS4R2BY) [**Nickelodeon Girls Baseball Cap JoJo Siwa Adjustable Kids Hat For Ages 4-7 Black/Pink**Nickelodeon**$8.40**4.7★**▲ 342%**](https://www.amazon.com/dp/B085B13K77) [**Nickelodeon Jojo Siwa Girls Jojo and BowBow Shine 2 Piece Pajama Pant Set (4) Pink**Komar Kids**$10.83**3.6★**▲ 330%**](https://www.amazon.com/dp/B09B4DSTDL)
**~~View all trending →~~**
## **What buyers say about jojo siwa bows**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Color**23%
*“They are bright colors”*
**Advertised Vs Actual Product**19%
*“Exactly as described”*
**Size-Overall**14%
*“Perfect Size”*
**Quality-Overall**14%
*“Great quality bows”*
**Value For Money**10%
*“Very affordable”*
**Suitability Straight Hair**5%
*“they are so cute in her hair”*
**Durability**3%
*“Durable”*
**Brightness/Shine/Glow**3%
*“Glitter bows”*
**Shape/Style**3%
*“Perfect touch to any great hairstyle for any little girl”*
**Design-Overall**2%
*“The designs are cute too”*
### **What buyers complain about **
**Durability**25%
*“One broke in half after about a week”*
**Size-Overall**20%
*“A little larger than Id expected”*
**Wrinkles**10%
*“They were all flattened and wrinkled, otherwise would have been nice”*
**Quality-Overall**10%
*“Bad quality”*
**Color**10%
*“Several colors where the bow is constantly coming undone”*
**Shape/Style**10%
*“Poor shape due to packaging”*
**Strength**5%
*“Sharp edges and breaks easily”*
**Stiffness**5%
*“Only 4 stars bc the tails are very stiff”*
### **Top return reasons **
**Size-Overall**52%
**Suitability Long Hair**11%
**Quality-Overall**9%
**Color**7%
**Advertised Vs Actual Product**6%
**Durability**3%
**Material Quality**2%
**Thin**2%
**Wrinkles**1%
**Defective Material/Parts**1%
## **Common questions**
- **Is jojo siwa bows profitable to sell on Amazon United States?**
- The niche generates $6K/yr across 30 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -17.1%. Flapen's verdict: Skip it (37/100).
- **How competitive is the jojo siwa bows niche?**
- 14 brands and 25 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in jojo siwa bows?**
- Top complaints mined from reviews: Durability, Size-Overall, Wrinkles. The return rate is 1.7%.
- **When does demand for jojo siwa bows peak?**
- Demand peaks in Oct–Nov; the busiest month runs 3.3× the quietest.
- **What does it cost to enter the jojo siwa bows niche?**
- Listings span $5.81–$39.46; the average listing price is $14.10 (sweet spot $15–$100). The average incumbent carries 857 reviews — the moat a new listing must climb.
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